1. UNIT 9
Money

2. Teaching objectives 1. To enable Ss to talk about money
2. To familiarize Ss with various types of figures, percentages, decimals, etc.
3. To make Ss be able to describe trends
4. To develop Ss’ listening and reading skills
5. To improve Ss’ problem-solving ability
6. To enhance Ss business writing techniques by writing a report

3. Assignment cont’d
You are either an AI investor or an entrepreneur who needs finance for a new project.
Choose proper products from proposals, and give your reasons.
Prepare a product presentation including descriptions about business and products, marketing and finance plan.

4. Assignment
You are head of the AI team. Write a report to the Chairman of AI, Jacek Piotrowski. Describe the successful proposals and explain why AI should invest in them. Indicate how much money each will receive, and on what terms.

5. Overview Skills Dealing with figures Language review Trends Listening
Making loans
Reading
Financial disasters
Case study
Angel Investments

7. Warmer
Discuss with your partner and think of as many words as you can that are connected with money.

8. Warmer Some Nouns v. + money bank currency cash credit loan
paper money
pocket money
small money
ready money
v. + money
save money
spend money
earn money
make money
pay money
raise money
refund money
change money
deposit money in a bank
draw money in a bank
marry money

9. Quotation “Money talks they say. All it ever said to me was “Goodbye.”
Gary Grant (1904—1986): American film star.
Money talks: (spoken) used to say that money is powerful, and people who have money can get what they want.
金钱万能
Money makes the mare go.
金钱能使鬼推磨。

10. Do the quiz individually. Then compare answers with a partner.
1. How much cash do you have with you at the moment? Do you:
a) know exactly?
b) know approximately?
c) not know at all?
2. Do you normally check:
a) your change?
b) your bank statements and credit card bills?
c) restaurant bills?
d) your receipts when shopping?
e) prices in several shops before your buy something?

11. 3. Do you:
a) give money to beggars?
b) give money to charities（慈善机构）?
c) give away used items, such as clothing?
4. If you go for a meal with someone you don’t know well,
do you:
a) offer to pay whole bill?
b) suggest dividing the bill into equal parts?
c) offer to pay the whole bill but expect them to pay next
time?
d) try to avoid paying anything?

12. 5. What do you think about people who do not pay the correct
amount of tax? Is that
a) a serious crime?
b) morally wrong but not a crime?
c) excellent business practice?
6. If you lend a colleague a small amount of money and they
forget to pay it back, do you:
a) say nothing?
b) remind them that they owe you money?
c) arrange to go for a drink with them and say you’ve
forgotten your wallet or purse?

13. Skills: Dealing with figures
Saying numbers
Years: nineteen eighty four
two thousand and one
Currencies: ￡3.15 three pounds fifteen
$ seven dollars eighty
€250 two hundred and fifty euros
Decimals: sixteen point five
17.38% seventeen point three eight percent
(nought / zero) point one eight five

14. Saying numbers
Bigger numbers
3, three thousand five hundred (and) sixty
598,347 five hundred (and) ninety-eight thousand, three
hundred (and) forty-seven
1,300,402 one million three hundred thousand,
four hundred (and) two
1m one / a million (1,000,000)
3bn three billion (3,000,000,000)
$7.5bn seven point five billion dollars
￡478m four hundred (and) seventy eight million pounds

15. Skills: Dealing with figures
Read out the article “Business in Brief”, pay more attention to the numbers and symbols.

16. EuroDisney runs new project
The French Government yesterday approved a Ff4.6bn urban development project east of Paris, coordinated by EuroDisney, and designed to create 22,000 jobs by 2015.

17. Yule Catto takeover bid
Yule Catto, the chemicals group, launched a ￡240m bid for Holliday Chemical. Yule shares fell 32p (about 10%) to 274 in response to the news. Holliday’s shares dropped 8p to end at 225p.

18. Prince invests in media and technology
The worldwide fall in stock markets last month encouraged Prince Alwaleed bin Talal to invest in media and technology companies. The Saudi prince spent $400m on a 5% stake in News Corporation, $300m on 1% in Motorola and $150m on 5% of Netscape Communications.

19. Monet market
A beach scene painted in 1870 by French impressionist Claude Monet when he was desperately short of money made ￡3.8m at Christie’s Auction House in London.

20. FT sales record
Sales of the Financial Times hit an all-time record in November. Worldwide sales were 12.4% up in November, last year.

21. New car registrations in Europe
New car registration in Western Europe in November rose 10.4% to 991,800 from 898,400 a year ago, said the European Auto Manufacturers Association.

22. Language review: Trends
We can describe trends in English in different ways.
1. Verbs of change
A. To describe changing circumstances we can use verbs of movement: improve, increase, recover, rise; decline, decrease, drop, fall.
B. A dramatic movement may be expressed by: rocket, soar（猛增）; dive, plummet（暴跌）.
C. A slight movement can be indicated by: edge up; edge down, dip (go downwards).
D. The amount of increase can also be indicated using these verbs: halve (/2), double (×2), triple (×3), quadruple (×4), increase tenfold (×10)

23. A. What kind of movement do the verbs describe
A. What kind of movement do the verbs describe? Match them to the symbols.
decline
decrease
fall
drop 2.
double
gain
improve
increase
rise
fluctuate

24. 6.
halve
level off
peak
plummet

25. 10.
11.
rocket
recover
rocket

26. B. Verbs and their nouns decline decrease double drop fall fluctuate
gain
halve
improve
increase
level off
peak
plummet
recover
rise
rocket
triple
Noun
a decline
a decrease
a doubling (possible, but infrequently used)
a drop
a fall
a fluctuation
a gain
a halving (possible, but infrequently used)
an improvement
an increase
a levelling off
a peak
a plummet (possible, but hardly ever used)
a recover
a rise
a rocket (but this is never used to describe trends)
a tripling (possible, but infrequently used) B.
Verbs and their nouns

27. C. Complete the sentences about the graphs with appropriate prepositions.
1. Sales have increased _______ ￡5m _____ ￡7m.
2. Sales have increased _____ ￡2m.
3. There has been an increase ____￡2m in our sales.
4. Sales now stand ____￡7 million.
5. Sales reached a peak ________￡7 million in July.
6. Sates reached a low point ________￡1 million in April.
from to by of at
of/at
of/at

28. Listening: Making Loans
Ex. A, B, & C. Three factors
The individual: Are they prepared? Do they know what they want? Do they understand what is required? Can they explain with clarity the purpose for which the money is required? Are they confident?
The business: Can it provide the means of repaying the money that it has borrowed? Does the business plan demonstrate this? Does the business plan include details of business structure as well as financial information (logical thought processes often produce good financial structures)?
Intuition: If it doesn’t sound right, it probably isn’t.

29. D. Listen and answer the questions.
1. What does Gerard say about two examples from his experience?
First example: successful businessman who sold his business and then bought it back when it was unsuccessful; now more successful and profitable than before.
Second example: entirely new product badly presented; with considerable assistance in restructuring the proposal a successful business structure was created; the firm is now a well-known UK company.
2. What big opportunity did Gerard miss?
Financing a business which screen-printed logos on umbrellas.

30. intuitively clear confidence logically
E. Complete the summary with the words below.
intuitively clear confidence logically
The business plan needs to be clear and presented logically. The presenter should speak with confidence to persuade the investor that the project is worthwhile. However, at the end of the day, the investor may feel intuitively that the project is not worth investing in.

31. Reading: Financial disasters
A. In your opinion, which of the following give the best return on your money? Which are very risky? Which are less risky?
◆ gold
◆ precious stones
◆ stocks and shares
◆ currencies
◆ property
◆ land / real estate
◆ a high-interest deposit account
◆ antiques and paintings
◆ a new business venture

32. Reading: Financial disasters
B. Choose the best answer. If someone speculates: a) they take a risk to make a quick profit. b) they make a safe investment for long- term security.
speculate v. to buy goods, shares, property etc in the hope that their value will increase so that you can sell them at a higher price and make a profit, often quickly 投机

33. Reading: Financial disasters
South Sea Bubble
Where did it happen？
London
When did it happen？
1720
Who was involved?
investors
What happened?
South Sea company collapsed
Why did it happen?
market collapsed
What were the consequences?
economic depression in the country

34. Reading: Financial disasters
Tulipomania
Where did it happen？
Holland
When did it happen？
1637
Who was involved?
people from all classes
What happened?
the tulip market collapsed
Why did it happen?
panic among investors
What were the consequences?
severe economic recession in Holland

35. Reading: Financial disasters
Wall Street Crash
Where did it happen？
New York
When did it happen？
1929
Who was involved?
investors,
financial institutions
What happened?
US stock market crash
Why did it happen?
stocks overvalued,
loss of confidence
What were the consequences?
severe and lasting world economic crisis

36. Reading: Financial disasters
E. Discuss these questions.
1. What are the similarities and differences in the three speculations?
2. What do you think people will speculate in during the next 20 years?

37. Reading: Financial disasters
F. Find words or phrases in the texts which are similar in meaning to the definitions below.
word
definition
a huge profit
a very large amount of money
founded
set up
boom
sudden increase in buying and selling
take over
accept responsibility for
rise dramatically
go up very fast
eventually
in the end
levelled off
remained stable

38. Reading: Financial disasters
F. Find words or phrases in the texts which are similar in meaning to the definitions below.
word
definition
speculative explosion
great increase in buying and selling, usually of shares
real estate
land and buildings
poured
flowed quickly
followed suit
copied
collapsed
ended suddenly
security
offered to a lender when you borrow money
bankrupt
unable to pay their debts

39. Reading: Financial disasters
F. Find words or phrases in the texts which are similar in meaning to the definitions below.
word
definition
industrialist
a powerful business person controlling large companies
rocketed
went up very fast
a break
a change for a short period
took off
became very active
peak
highest point
overvalued
sold at too high a price
getting out of the market
selling all of their shares

40. Case study: Angel Investments
Company
Angel Investments
Consists of
A group of extremely rich people who made their fortunes in the computer and financial services industries.
Business activity
Providing finance for start-ups or young companies.
Objectives
Personal: to feel the excitement of working with start-ups and small companies.
Business: to make money.
Approach and methods
Willing to take risks and back projects which seem unusual or extraordinary.
Make their money by taking a stake in the business or getting a share of the profits.