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10 Steps. Price Shopper Best possible price Gets you from Point A to Point B Value Shopper Good Price but willing to pay for premium quality.

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Presentation on theme: "10 Steps. Price Shopper Best possible price Gets you from Point A to Point B Value Shopper Good Price but willing to pay for premium quality."— Presentation transcript:

1 10 Steps

2 Price Shopper Best possible price Gets you from Point A to Point B Value Shopper Good Price but willing to pay for premium quality

3 Image Shopper What the Vehicle says about you --- desirable image Methodical Shopper Cover every base Leave no information to guess work

4 How Do You Narrow-Down the List? Lifestyle Activities Uses for Vehicle Number of Seats Color Style Comfort Towing Capacity

5 Trading-In or Selling to a Private Buyer Scenario: 1. Trade-in value of current vehicle is $10, I owe $2,500 on it 3. Ive got $2,000 in savings as down payment 4. I want to pay under $400 per month for 60 months (5 years)

6 New Car Pricing 1. Invoice Pricing – dealers cost for vehicle only 2. MSRP Price – sticker price 3. New Car Blue Book Price Range – Kelly Blue Book Kelly Blue Book 4. Pre-Owned Vehicle Pricing

7 Not just Price and Equipment Options 1. Safety – car built for safety 2. Quality – mechanical, features, body, interior 3. 5-Year Cost of Ownership – depreciation, financing, insurance, state fees, repairs, maintenance 4. Expert Opinions – what the Pros have to say

8 Invoice Price – whats the lowest the dealer may go and still make a profit MSRP – Manufacturers Suggested Retail Price – suggested price only New Car Blue Book Value – updated weekly – most reliable pricing tool – shows the current market going rate

9 Leasing 1. Lower monthly payments 2. Less money down 3. Restrictions 1. Mileage 2. Diligent Upkeep 3. Optional Purchase Price at end Buying 1. Calculate Monthly Payment 2. Cash for Tax, Title, Registration 3. Arrange Financing 4. Incentives - Dealer

10 LeaseBuy Negotiate Price Yes Mileage Limits YesNo Down Payment NoYes Purchase Price/Lease Initial Value Taxable NoYes Monthly Payment Taxable YesNo Higher Insurance Coverage Required YesNo Can Modify the Vehicle NoYes Own at End of Term NoYes

11 0% Financing Good Credit Rating (above 650) Warranties – Extended or Service Contract Insurance Rates - Shop Around Depends on Vehicle

12 Trading Dealer Trade – easy, quick – dealer does all the paperwork CHECK KELLY BLUE BOOK PRICE – dealer may not give you the whole amount Trading a car that you still owe money on? Your balance can be added to new loan Selling 1. May Get More Money 2. You absorb costs of getting it ready to sell 3. Patience 4. Good Judgment 5. Put it in WRITING 6. Request payment – Cashiers Check 7. Sell As-Is 8. Service Records 9. Must disclose any serious issues

13 Pick A Dealer 1. Direct Buying Sites – acts as a broker for you 2. Dealer-Referral Buying Sites – dealer sites on the net 3. Manufacturers Sites – must go to them

14 1. Kick the Tires! – how does it look up close? 2. Ride Comfort 3. Noise 4. Power/Acceleration 5. Braking 6. Handling – curves, short stops, parking 7. TAKE SOMEONE ELSE WITH YOU --- have them check out the list

15 Zillions others

16 Identify Your Shopping Style (one slide) Create list of Wants and Needs in a vehicle (one slide) Find the top three choices that fits your list (one slide per car - 3) Decide which one it will be (one slide) Include Pricing Information/Monthly costs Leasing or Buying Warranty Information Insurance Information Did you have a Vehicle to Trade Did you Sell a Vehicle first? Spell check and proofread Use Transitions and Animations, Be creative


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