Presentation on theme: "OSSIAN AGRO AUTOMATION"— Presentation transcript:
1 OSSIAN AGRO AUTOMATION Nano Ganesh is a mobile based remote control system for switching on / off and monitoring the water pumps, by using which a farmer can be free from so many routine problems associated with timely irrigation, saving a lot of water, electricity, fuel, time and labor.OSSIAN AGRO AUTOMATION
2 Awards & Universal Recogniton OSSIANAwards & Universal RecognitonNokiaGrand Winner in Calling All Innovators by Forum Nokia in Barcelona, 2009.Nominee for GSMA Global Mobile Award by Mobile World Congress for worlds best mobile applications for social and economic use, 2010 ( Among top 7)Parkhe AwardMCCIA's Parkhe Industrial Merit Award in 2009, Pune, IndiaVillgro WantrapreunerVillgro Winner of Wantrapreneur Award in the best business competition in 2009 in Water category held in Chennai.Mr. EngineerMr.Engineer Award and citation from The Institution of Engineers, Pune, 2009.
3 Existing Key Customers OSSIANKey Customers of OssianFarmers – Water Tank owners – Industries - Dairy – GrampanchayatsExisting Key CustomersProductSinceThousands of farmersGanesh/Nano Ganesh1 to 7 yearsFew Grampanchayats1 to 5 yearsGarware Wallropes LtdGanesh + Nano Ganesh4 yearsGokul DudhConventional remotePoonawala Group of stud farmsGanesh5 yearsGodrejNano Ganesh2 yearsBilcare3 yearsKailas Hotel - EloraWithout Mobile8 yearsVivekanand Ashram, BuldhanaWater tankers for rural W.S.
4 Irregular Electricity OSSIANCurrent Scenario in Rural IrrigationNeedA farmer needs to control & monitor the pumps timely, where he needs an appropriate technology solution. Often the pumps are installed on the river banks or canals and need to be monitored. Pump locations are often in dangerous places to visit during odd hours. Electricity is unreliable and often available at odd hours. Extremely hazardous conditions in the water pump area. One person per shift has been deligated this work with vehicleNight walksLabor & FuelRainsWild AnimalsIndian FarmerShock HazardScorching HeatDifficult TerrainIrregular Electricity
5 Target Customers & The Market OSSIANTarget Customers & The MarketA total market target is in four ways-1. Farmer 2. Rural Water Supply schemes 3. Urban 4. Industries/DomesticBut right now, Ossian is focusing on agriculture and rural marketIndian mkt.No. of SystemsCost/system INRIdeal Market INRAgriculture Pumps50 Million2,80014000 Cr.Rural water Supply1 Million10,0001000 Cr.According to State Electricity Board reports , official agriculture pump connections in Maharashtra are mn and in Punjab they are 1.7 mn.In India, the figure approximates 50 mn…Reports of Electricity boards2 % of an ideal market for our business i.e.INR 300 Cr. in next 5 yearsEverybody has realized an importance of water. An irrigation market is now being atomized all over the world and wireless systems are going to play a vital role. But, the specific thirst & need of the market must be satisfied.This technology is already being used in different types of industries. But its application in irrigation needs a specialized appropriate attention.
6 Indian Market with key segments OSSIANIndian Market with key segmentsMarket regionRevenue per region(2% of an ideal)% of IndianMarketMaharashtra, Goa36 Cr.12Karnataka, kerala27 Cr.09Tamilnadu, A.P.45 Cr.15Gujarat, RajsthanPunjab, HariyanaU.P., M.P., Bihar66 Cr.22N.E., W.B., Orissa39 Cr.13Others6 Cr.02Assumption: An ideal market for irrigation automation is INR Cr. But, we are assuming that only 2% of an ideal market will be tapped in India. Therefore, a marketable practical revenue of INR 300 Cr is considered in above table.
7 Offering – An innovative Technology OSSIANOffering – An innovative TechnologyPlay IntroBlock diagram & details of functioningNanoGaneshElectricStarterWaterPumpOROperation : A farmer simply calls a mobile phone placed in a starter paneland punches a particular code for switching the pump on/off from any distance.Nano Ganesh gives tone feedback of water is being pumped up or availability of an electricity & even low voltage at the pump. Hence, no language barrier at all.Simple & easy to use – Even an illiterate person or farmer or a local electrician can install it with the help of an operating manual and CD.Compatible with the existing Starter and pump system.
8 How problems are solved ? Customer’s Feedback and Benefits OSSIANHow problems are solved ? Customer’s Feedback and BenefitsIt daily saved Rs.50 of petrol and facilitatedto control pumps by taking care of homes.Surekha Kawde a.p. Katraj, (MS), 4 yrsOur 2 wells are 5 km apart. We do monitorthem by mobile phone from market place.Satish Bhujbal, a.p. Sanaswadi, (MS), 7 yrsDo you know these facts ?If one pump of 5 H.P is efficiently used with the help of Nano Ganesh,How much stuff is saved per day ?■ Water: litre ■ Electricity: 3 Units ■ Fuel: One litre of Petrol■ Time: ??? Varies ■ Labor: One person per shift ■ Soil Erosion: ???Nano Ganesh responsibly conserves…OXYGENWaterElectricityFuelTimeLaborSoil
9 ……and lot more to come from Ossian ! ……Thanks !!!