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THE SKINNY ON MOBILE SITES. Here to stay, unlike…

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Presentation on theme: "THE SKINNY ON MOBILE SITES. Here to stay, unlike…"— Presentation transcript:

1 THE SKINNY ON MOBILE SITES

2 Here to stay, unlike…

3 Mobile Shopping on the Rise Mobile shopping is on the rise with more than 110 million smartphone users in the U.S. and thousands of free shopping apps available to consumers. A survey by PriceGrabber.com found that 32 percent of mobile shoppers will download a new shopping app for the holiday season and that 82 percent of consumers that have apps plan to use them to save money on gifts.

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5 Smart Phone Usage Statistics Data and graphics compiled by

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10 Smartphone Owners by Age Group

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14 1.A website that has been programmed to display differently on a mobile device as compared to a computer 2.It is not an app So, what is a mobile site?

15 For those of you who 'cut corners' or 'were efficient with your time' (depending on how you look at it) when it came to studying, you'll get this analogy. A mobile site is to a standard (computer) site as CliffsNotes are to the original book. Mobile sites are designed to load quickly and look good on a smart phone's smaller screen. As with CliffsNotes, a mobile site gives you the highlights and selected details. An analogy…

16 Mobile friendly sites typically do NOT contain all of the information and certainly not all the graphics and bells and whistles from the primary site. (less data to download) Roughly ½ of the mobile devices do not support FLASH, so very little animation is used on mobile sites. Additionally, the animation can slow the site down. Typically has simplified navigation Major Differences between a Mobile and Computer Site

17 SAMPLE MOBILE SITES

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26 Wholesale Growers Plant List / Availability Plant Search Hours of Operation Contact Info and Map with Directions Garden Centers Hours of Operation Directions & Maps Specials / Coupons Gardening Tips / Ideas Quick Projects Plant Library Landscapers Photo Gallery Services Overview Plant Library w/search to find & select plants with customer Stone Portfolio Mobile Phone Site Uses for: Be sure that the mobile site states specifically what you do on the home page without having to scroll down.

27 Questions, Comments?

28 Thank you for your time. Timothy Howard Clarity Connect, Inc. 360 Raleigh St. Holly Springs, NC A copy of this presentation can be found at:


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