4What is a data center? The data center is a physical place that houses a network'smost critical systems, includingbackup power supplies, fireprotection systems, airconditioning, and security.
5The Challenge Data Centers, Network Closets, Remote Office and Cloud Computing applications are inefficient, expensive to buildand operate, and don’t scale well to match business andinfrastructure needs.Huge construction costs (Up to $1,300/sq ft)Long time to build (up to 24 months)Have to build the whole thing up front and hope IT catches upInefficient = high cost to operate
7Why Containerized Systems? Connect the “Facility” (building shell) together with the complete package for the best possible efficiency.Reduce starting costs and operational expenses.Create a standardized platform that can adjust to the rapidly changing information technology environment.
9What is a “Micro-Modular Data Center” (MMDC)? The natural evolution from large, brick and mortar data centers to40ft/20ft data centers built in shipping containers to rack-level datacenters. Simply add power, network and IT equipment .BRICK & MORTARCONTAINERMMDC
11Elliptical Mobile Solutions MMDC Line All EMS Micro-Modular Data Centers share the following characteristics:Standard 19” Vendor Agnostic Rack EnclosuresClosed-Loop Cooling —deliver cooling directly to the equipment with no wasted energyHardened and Sealed Enclosures—designed for indoor and outdoor useBuilt-in Shock/Vibration Isolation—designed to be moved fully populated without damaging equipment
12Elliptical Mobile Solutions C3-S.P.E.A.R. line 24U of rack spaceStandard with single AC, optional top mounted AC for redundancy or added capacityNEMA 12 (Indoor) or NEMA 4 (outdoor) models availableProvides cooling for 2.5KW to 6KW of IT LoadC3-S.P.E.A.R. MOBILEC3-S.P.E.A.R.RELOCATABLEC3-S.P.E.A.R.RUGGEDIZEDC3-S.P.E.A.R.NEMA 4 DUAL COOLINGConfidential 2011 –
13Patented Closed Loop Cooling All of our products allow youto establish a computingenvironment or datacenter anywhere. All that isneeded is power andconnectivity. Cooling, fireprotection, EMI shielding,security, raised floor, hot andcold aisle, are all self-contained in each enclosure.INSIDE AIR AND OUTSIDE AIR NEVER MIXConfidential 2011 –
14Elliptical Mobile Solutions R.A.S.E.R. Line 42U of rack spaceAir-cooled (DX) or water-cooled (HD) enclosures availableAll models rated for both indoor and outdoor useProvides cooling for 12KW to 80KW of IT loadR.A.S.E.R. HDR.A.S.E.R DXR.A.S.E.R WITH MISSIONCRITICAL VENTING
15R.A.S.E.R. DX In addition to standard features of all MMDC’s, the R.A.S.E.R. DXfeatures:12KW Closed-Loop CoolingIndustrial A/C unit with manufacturer spec mean time between failure of more than 52 yearsNEMA 3R or NEMA 4 (both can be used outdoorsMission critical venting (optional)Protects equipment in the event of an A/C failure
16R.A.S.E.R. HDThe most powerful MMDC, supporting between 20KW and 80KW of IT capacityWater chilled unit with the ability to provide a 2N redundant solution with redundant water inputs and multiple hot-swappable fans“High Temperature” Water Cooling option due to the extreme efficiency of the enclosure. (removing chillers can reduce energy costs by up to 40% alone!)Field upgradable heat exchangersBuilt-in environmental monitoring for air temperature, water flow and temperature, leakage, humidity and fan speed
18Data Center Challenges Today Limited Cooling/ Electrical CapacityUnable to Adapt to Changing RequirementsRunaway Electrical Bill CostExpensive Retrofit for High Density ZoneConstant Demand for ExpansionUnder Utilized Compute ResourcesVirtualization Infrastructure ChallengesTechnology RefreshData Center ConsolidationEnergy Saving InitiativesExpensive Build CostFloor Space ConstraintsInflexible Infrastructure
19Confidential 2011 – www.ellipticalmobilesolutions.com EMS Value PropositionReduce capital costs (more economical to build)Reduce Operating Costs (more economical to operate)Ultimate scalability and flexibility in deploying infrastructure to support ITConfidential 2011 –
20Critical IT Facility Issues Critical Problem 1Problem: Upfront capital cost associated with facility infrastructure deploymentEffect of Problem: Facilities built for future needs inefficient and expensiveHow does EMS Resolve the Problem: EMS enclosures are flexible and perfectly scalableValue Proposition:Capital Expense reductionLower costs vs. traditional data center deploymentsLower costs vs. modular/container deploymentsLower costs vs. remote office/network closet deploymentsConfidential 2011 –
21Critical IT Facility Issues Critical Problem 2Problem: Limited Energy and highly inefficient cooling in data centerEffect of Problem: Data Centers running out of power due to so much power allocated tocooling the IT equipmentHow do you Resolve the Problem: Cool equipment within the enclosure rather than the entirefacilityValue Proposition:Operating expense reductionEfficiency demonstrated in cooling “only the equipment” vs the entire room achieves up to 75% reduction in electricity costs.Power Usage Effectiveness (PUE) as low as (typical PUE for a standard data center is 2.0, meaning that for every watt of power delivered to the IT equipment, an additional watt is used to support the equipment from an electrical and cooling perspective)RASER HD allows for “high temp” water cooling, removing water chillers from the OPEX equation.=Would you take the milk out of your refrigerator and cool your whole house to keep the milk cold?21
22Critical IT Facility Issues Critical Problem 3Problem: Space constraints / Lack of flexible space to deploy ITEffect of Problem: Computing requirements outrun facility physical capacity, limitedoptions relative to where IT is deployedHow do you Resolve the Problem: EMS enclosures reduce the data center footprint by 75% andoffer the ultimate flexibility in where IT is deployed.Value Proposition:Footprint OptimizationDue to the ability to deploy higher density equipment, significant floor space reduction can be achieved.Due to the nature of the hardened enclosures, IT can be deployed in unimproved spaces, even outside.EDI Case Study Comparing a Traditional Data Center Design to a Design Based on Elliptical Mobile Solutions’ R.A.S.ER. Micro-Modular Data CentersGreater Flexibility in Use of SpaceThe EMS Cabinet offers a drop in place infrastructure that can be placed in any environment. This allows flexibility in site with strict floor space limits and even allows the client to implement this solution in less traditional spaces (boiler room, outdoor space, etc). The traditional approach requires a finished space within reasonable distances of an exterior wall or roof area where supporting mechanical equipment can be placed. The development of the finished space would include basic improvements such as floors, ceiling, walls, insulation, access, access control, grounding, lighting, and general power.22
24Practical Applications R.A.S.E.R. DXR.A.S.E.R. HDC3-S.P.E.A.R.New Data Center and Data Center ConsolidationHPCCloud ComputingHigh Density ZoneRemote LocationsDisaster RecoveryRemote OfficeIT on the MoveTelcoIndustrial / Harsh EnvironmentsData Center Closet
25Example 1: Small Office Data Center High growth company in need of a data center closetECOtality, Inc. is a leader in clean electric transportation and storagetechnologies. ECOtality is the parent company of ECOtality North America,Innergy Power Corporation, and Fuel Cell Store.Challenges: Ecotality needed to build a data center closet to support the rapid growth of the company.Solution: The C3-S.P.E.A.R. allowed them to deploy a data center in one of their manufacturing warehouse in under 8 weeks. The C3-S.P.E.A.R. also provided a “Clean IT” solution consistent with the company’s mission.Benefits: Rapid deployment; $120,000 capex savings by not converting valuable office space into a data closet; scalability, and the ability to relocate the data center to a new location as the company grows.Confidential 2011 –
26Example 2: Disaster Recovery Medical Group in need of a relocatable disaster recovery solutionCVC is the largest provider of cardiovascular medicine in Arizona. Its state-ofthe-art facilities offer sophisticated medical consultations and advancedtesting including vascular and cardiac ultrasound, surgical diagnostics,nuclear cardiology, electrophysiology and sleep studies.Challenges: The client was in need of a disaster recovery solution, but did not want to use a hosting facility or build a data center closet in a separate location.Data Center Retrofit Solution: The group purchased a C3-S.P.E.A.R. with a skid cart bottom to house its IT equipment. Located in an empty room in one of its offices, the enclosure can easily be relocated to a different location using a pallet jack.Benefits: Rapid deployment in 8 weeks and under budget; drop in place architecture which greatly reduced CapEx and OpEX costs; improved performance and simplified implementation.
27Example 3: Remote Office Support Largest trial court in the United States in need of remote office support.The Los Angeles County Superior Court is the largest trial court system in theUnited States with 600 courtrooms and 50 courthouses. The Courts serve9.5 million people throughout the 4,000 square mile county. About 100,000people use the court system each day for traffic violations; family law andprobate matters; small claims; as well as civil, juvenile and criminal cases.Challenges: Los Angeles County had a budget deficit with little money to spend while needing remote data centers for their court system. A strained California power grid provided constant problems to power and cool their existing data center. Additionally, Los Angeles is located in one of the most disaster prone areas of the country, requiring the court to have a disaster tolerant infrastructure.Solution: The courts purchased six C3-S.P.E.A.R.s with Mission Critical Venting. This allowed them to eliminate downtime while providing remote offices with a secure, flexible infrastructure to protect their court records and data bases.Benefits: Rapid deployment in 10 weeks; security,; scalability for long term growth; mobility; and shock and vibration protection.Confidential 2011 –
28Example 4: Harsh Environment Native American Tribe in need of a data center closet/mobile disasterrecovery solution. The Hopi are a Native American people who live on the2.5M square foot Hopi Reservation in Northeastern, AZ. The HopiHeadquarters are in Kykotsmovi, a remote area of Arizona, prone to severe rain, floods, snow and ice.Challenges: The Hopi Data Center often experienced IT downtime due to frequent power outages, unreliable backup power generation, flooding during monsoon season, and snow during the winter. The Hopis wanted to have the ability to relocate their environment to their location in Flagstaff if necessary.Data Center Retrofit Solution: The Tribe purchased 1 C3-S.P.E.A.R. And 1 C-S.P.E.A.R. which provided it with a secure, reliable and flexible infrastructure to protect their data bases. The mobility feature of the enclosure made it the most practical choice as both can easily be relocated in the event of severe weather.Benefits: Rapid deployment in 8 weeks and under budget; drop in place architecture which greatly reduced CapEx and OpEX costs; improved performance and simplified implementation.
29Example 5: High Density Data Center Consolidation White Sands Missile Range New MexicoChallenges: Needed to build a data center to support High density Cisco UCS and EMCwithout upgrading or modifying Legacy traditional raised floor. They are planning to move in next 24 months and wanted to go GREEN at the same time.Solution: The RASER DX allowed them to deploy a GREEN data center in under 8 weeks. The RASER DX can be moved into new facility without upgrading the new building and not having to un-rack the IT equipment.Benefits: Rapid deployment; $900,000 cap ex savings by not retro fitting current data center, scalability, and the ability to relocate the data center to a new location as planned.
30Example 5 (cont): High Density Data Center Consolidation Facility was only 3% of total cost vs. 50%.Less than a $100,000 to deploy $1.8 Million in new IT vs. $900,000 to upgrade the entire facility.Eliminated CRAC units and Chillers completelyUPS AND GENERATORS can now support HVAC and IT load.Allowed client to upgrade everything this year instead of months from now.