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Comparing Internet & Mobile Phone Usage : Digital Divides of Usage, adoption and dropouts Originally Researched & Published by Ronald E. Rice & James E.

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Presentation on theme: "Comparing Internet & Mobile Phone Usage : Digital Divides of Usage, adoption and dropouts Originally Researched & Published by Ronald E. Rice & James E."— Presentation transcript:

1 Comparing Internet & Mobile Phone Usage : Digital Divides of Usage, adoption and dropouts Originally Researched & Published by Ronald E. Rice & James E. Katz Prepared by Sairam Venkatasubramanian Submitted To Prof. Dr. Eduard Heindl

2 Introduction US Federal Government Declaration and assumption against Communication Media. US Citizen Status during Digital Divides. Mobile Phone Technology Impact & attention. Research Need and focus to Understand the disparities of US Communication Technology.

3 Data Collected Internet Users Vs Nonusers Barriers, Influences, Motivations & Consequences of Internet. Mobile Phone Digital Divides.

4 Research Dimension To what extent are there digital divides in Internet use and in mobile phone use in 2000? What are the influences on and reasons for these divides? To what extent are the primary digital divides of Internet usage and mobile phone usage similar, that is explained by similar influences?

5 Methods & Data Sample Telephone survey conducted in March 2000 and administrated by US commercial survey firms. Structure of survey analysis was designed by the author. Source: Comparing internet and mobile phone usage: digital divides of usage, adoption, and dropouts BY Ronald E. Rice, James E. Katz P 605

6 Results Apparent Similarities between Internet and Mobile Phone. Different Usage Category & their relationship to demographic differences – Relationships among Internet & Mobile phone users – Nonusers Vs Current Users – Former users Vs recent users – Dropouts Vs Current User

7 Primary cause: 3 types of Internet & Mobile phone digital divides recent/veteran – 6 Internet & 3 Mobile Phone. user/nonuser – 2 Internet & 3 Mobile Phone. user/dropout – 1 Internet & 1 Mobile Phone. Source: Comparing internet and mobile phone usage: digital divides of usage, adoption, and dropouts BY Ronald E. Rice, James E. Katz P 613

8 Research Answers Extend – Identified new digital divides. Influence & Reasons Both media's digital divides are not identical through there are few relevant influences. Digital DividesInternetMobile Users Vs NonusersOlder & Less Income Work fulltime, Less income, Not Married Veteran Vs Recent UsersYounger, High Education, MaleOlder, Work fulltime, Married Dropouts Vs Current UsersLess EducationLow income

9 Conclusion The Gap between US Department of Commerce Statistics & this study. Importance of Mobile Phone. Digital Divides Impact on US Policy Makers.

10 References Comparing internet and mobile phone usage: digital divides of Usage, adoption, and dropouts Ronald E. Rice, James E. Katz Department of Communication, School of Communication, Information and Library Studies, Rutgers University, 4 Huntington St., New Brunswick, NJ , USA (http://citeseerx.ist.psu.edu/viewdoc/summary?doi= )http://citeseerx.ist.psu.edu/viewdoc/summary?doi= US Telecommunication Policy


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