Presentation on theme: "INVEST IN MAURITIUS Mauritius is a small Republic in the Indian Ocean 1.2-Million Inhabitants 1.4-Million Tourists per year visit the Island 67-Hotels."— Presentation transcript:
5 WHY INVEST IN MAURITIUS? The Mauritian Government through The Board of Investment of Mauritius has given tax breaks to encourage inward InvestmentThe Board of Investment facilitates Foreign Investment by helping to secure the relevant PermitsLand in Mauritius is considerably cheaper than EuropeLabour in Mauritius is the cheapest in the world outside India and Mexico (average weekly wage is €45)Mauritius is a favourable holiday destination for honeymooners, windsurfers, deep sea diving enthusiasts, snorkelers & golfers alikeSituated 2,000-km east of South Africa, beside the Seychelles340-Days of sunshine per year
6 BENEFITS OF INVESTING IN A HOTEL/VILLA COMPLEX Each Investor will receive an annual Dividend based on the profits of the HotelEach Investor has the opportunity of having a site within the complex of the Hotel to build their own VillaTax on the Dividend and rental income is only taxed at 15%An Investor’s private villa can be leased back to the HotelAfter 3-years the Investor can apply to obtain a Residency Permit for tax purposes
10 I. Executive SummaryThe Directors of Lloyd Bowmaker (Mauritius) Limited, have leased 18 acres of land beside the sea to develop and construct a Hotel/villa complex on the beach on the North of the island.The sole purpose of the project is create a wealth management programme for our clients while investing in Mauritius and to give a favourable return on our clients investment.
11 We envisage employing a respected local contractor to build between 40/60 villas with a reception area, restaurant and bars. We envisage when the complex is fully functional to be employing upwards of 40 staff members.We believe that we can bring Irish tourists/Europeans to this wonderful Island to holiday and to spend their monies here on the island of Mauritius.
12 II. Introduction & Background This Business plan is written to:Document strategyAct as a management toolin monitoring performanceRaise € 6 million equity funding
13 BackgroundAddress: Port Louis, MauritiusStatus: Limited Company
14 Registered for:VATIncome taxPAYE/PRSICorporation TaxFormed as: Hotel & Villa ResortBusiness in operation?:Yes, started on 01/06/2007
16 It is the company’s intention to have two bars and two restaurants on site and to cater for allthe needs of our clients.We will provide water sports activities including:FishingJet skiSnorkellingDivingBoatingBeach sports i.e. volley ball etc
17 III. Project OutlineGeneral description of proposed business: We have leased 18 acres of land for the purpose of developing a hotel/villa complex to a high standard. The Location has 480m of beach frontage beside the Indian ocean which will attract Irish, South African, Indian, Chinese and Australian tourists. The complex will cater for all the requirements for a family stay on the Island.The hotel, food & service will be of a 4/5 star quality with a 3 star price for our services.
18 The all-inclusive package is being considered for our clients to allow them enjoy their staywithout having to spend more.There will be a half board package, which willallow the clients have the option of eating outfor their lunch or staying within the complex.We will be gearing our style of that of theMarriot Hotel Group in Europe that offerExclusive accommodation with tailor madeservice to ensure that the client returns againand again.
19 To give good value with exceptional attention Mission StatementTo give good value with exceptional attentionto the needs of our clients.
20 Trends in industryIn Europe, people have had a good life style forthe past ten/twelve years and people aretravelling further from home in an effort to seethe world.The island has no Irish owned hotel orcomplex and perhaps this is one of the reasonswhy Irish people don’t come to the Island intheir thousands.
31 TargetsWe are building 60/80 units and it is our intentionto have 75% occupancy so we would hope tobring 4,608 new people to the island each yearassuming two visitors per Villa.The operation to commence building workwould be Late May 2009 with our doorsopening for October 2010.
32 However with the planning regulations to be overcome, we would envisage a six monthdelay in commencement of the project andmore realistically we would be planning for agrand opening in March 2011.This will give the company three months to trainthe staff and to be completely ready for July2011 to welcome the first of the Irish Tourists.
34 Employers / Employees: Who will replace you during any requiredabsences? We have a project manager onthe ground living in Mauritius already. We willsend out a qualified Civil engineer to look afterand mind our investment.It is the intention that the board ofmanagement will come to Mauritius on a bimonthly basis to over see the development ofthe project.Our Engineer will report back to the board ofmanagement on a weekly basis.
37 CompetitorsCompetitors’ strengths compared to LBM
38 In what ways do your products/services differ from your competitors’?Each Villa will have a dedicated teamA shuttle bus service in and out of Grand BaiPrice will be 60% of the other hotelsLoyalty discount for repeat businessWe will have a tie up with an exclusive golf club for our clients
39 Marketing Strategy:How are you going to present your business?BrochuresInternetTravel Agents
41 Key competitive advantages: What extras do you offer compared to thecompetition?Personal attention to the client.Better value for money.We will promote Irish tourists, presently none of the hotels promote in Ireland.Being Irish, we know what the Irish want and what they are looking for.
42 Rate those areas your customers are most interested in, and your relative strengths in thoseareas.
43 How are you going to approach your customers and what buying motives are you going toemphasise?We are going to show our clients on the Interneta video of your country and encourage peopleto try the island once in their lifetime.We will hopefully use some of your tourismbudget to advertise this little paradise.We will use brochures to encourage clients tobook with us.
45 Promotion methods(how, where, frequency, why, etc.)We will use the Internet to promote the country and our Hotel & Villa ComplexWe will have a dedicated marketing team to liaise with tour operators worldwide and with corporate entities for conference facilities etc.The Mauritian Tourist Board have backed our plans to allow us to advertise our hotel on their website.
48 New capital expenditure required Land Lease costs €1millionWe will invest €5million to build the complexWe will invest our knowledge and expertise. One of the directors is a former Hotel manager and has the know how in running such a business.
50 We have engaged our Construction Manager Mr We have engaged our Construction Manager Mr. Shane Doyle to ensure that the standard of construction and of completion is of the highest quality.We have engaged Mr. Ajit Teelock Chartered Architect to head up the design and build. Mr. Teelock is decorated as being one of the best architects on the Island and has overseen the design, construction and completion of the Government State Bank of Mauritius.
51 Raw material sourcesIt is the intention of the company to contract out all the works and that includes the raw materials for the construction. This price will be fixed. The contractor who is successful will be totally responsible for the materials both in relation to payment there of and the security of same on site.
53 AssumptionsThe figures for income are based on 75% occupancy of the villas when all villas are built and operational. The figures assume that the villas will be built and ready for let from March 2011.This allows for the commencement of the building project in May 2009 allowing for 18 months construction time, completion of the manicuring of the complex and the marketing of the resort together with the training of our staff.
62 INVESTMENT IN THE PROJECT OPTION 1Lloyd Bowmaker Mauritius has been set up as a Pension Trust Fund in order to be able take investment from clients who do not wish to have the high risk of the stock market (ie. One can invest their pension in bricks and mortar by way of Lloyd Bowmaker Mauritius Hotel & Villa Resort).Capital Investment Guaranteed10% Annual GrowthConfirmed Exit Strategy*Tax Free Growth on Fund*Advanced date confirmed with each investor to suitindividual retirement date.
63 INVESTMENT IN THE PROJECT OPTION 2 (A)€100,000 is the entry level per share. This share would entitle the Investor to 1% Annual dividend on declared profits.OPTION 2 (B)€500,000 of an investment would entitle an Investor to 5 shares and a 5% Annual dividend on declared profits and a plot of land to build a Villa.If 5 shares are purchased, then the Investor will be permitted to build a Villa and lease same back to the Company, giving a double income Stream to the investor.
64 INVESTMENT IN THE PROJECT OPTION 3The third option is a an investment opportunity to purchase a detached villa outright, with a leaseback to the Management Company.50/50 split on all rental income from the villa through the hotel.Choice of 5 individually designed villas.Prices range from €400k - €550