4The shrine Of Shri Mata Vaishno Devi Ji The Holy Shrine of Shri Mata Vaishno Devi Ji, one of the most revered shrines of India - an abode of worship for the Devotees since agesMany legends associated with the shrineGenerally believed to be discovered nearly 700 years ago by Pandit SridharLocated nearly 60 Kilometers North of Jammu in the folds of the Trikuta Parbat at an altitude of 5200 Feet from Mean Sea Level.A distance of 48 Kms upto Katra is motorable.The remaining 12 Kms can be covered on pony, on foot or by palanquin or helicopter.
5DarshanIn the sanctum sanctorum – inside the Holy Cave, Mata has revealed herself in the form of three NATURAL ROCK FORMATIONS called Pindies each depicting a form of Shakti.
6Our VisionTo provide world class facilities to the pilgrims by harnessing the power of technology without diluting the traditional sanctity of the Yatra
7Things Before Takeover The Management of the Holy Cave Shrine before its take over by the Shrine Board, vested with Dharamarth Trust and the Baridars.They were responsible for collection and distribution of offerings and management of the Shrine.While the offerings were collected by vested interests, the onus of all developmental activities- even basic amenities lay with the government.Hence acute mismanagement, lack of accountability and no amenities for the yatries.
8TakeoverThe management of the Holy Cave Shrine taken over by an autonomous Board on intervening night of 30th and 31st August 1986 under “The Jammu and Kashmir Shri Mata Vaishno Devi Shrine Act, 1986” promulgated by the then Governor of Jammu and Kashmir Shri Jagmohan on the 30th August 1986.The administration, management and governance of Shri Mata Vaishno Devi Shrine and the Shrine Funds vested in a Board comprising a Chairman and nine Board members.The Governor of Jammu and Kashmir is the ex-officio Chairman.
9The Rapid Pace of Change The TrackBEFOREKutcha track maintained by the PWDDressed stones - either scattered or too slippery.AFTEROver 21 km of track including the new track (5.6Km) and Bhairon track (3.5km) developed and tiled
10The Rapid Pace of Change Contd… BEFORENo resting places or shelter sheds.AFTEROver 70 shelter sheds (Vishram Sthals) constructedA lot of the track is already covered and rest is under on going programmes.The Track
11The Rapid Pace of Change Contd… The TrackBEFOREOnly a single narrow trackNo protective fencings or railingsAFTERNearly 5000 parapets and 12 km of railings/fencings developedNew alternate track to Bhawan- shorter, wider and gentlerNew eco friendly battery car on the alternate track
12The Rapid Pace of Change Contd… BEFORESpring Water at AdhkuwariRudimentary drinking water facilities at BhawanA few Chhabils en route to provide drinking water.Water SupplyAFTEROver 60 water pointsOver 35 points fitted with coolers and water filtersAqua guard and Ion Exchange water dispensers being set up
13The Rapid Pace of Change Contd… BEFOREVirtually no arrangements for sanitation en routea few tin sheds housing some toilet seats at Banganga, Adhkuwari and Bhawan.SanitationAFTER33 toilet blocks with over 400 toilet seats including European seatsOver 500 workers for sanitation and cleanliness
14Developments In & Around ElectricityOver 1200 Street Lights (HPSV) fitted on the track to light the entire track at night.Exclusive Receiving Station at Katra.Sufficient Diesel Generator to take care of the power requirements in the event of Power failures.Installation of CFLs and inverters to save energy and fuel
16Management/Regulation of Yatra All Yatris required to register themselves at any of the following Yatra Registration Counters:-1) Main Yatra Registration Counter – Katra.2) Yatra Registration Counter –Vaishnavi Dham, Jammu.3) Yatra Registration Counter – Airport, Jammu.4) Yatra Registration Counter – WTC, New Delhi.5) Yatra Registration Counter - HyderabadFuture CountersMumbaiBangaloreYatris with valid Yatra Slip only are allowed to proceed beyond Banganga Yatra Check Post, where the Yatra Slips are checked.Each Registered Yatri is insured for an Amount of Rs. 1,00,000 (Rs. 25,000 in case of a Minor) against accidental death.Yatries are allotted fresh group number at Parchi Gate Bhawan in order to further regulate the Yatra for Darshans. A Group comprises of 200 devotees.Devotees are allowed to have Darshans according to the Group allotted to them at Parchi Gate Bhawan.
17Yatri Interface Enquiry & Information booth at Jammu Airport To facilitate pilgrims arriving at Jammu by Air, an Enquiry & Information booth was inaugurated by the Chairman, SMVDSB (His Excellency the Governor, J&K) in March 2004.Apart from providing information, the facilities available at the booth are:Room Reservation.Yatra Registration.Poojan ReservationSale of Souvenirs items, Gold & Silver Coins, Yatra Guides, etc.
18Yatri interface - Regional Office at Delhi Delhi-based pilgrims comprise more than 17 % of the total Yatra.In order to facilitate these devotees and to ensure better interface with them, the Shrine Board has opened up a sub-office at WTC, near Connaught Place, New Delhi in January 2004The Delhi Office headed by an officer of the rank of Asstt. Manager useful for:-Information dissemination.Room ReservationYatra Registration etc. for Delhi based devotees.
19STATEWISE YATRA FOR THE YEAR 2005 S.NoStatesJanuaryFebruaryMarchAprilMayJuneJulyAugustSeptemberOctoberNovemberDecemberTotal1Uttar Pradesh28796164077993072279950561408551060469954911220213221378699473102Delhi60663315849705312290313072515862979785830367845410129085609878803Jammu and Kashmir312101683648476981051135191115958764157351597297659945560506747972954Punjab28357173306161588905941291062068666499375585836381665790520308228005Haryana146648296294934534558510881614570446118360025764535116253284903826West Bengal29872029660258061350613208108257049539735774571074721163657Bihar3013163845588389135071466124987470933732830160719340401965678Madhya Pradesh6622524915164260312273636680519384962731290234971148899592902819Rajasthan310649931304713083162595516639945376883749022688121711157326720910Maharashtra23883205151888914576247353735942023231731640315906468592995331427411Himachal Pradesh320217924653113748827960361421239757699240735047158506412Jharkhand106576926453298441161806083855953408780195613685045413Uttaranchal4525139756463827447491285600460252396913612453386281314Chandigarh3678144343887431666689544226459952186588677750566502415Gujarat39496314635666549364180452687780425315601925742717712985416Orissa6765712146187023132941207036664771569017628452932117Chhattisgarh79972919522918303669774300435240282556110235667
20STATEWISE YATRA FOR THE YEAR 2005 S.NoStatesJanuaryFebruaryMarchAprilMayJuneJulyAugustSeptemberOctoberNovemberDecemberTotal18Karnataka609618704171213821113256810361002304989211071579219Andhra Pradesh106788119551836160545116266275912081769110912152618120Other378198400477104720697801299447337743221Tamil Nadu201197437254140284617158391265375549886022Assam1881463392523823281783556348767472576613723Daman & Diw1223924837724972371753317358324Pondichery100173437857701217323663487478518325Meghalaya1387012520843130060223119183726Manipur49104815130714827010251116027Kerala3038666720761133145893429100128Arunachal Pradesh125318527615199Mizoram7514127Nagaland4650436971368
21STATEWISE YATRA FOR THE YEAR 2005 S.NoStatesJanuaryFebruaryMarchAprilMayJuneJulyAugustSeptemberOctoberNovemberDecemberTotal31Sikkim1816622348477069192439632Goa2836766810712422293122133433Dadar Nagar & Haveli2131278291101428934Tripura427981018235Andaman & Nicobar317Lakshdweep1347315136137Army2420013500172002470024450237002475024150273550Including Online Registration248358153727424232561782651638857030672044630838536619641995474556381498
22Yatra in recent years- a closer look Calendar YearYatra during the yearIncrease/Decrease compared to previous yearPercentage increase/ decrease2000(+)547261(+)11.71%2001(-)(-) %2002(-)(-) %2003(+)(+) %2004(+)(+) %2005(+)(+) 2.1 %
24Yatra- HighlightsRecord breaking Yatra in the Year Yatra crossed the 6.1 million mark Total Yatra 62,52098.The Year 2005 also recorded the highest ever Yatra for a single month – June 8,57,030Highest ever Yatra in a single day, August 13th, ,442.The intervening period was also marked by the visits of several prominent personalities, the chief among them being, His Excellency the President of India, Shri APJ Abdul Kalam.
25NRI Yatra at a Glance – Global religious zeal MonthsJanFebMarAprMayJunJulAugSepOctNovDecTotalNRI*1954585071139594136221711514634337473*Visitor from USA, UK, AUSTRALIA, GULF, & Neighboring Countries
27Regulation of YatraAll Yatris required to register themselves at Yatra Registration Counter at Katra.Yatris with valid Yatra Slip only are allowed to proceed beyond Banganga Yatra Check Post, where the Yatra Slips are checked.Yatris are allotted fresh group number at Parchi Gate Bhawan in order to further regulate the Yatra for Darshans. A Group comprises of 200 devotees.Devotees are allowed to have Darshans according to the Group allotted to them at Parchi Gate Bhawan.
28Sensitivities News of bomb blast anywhere in J&K Extreme cold / torrential rainsLand slidesForest firesFestivalsAuspicious datesExtended weekend clubbed with HolidaysMarriage SeasonAmaranth Yatra
29A Three Tier Security Cover CRPFSAHAYAKPOLICEARMY
30Security Agencies Involved ACTIVE AND VISIBLE AGENCIESSahayakJ&K PoliceCRPFArmy(Directly interfacing with the Yatries for Frisking and checking of baggages.)BEHIND THE SCENES AND RATHER INVISIBLERAWIB( These agencies collect intelligence information from various sources andco-ordinate with active security agencies. )
31Target Areas Sanctum sanctorum All installations/buildings at Bhawan, Adhkuwari, Katra and staff coloniesDispensariesHeliportWater supply systems and power distribution networksGuarding the porous hilly terrain
32X-ray Baggage System at Darshani Deodhi Following the grenade blast at Banganga- directions by Chairman to beef up securitySpecial X-ray room and frisking counters constructed near Darshani Deodi.X-ray Baggage Detection System installed at New Police Check Post Banganga and Bhawan.DFMD’s at BANGANGA,ADHKUWARI,INDRAPRASTHA,HIMKOTI,MANOKAMNA BHAWAN, SAANJHICHHAT, LAMBIKERI.
34Accommodation Facilities The Shrine Board has constructed various Complexes/Buildings at Bhawan, Katra, Jammu and even en route at Adkuwari and Sanjichatt.Both free and rented accommodation of various categories is available.Nearly 150 rooms and 1500 beds available at different locations.
35Accommodation Saraswati Dham, Jammu Saraswati Dham, Jammu- Dormitory accommodation with a capacity of 500 beds inaugurated
36Accommodation Trikuta Bhawan, Katra Trikuta Bhawan- 700 bedded dormitory accommodation inaugurated at KatraBuilt at a cost of Rs. 5.5 Crore with a temple in its atriumUnique 60 X 90 transparent polycarbonate domeEncouraging response with many group bookings having been received.Yet another low cost accommodation planned near Trikuta Bhawan at YRC II.
37Food & Refreshment Units 06 Bhojanalayas & 13 Refreshment Units (Viewpoints) functional at strategic locations on No-Profit-No-Loss Basis to provide wholesome and hygienic food (Bhojanalayas) & Tea/Coffee & Snacks (Refreshment Units) and also to create competition amongst the private shopkeepers.Bhojanalayas - fitted with modern kitchen equipments, function round the clock at Bhawan.Bakery & Dosa Dispensing plants are available on the track.
38Catering facilities… Himkoti, Saket and Satya View Points expanded. Enlargement and revamping of the kitchen area and restaurant areaCatering cell Niharika relocated near E&R office at Niharika complex and renamed Annapoorna Bhojanalaya
39Yatri Facilities – Catering…reputed food chains The two choices available to the devotees are the local Dhabas and the Shrine Board outletsIn order to ensure variety of taste and good quality, felt to bring in good restaurants chains to have catering ventures in the Shrine areaTwo eating/beverage outlets already been opened by M/s Café-Coffee-Day at Milk Bar and AdkuwariDiscussions with Sagar Ratna and Nirulas are currently on.Meanwhile existing arrangements with Nescafe, Bru etc expanded and more outlets allowed.
40Medical FacilitiesMedical facilities in the form of ICU, Hospitals and Dispensaries available at Katra, Bhawan and en-route.Trained professionals, modern equipment and sufficient stock of medicinesA 24 Bedded Sagar Suri Hospital is operational at Sanjichhat.24 Hour charitable dispensary at Katra.
41Medical Facilities Dispensary at Himkoti: In order to provide Medical facilities on Alternate Track, dispensary at a cost of Rs. 13 Lakhs has been constructed near Himkoti.Inaugurated by HE the Governor, J&K (Chairman SMVDSB).
42Medical facilitiesICU at Bhawan started- helped augment medical facilities.Only 30 causalities out of over 700 treated devotees thus, saving precious lives.New medical equipments have been added in the medical units at different locations along the trackFacilities in the CHC at Katra and existing evening Clinic at bus stand (Jai Durga Charitable Dispensary, Katra) upgraded by providing new medical equipments like Oxygen concentrator, nebulizer, bedside-cardicap (cardio-scope) defibrillator etc.
43Strengthening of Emergency Medical Services An Ambulance with carrying capacity of four patients have been added in the fleet of the Board for shifting the patients/injured yatries requiring specialized treatment.Addition of an ambulance shall strengthen the contingency plans and help saving precious lives.
44Battery powered Pollution Free Vehicle Facility for patients, aged, or physically challenged pilgrims Started in October, 2003.Each vehicle carries 4 devotees on its upward trip & maximum of 8 devotees downwardsNominal Fare of Rs. 100/- per passenger per one way trip.
45Recommencement of Helicopter Service Helicopter service from Katra to Sanjichhat was recommenced in Nov 2002 through M/s Deccan Aviations Pvt. Ltd.The first major example of private partnership
46Yatri Facilities - Bhawan For the facility of the pilgrims, providing lockers in the Cloak Room was conceptualized.Nearly 100 Lockers of the Size 2’x2’x2’ installed.For providing cheap/free accommodation and other facilities such as lockers, additional toilet blocks, efforts are on to augment better and most modern facilities as at Bhawan the demand for such facilities is constantly rising.
47Cloak Rooms & Blanket Stores Sufficient number of Cloak Rooms and Blanket Stores available for pilgrimsNo amount charged for use of above facilities except refundable security against blankets
48Live Telecast of the Atka Aarti and other Measures Atka Aarti held every morning and evening outside mouth of Holy Cave where maximum devotees only can be accommodated.High demand and low availability of opportunity to participate.Live relay of Atka Aarti started during morning and evening hours
49Donations and Offerings The Board does not accept or receive any kind of state or central aid- entirely dependant on donations and offerings of the devoteesAll donations exempt under sec. 80 (G) of the Income Tax Act, 1969Donations also received in kind and even professional services received free of costThe tight monetary control ensures that after spending wholeheartedly on developmental works, the Board is able to build reserves for future endeavoursComputerized donation counter at Bhawan
50Yatri Interface- Donations and other services through banks Tie ups with various banksDonating to Mata Ji now possible through ATMs of ICICI BankSimilar facility available to NRIs through Money2India of ICICISimilarly J&K Bank customers can donate through Anywhere banking facilityTalks with UTI and HDFC currently on.
52Official WebsiteExisting website of the Board has been revamped using latest technology features and techniques available.The entire look and feel has been updated to ensure better navigation and ease of use. Information being provided, has been divided into Menus and further been divided into Sub-Menus and Sub-Sub-Menus.A dedicated section of Online-Services have been started.Besides the existing Online Donation, facility for Online Room Reservation, Online Helicopter, Online Poojan Reservation and Online Bhaints & Prasad Section have been added.A Message Board area has been added for the devotees to post their experience. All messages being replied appropriately. All queries and requests are being attended to by a dedicated in house helpdeskOver 1.5 Lacs net visitors on a single day of inauguration (Oct 13)
53Website Online Facilities at our official website. Online Room Booking.Online Poojan.Online Donation.Online Helicopter Service.Online Souvenir Shop.Online Yatra Parchi.Online Bhaint and Prasad.Online Darshan.
55Information Technology & the Board: e-Interface with the Yatries For the first time advance Registration of Yatra has been started through official website i.e. Online Yatra Registration.SBI (State Bank of India) to issue Yatra Parchies through its ATMs all over the countryA New Section for Online Prayers has been started where devotees can write down their prayers to the Mother Goddess, which are then being sent to Bhawan in the form of a CD and devotees are being sent the Prasad.All devotees using our room or online services or even helicopter services being sent “Free Prasad”Regular Feedback on services being obtained from devotees
56LAN / WAN ConnectivityMost of Locations / Units are connected with Local Area Network (LAN).This includes:-Central Office, KatraYatra Registration Counter, KatraNiharika, KatraBhawanJammuEngineering and Non- Engineering StoresThe Systems Division Central Office Katra works as a main HUB for all locations. Most of Locations / Units are connected with the central Server in the systems division through Wide Area Network (WAN) of Various types using IP based technology.Type of WAN:-360E 8/32 Kbps Sky Blaster V-SAT Connection.2Mbps E1(Leased line) connection from Airtel.Wireless connectivity between 8 important locations of shrine in the first phase.
57THE WIDE AREA NETWORK BHAWAN NIHARIKA E & R YRC SERVER JAMMU STORES CENTRAL OFFICE
58Hardware LOCATION NAME NO OF SYSTEMS BHAWAN 15 SANJICHATT 01 ADKUWARISTORES,BANGANGAYATRA REGISTRATION COUNTER (YRC) 07NIHARIKA COMPLEX, KATRATRIKUTA BHAWAN, KATRACENTRAL OFFICE, KATRAVAISHNAVI DHAM, JAMMUSARASWATI DHAM, JAMMUAIRPORT COUNTER, JAMMURAJBHAWAN,JAMMU/SRINAGAR 02WORLD TRADE CENTRE, DELHI 01OUT AGENCIESNewly purchased, for various projects 60_TOTAL
59Computerization of Yatra Management System & Starting of Advance Yatra Registration Using SMART CARD Computerization of Yatra Management using biometrics (finger print & plastic card with photo) of the Board was necessitated:Firstly, to upgrade our security andSecondly, to even out the Yatra trend which as of now shows curves depicting sharp seasonal variations.Smoothening out of Yatra trend, if technically feasible, strongly needed to ensure better utilization of infrastructure developed by the Board.Fool proof Advance Yatra Registration facility could be good tool in this direction to help better plan the pilgrimage to the devotees.
60Computerization of Yatra Management System & Starting of Advance Yatra Registration Project to be completed in three phases .In the 1st phase employees of the Board, registered Pithoos, Ponywallas & Palkiwallas shall be issued plastic cards (Smart Card) with finger print & photograph in lieu of ID Cards.In 2nd phase operations of Yatra Registration Counter & Enquiry & Reservation Section of the Board shall be covered.
61Yatri Interface - Board Publications Collection of Photographs from Art Museum, Chandigarh.In order to obviate copyright problems and to build a database of good, authentic photographs to be used in future and planned Board publications150 fine quality photographs & slides of paintings of Devi Mahatam have been acquired from Government Art Museum, Chandigarh after due permission.Photographs/slides thus received, have been converted in Soft form by way of High Resolution Drum Scanning.
62Yatri Facilities –Packaging for Gold & Silver coins & medallions. Packaging for Gold & Silver Coins/Medallions stands developed.Packing contains Certificate of Purity & weight from MMTC/Govt. of India Mind, Mumbai and also depicts the photograph of Holy Pindies besides Vedic hymns.Coin counters set up at prominent places at Bhawan and Katra/JammuAbout kg of gold being retailed monthly
63Yatri Facilities – Prasad packaging and dispatch through Speed Post Special packaging developed for Prasad through IIP DelhiPrasad in various denominations from Rs 101/= to 1001/=Special packaging shall enable dispatch of Prasad by post alsoSeparate ‘Prasad Dispatch Section’ constituted.Prasad being dispatched against Poojan or specific request from devotees.Formal launch in a month’s time.
64Ongoing and Future Projects…. Construction of Spiritual Growth Centre.Construction of Rope-way between Bhawan and Bhairon Temple.Multi-speciality Medical Centre, Trauma centre etc. at KatraConstruction of 2nd Dormitory accommodation at Bhawan –Manokamana-II.A Technical University in the name of Shri Mata Vaishno Devi – “SMVD University”.Gurukul at Charan Paduka.Re-Modeling of Bhawan, Adkuwari Complexes.