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Project: MV Of the Sea. Ship's Statistics: Year built: 1990 Year built: 1990 Shipyard: Fincantieri, Italy Shipyard: Fincantieri, Italy London Registered.

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Presentation on theme: "Project: MV Of the Sea. Ship's Statistics: Year built: 1990 Year built: 1990 Shipyard: Fincantieri, Italy Shipyard: Fincantieri, Italy London Registered."— Presentation transcript:

1 Project: MV Of the Sea

2 Ship's Statistics: Year built: 1990 Year built: 1990 Shipyard: Fincantieri, Italy Shipyard: Fincantieri, Italy London Registered London Registered GRT: 70,310 tons GRT: 70,310 tons Length: 804 feet Length: 804 feet Beam: feet Beam: feet Public Decks: 14 Public Decks: 14 Passengers: 1,590 Passengers: 1,590 Crew: 580 Crew: 580 Space Ratio: 44 Space Ratio: 44 Ship facts: Length: 811 ft. (245m) Length: 811 ft. (245m) Gross Tonnage: 70,310 Gross Tonnage: 70,310 Cruising Speed: 22.5 knots Cruising Speed: 22.5 knots

3 The elements of the modern cruise industry Looks at how the modern cruise industry has grown, why it has grown, the characteristics of the current market, consolidation and the current branding profile. The elements of the modern cruise industry Looks at how the modern cruise industry has grown, why it has grown, the characteristics of the current market, consolidation and the current branding profile. Product distribution Discusses the distribution process for the cruise product, looking at the role of the travel agent, the impact of technology and the likely future trends. Product distribution Discusses the distribution process for the cruise product, looking at the role of the travel agent, the impact of technology and the likely future trends. Cruise ship construction and technology An evaluation of a feasible and economically sound cruise ship concept and an idea of the cruise ship new building market. Cruise ship construction and technology An evaluation of a feasible and economically sound cruise ship concept and an idea of the cruise ship new building market. To understand the ship design and shipbuilding process, which influences not only the capital but also the operation cost elements throughout the lifetime of the ship. A View of The Cruise Industry Continued

4 Cruise line marketing Examines the principles of cruise marketing and looks at ways in which the various marketing profiles of the cruise product must be developed to best meet market needs. It also looks at how to apply market specific factors to a communications plan. Cruise line marketing Examines the principles of cruise marketing and looks at ways in which the various marketing profiles of the cruise product must be developed to best meet market needs. It also looks at how to apply market specific factors to a communications plan. The economics of the cruise line and the cruise ship Looking at the impact on pricing and revenues. An overview of the economics of the modern cruise industry and contemporary cruise vessels. To understand the price strategy of the cruise lines, as well as onboard revenue practices of the cruise industry. The economics of the cruise line and the cruise ship Looking at the impact on pricing and revenues. An overview of the economics of the modern cruise industry and contemporary cruise vessels. To understand the price strategy of the cruise lines, as well as onboard revenue practices of the cruise industry. Cruise ship design Examines the history of passenger shipping; the state of cruising today, the decision to build a cruise ship, the role of design in creating a ship, pre/post-contract work and the cruise ship of the future. Cruise ship design Examines the history of passenger shipping; the state of cruising today, the decision to build a cruise ship, the role of design in creating a ship, pre/post-contract work and the cruise ship of the future. A View of The Cruise Industry Continued

5 Globalisation: What forces shape cruise ship deployment? Cruising has expanded from primarily a Caribbean-based activity to a truly global industry. This segment will look at the extent of globalisation and examine the factors driving it, including growth of the cruise fleet, the need to provide new venues for repeat passengers, the search for new source markets, political and economic factors, societal changes, travel trends, air lift and areas of possible future growth. Globalisation: What forces shape cruise ship deployment? Cruising has expanded from primarily a Caribbean-based activity to a truly global industry. This segment will look at the extent of globalisation and examine the factors driving it, including growth of the cruise fleet, the need to provide new venues for repeat passengers, the search for new source markets, political and economic factors, societal changes, travel trends, air lift and areas of possible future growth. The cruise line/port relationship Discusses the nature of a deployment and market interest in itineraries, whilst looking at a region's ability to create a worthwhile itinerary and related topics such as port facilities, tourism opportunities, transportation infrastructure, the role of the pilot and the ship agent and possible marketing partnerships. The cruise line/port relationship Discusses the nature of a deployment and market interest in itineraries, whilst looking at a region's ability to create a worthwhile itinerary and related topics such as port facilities, tourism opportunities, transportation infrastructure, the role of the pilot and the ship agent and possible marketing partnerships. A View of The Cruise Industry Continued

6 Itinerary case study Participants divide into teams to plan cruise itineraries for the new (fantasy) destination, the Turquoise Sea. Each team represents a different cruise line and each team member is assigned an executive role: director of marketing, director of marine operations, director of air/sea & land programs or director of revenue planning. Acting in accordance with his or her executive function and objectives, each team member contributes to formulating a winning (feasible, sellable and profitable) itinerary for one, two or three ships of varying sizes and styles. A prize goes to the cruise line designing the best itinerary. Itinerary case study Participants divide into teams to plan cruise itineraries for the new (fantasy) destination, the Turquoise Sea. Each team represents a different cruise line and each team member is assigned an executive role: director of marketing, director of marine operations, director of air/sea & land programs or director of revenue planning. Acting in accordance with his or her executive function and objectives, each team member contributes to formulating a winning (feasible, sellable and profitable) itinerary for one, two or three ships of varying sizes and styles. A prize goes to the cruise line designing the best itinerary. Finance for the cruise industry The cruise industry is committed to an investment programme of around $15 billion in new buildings over the next three years. The session looks at how that programme will be financed; the role of the equity markets in cruise ship finance; finance for second-hand purchases and the high- yield bond market. Finance for the cruise industry The cruise industry is committed to an investment programme of around $15 billion in new buildings over the next three years. The session looks at how that programme will be financed; the role of the equity markets in cruise ship finance; finance for second-hand purchases and the high- yield bond market. A View of The Cruise Industry Continued

7 Cruise ship charters Cruise ship charter activity has increased dramatically over the last two years. There are now around 30 cruise ships on charter for periods in excess of 14 days. The second-hand market This looks at new building and second-hand prices for cruise ships and considers the life expectancy of a passenger vessel. Also covers financing considerations, recent sale transactions and market forecasts. The regulatory environment for the cruise industry Safety and environmental responsibility are two major challenges for the modern cruise industry. What is the regulatory framework in which they must operate and what changes are likely in the future? A View of The Cruise Industry Continued

8 Security The security dimension to cruise operations and the challenge of providing matching security in port are discussed in this lecture. Security The security dimension to cruise operations and the challenge of providing matching security in port are discussed in this lecture. Insurance issues This covers a wide range of issues such as protection and indemnity insurance, criminal liabilities and punitive or exemplary damages as well as topical issues such as ISM and the Millennium Bug. Insurance issues This covers a wide range of issues such as protection and indemnity insurance, criminal liabilities and punitive or exemplary damages as well as topical issues such as ISM and the Millennium Bug. Particular P & I risks in the cruise industry and other functions performed by P & I Clubs. Crewing and training High quality crews are an essential ingredient of a successful cruise product. How will the crewing needs of the expanding cruise fleet be met? Crewing and training High quality crews are an essential ingredient of a successful cruise product. How will the crewing needs of the expanding cruise fleet be met? A View of The Cruise Industry

9 Five-star rated Five-star rated Dome: Designed by Renzo Piano, "The Dome" accommodates a Spa with treatments, sport facilities,Hair dresser salon, and GYM with a panoramic view. Dome: Designed by Renzo Piano, "The Dome" accommodates a Spa with treatments, sport facilities,Hair dresser salon, and GYM with a panoramic view. La Patisserie: Serving freshly-baked pastries and a medley of hot coffee specialties, just off the ground level of the lobby. La Patisserie: Serving freshly-baked pastries and a medley of hot coffee specialties, just off the ground level of the lobby. The Rose Bar: The Rose Bar & cocktail lounge with a two-tiered mirrored bar, ceiling fans, rattan furniture, potted palms and lavish lighting makes this the perfect place to meet and mingle. The Rose Bar: The Rose Bar & cocktail lounge with a two-tiered mirrored bar, ceiling fans, rattan furniture, potted palms and lavish lighting makes this the perfect place to meet and mingle. Wave's Pool: The Lido deck features two pools, one with a waterfall near the pool bar, two whirlpool hot spas and lots of space for deckchairs/sunbeds in the sun. Beautiful tile accents add color to this dazzling oasis. Wave's Pool: The Lido deck features two pools, one with a waterfall near the pool bar, two whirlpool hot spas and lots of space for deckchairs/sunbeds in the sun. Beautiful tile accents add color to this dazzling oasis. Piano Lounge: For live music, game shows and cocktails.The life- size murals and lavish art deco decor add to the fun. Piano Lounge: For live music, game shows and cocktails.The life- size murals and lavish art deco decor add to the fun. SHIP HIGHLIGHTS SHIP HIGHLIGHTS Continued

10 Rossini Restaurant Rossini Restaurant 24-hour californian dining 24-hour californian dining Two pools, one with in-pool bar Two pools, one with in-pool bar Four whirlpool spas Four whirlpool spas Bacchus Wine and Caviar Bar Bacchus Wine and Caviar Bar Ultra spacious suites, many with private balconies Ultra spacious suites, many with private balconies Rose Theatre: a full theatre at sea. Rose Theatre: a full theatre at sea. Internet Center / Library: multi-media computer systems in the Internet Center / Library: multi-media computer systems in the library. library. Casino Casino Teen Centers: giant screen TVs, Nintendo, movies, Karaoke,... Teen Centers: giant screen TVs, Nintendo, movies, Karaoke,... Top-of-the-ship Gymnasium: latest high-tech exercise equipments. Top-of-the-ship Gymnasium: latest high-tech exercise equipments. Health and beauty center Health and beauty center SHIP HIGHLIGHTS SHIP HIGHLIGHTS

11 Homes Senator Suite with Private Balcony: A private bedroom with a queen-size bed. Also featured are a sitting room area with a sofa bed and a private balcony big enough for entertaining. Two TV's, a refrigerator, a walk in closet with dressing area, a bath with tub and shower are just a few of the amenities. Room size averages from 1100 square feet. (Category AAA) Home Mini-Suite with Private Balcony: A large bedroom with twin beds which make up into queen-size, a spacious sitting room and private balcony. Also included are a TV, a refrigerator, a bath with tub and shower, and a private safe. Room size is 700 square feet including balcony. (Category AA) SHIP ACCOMODATIONS SHIP ACCOMODATIONS

12 Outside Home suite with Private Balcony: This comfortable stateroom category features two lower beds which may be made up into a comfortable queen-size bed. The private balcony is perfect for sunning and dining. A TV, refrigerator, spacious closet and private safe are just a few of the amenities. The room measures an average of 400 square feet including balcony.(Category A) Home Outside Or Inside Suites: Two lower beds which make up into a comfortable queen-size bed are standard in all categories as are TV, spacious closet, and refrigerator. Category HH has a queen-size bed and H has one lower bed and one upper berth and portholes. F has obstructed views. Average square feet is 400. (Category B)

13 The Grand Dining Room Topped with a dramatic, domed ceiling that is adorned with a hand-painted fresco, the Grand Dining Room is reminiscent of a classic European, 5-star hotel restaurant. The tuxedo-clad wait staff serves six courses of American-inspired Continental cuisine atop elegantly appointed tables set with Villeroy & Boch China and European crystal. Polo Grillhouse The finest cuts of dry-aged prime beef, chops and fresh seafood are the signature items of Polo Grill. Seating just 200 guests, this classic steakhouse features floor-to-ceiling windows affording views of passing seascapes and is warmly decorated with dark woods and elegant furnishings. RESTAURANTS & BARS RESTAURANTS & BARS

14 Tapas on the Terrace Each evening, the alfresco dining area of the Terrace Cafe becomes Tapas on the Terrace with a sumptuous buffet. Here you will enjoy dining under the stars, specialty cocktails and a menu of authentic tapas, paellas and other flavourful regional specialties from Spain and the surrounding Mediterranean. Our buffet allows Guests a bountiful selection of traditional favourites including carefully prepared entrees, salads, soups, and a carvery with tantalizing desserts to finish. Terrace Caf é It s hard to resist the sumptuous, ever changing breakfast and lunch buffets in this light-filled, informal buffet restaurant. You may dine indoors or outdoors since the Caf é opens onto both the teak-lined pool deck or aft onto the Terrace, where the tantalizing sea breeze is sure to stir your appetite. RESTAURANTS & BARS RESTAURANTS & BARS

15 Toscana Enjoy the romantic, whimsical ambiance of this intimate, 90-seat restaurant that captures the flair and essence of Tuscany. The savoury gourmet cuisine reflects the very best of Italy in dishes representative of its many regions. Nearly every table is adjacent to floor-to-ceiling windows for soaring views of sea and sky. Waves Casual poolside dining, serving a mouth watering array of hand-tossed pizzas, grilled specialties, traditional barbecue fare plus salads & sandwiches, it s sure to be one of your favourite lunch spots. Wine List Extensive list of wines from the vineyards of Italy, Spain, France, Australia and many more regions of the world. Our wine cellars hold a vast collection of over 150 vintages and our Master Sommeliers are always on hand to assist you in making the perfect selection to enrich your dining experience. RESTAURANTS & BARS RESTAURANTS & BARS

16 The fee rates for Bahamian ships are structured to cater to ship owners who are looking for a longer-term commitment to the flag. The initial fee is higher than some other registers but a lower annual fee balances this. This is done specifically to discourage less reputable operators. Initial registration fee: For ships of 5,000 net tons or less, $1.20 per ton (minimum $2,400) For ships of 5,000 net tons or less, $1.20 per ton (minimum $2,400) For ships of more than 5,000 net tons but less than 25,001 net tons, For ships of more than 5,000 net tons but less than 25,001 net tons, $1.10 per ton $1.10 per ton For ships of 25,001 net tons or more, $27,500 For ships of 25,001 net tons or more, $27,500 Annual fee: For ships of under 25,0001 net tons, 10 percent of the registration For ships of under 25,0001 net tons, 10 percent of the registration fee plus $1,500 fee plus $1,500 For ships of 25,001 net tons or more, 11 cents per ton plus $1,500 For ships of 25,001 net tons or more, 11 cents per ton plus $1,500 Different rates apply for vessels trading only within The Bahamas. SHIP REGISTRATION FEES SHIP REGISTRATION FEES

17 Rose Cruises was formed in 2004 by cruise industry veterans Werner Englisch and Joseph M. Perez. Best in class cuisine, destination oriented itineraries, and outstanding value define Rose Cruises' five- star time share product and position the company as the cruise line of choice for traditional premium and luxury category cruisers. The onboard atmosphere is relaxed and reminiscent of the casual elegance of a country club. Tuxedos and gowns are never a requirement for dining so you can dress and enjoy the evening comfortably. The overall feeling is one that is never stuffy and void of any pretension. COMPANY PROFILE COMPANY PROFILE Continued

18 You will enjoy the flexibility of four open seating restaurants; you dine when, where and with whom you choose. Our 5 Star menus are crafted under the meticulously watchful eye of renowned master chef Alois Inwinkl, our Executive Culinary Director. Host of numerous public television series, he is one of Europe best known chefs, food columnists and cook book authors. He has also served as the personal chef to no less than three French heads of state, including Queen of Great Britain. Our intimate and luxurious 800 residential ownership, Rose of the Sea feature inaugural season itineraries to the Mediterranean, Scandinavia, Mexico, the Caribbean, and Panama Canal. The itineraries have been tailored to include many overnight port stays allowing passengers time to immerse themselves in the history, culture and local flavor of the region COMPANY PROFILE COMPANY PROFILE

19 All of our past guests are immediately inducted into the Rose Cruises repeaters club, after completing their first sailing aboard Rose Cruises. This club is exclusive to our past guests. Club Benefits: Exclusive Rose Club party hosted by the Captain and Senior Officers on all sailings. Special pricing, complimentary amenities, or exclusive privileges on select sailings. Rose Club Affiliate Guest Program - members only pricing is extended to guests travelling with Rose Club members on up to two additional suites Exclusive onboard booking savings of 5% on any future sailing that is purchased while aboard an Rose Cruises vacation. Members receive a Rose Club membership pin. Frequent cruisers will receive recognition pins after 5, 10, and 20 cruises with Rose Cruises. A complimentary subscription to The Rose Club Journal. Periodic mailings with information of interest on upcoming cruises and special offers. ROSE CLUB ROSE CLUB

20 Whether its a 12-piece classical concert, a jazz & blues jam session at Horizons, a magic, comedy or guest lecture, we believe that exploration and learning should be wonderfully entertaining, too. Our guest lecturers dont simply present information relevant to the region of the world in which youre sailing, they make it come alive, drawing you in with stories and personal experiences. Renowned politicians, famous authors and Broadway stars are some of the engaging personalities who lecture onboard our ships. In the evenings, the ship is filled with music performed by some of the finest orchestra at sea. A live classical concert under the stars or marvel at the magicians, comedians and other headliners. Evenings aboard Regatta and Insignia can be anything you desire as our entertainment programs are enjoyable, enriching and varied. ENTERTAINMENT ENTERTAINMENT

21 The Rose Spa elevates with its serene and tranquil ambiance encourages you to happily succumb to an array of revitalizing and rejuvenating treatments. Some of the treatments and facilities are: Facial treatment with a holistic citrus facial, for a youthful, radiant glow complexion Facial treatment with a holistic citrus facial, for a youthful, radiant glow complexion Body wrap with rich clays and essential oils for firming the skin and releasing impurities Body wrap with rich clays and essential oils for firming the skin and releasing impurities Thalassotherapy whirlpool with the warm, vitamin-enriched seawater to revive and refreshes the whole body Thalassotherapy whirlpool with the warm, vitamin-enriched seawater to revive and refreshes the whole body Massages Massages Beauty salon with services such as manicures, pedicures and hair styling Beauty salon with services such as manicures, pedicures and hair styling State of the art Fitness center boasts floor-to-ceiling windows for a beautiful view of the passing scenery offering personal trainers, aerobics class, body toning, Pilate or yoga and soothing steam bath to end your regimen State of the art Fitness center boasts floor-to-ceiling windows for a beautiful view of the passing scenery offering personal trainers, aerobics class, body toning, Pilate or yoga and soothing steam bath to end your regimen An Elixir For The Mind & Body

22 Cruise Areas & Seasons Black Sea, British Isles, Caribbean, Central America, Greek Isles, Mediterranean, Mexico, North Cape, Russia, Scandinavia, South America, South East Asia, Japan, French Polynesia Customer Profile Rose Cruises will appeal to a discerning, sophisticated traveller in search of world-class cuisine, unparalleled personal service, and an enriching, in- depth, destination oriented experience. News To Use In 2004 Rose of the Sea will sail her inaugural voyage from ?????? to ??????? on ????, The balance of her inaugural season will feature Scandinavia cruises between London and Stockholm and a variety of Western Mediterranean cruises before repositioning to North America for her Winter 2004/2005 season.

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29 Our caring and professionally trained European staff anticipates your every whim, your every desire. And with a cadre of more than one staff member for each stateroom, you can be assured of exceptional service throughout your voyage. Aboard the Rose of the Sea, you will be surrounded by elegance and a level of sophistication reminiscent of an upscale, private country club – yours to enjoy in a relaxed, comfortable and unpretentious manner that is never stuffy and void of formality. Enjoy the good life on your terms, leave the tuxedos and evening gowns at home and have a great time. great time. Your World. Your Way. WELCOME ONBOARD WELCOME ONBOARD


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