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1 00 Month 0000 Are we ready for small screen surfing? Marek Sláčík Chief Marketing Officer Telenor Serbia.

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Presentation on theme: "1 00 Month 0000 Are we ready for small screen surfing? Marek Sláčík Chief Marketing Officer Telenor Serbia."— Presentation transcript:

1 1 00 Month 0000 Are we ready for small screen surfing? Marek Sláčík Chief Marketing Officer Telenor Serbia

2 It IS coming. Its going to be HUGE.

3 Sources: Nielsen, Analysys Mason

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5 Future household in Serbia 5 00 Month 0000 The increasingly connected Serbian household (2010 to 2015 development) % of HH will have ADSL or cable % of all connected HHs will use WiFi Source: Analysys Mason, team analysis *2010 to 2015 development % small-screen internet % smartphones % mobile phones ~30% WiFi enabled

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7 Telenor KLIK Smartphone s HSPA+Tablets

8 Opera Mini, Telenor KLIK and Ringier From 20k to 160k users in 4 months

9 00 Month – 100 kb/s 1 – 2 Mb/s 2 – 5 Mb/s Mb/s

10 10 00 Month % Data users out of Telenor postpaid customers 25% 29%

11 11 00 Month % Data users out of Telenor postpaid customers Small screen share 25% 29% 80% 88% 83%

12 Smartphone visits to Telenor website have grown 100% year on year

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22 22 00 Month 0000 Feel like sharing? Your experience? Case study? Idea?

23 23 00 Month 0000 Open doors Telenor is your partner.

24 24 00 Month 0000 Marek Sláčík Chief Marketing Officer Telenor Serbia


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