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Welcome (velkomid). Cooperative Marketing A rising tide floats all boats… State: Destination/Generic Marketing Communities: Marketing & Sales Business:

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Presentation on theme: "Welcome (velkomid). Cooperative Marketing A rising tide floats all boats… State: Destination/Generic Marketing Communities: Marketing & Sales Business:"— Presentation transcript:

1 Welcome (velkomid)

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3 Cooperative Marketing A rising tide floats all boats… State: Destination/Generic Marketing Communities: Marketing & Sales Business: Booking (close the deal)

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5 ALASKAS VISITORS Who Are They? years old Educated Higher Income No kids at home Trending….

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7 WHY DO THEY VISIT? North America: Bucket List! All Visitors: M__________ G___________ W__________ Bonus Question: After they leave, they most remember F___________ P___________

8 …AND WHERE DO THEY COME FROM? North America International Australia, UK, German Speaking Europe, Japan, Korea Emerging Markets: Brazil, India, China Brand USA

9 Modes of Travel Getting to Alaska Cruise Air Auto/Marine Highway

10 …AND WHERE DO THEY COME FROM? North America International Australia, UK, German Speaking Europe, Japan, Korea Emerging Markets: Brazil, India, China Brand USA

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12 WHAT ABOUT WINTER? The _____ Season Community Based / Event Driven in Alaska Fairbanks Valdez, Sitka Anchorage: Fur Rendezvous, Iditarod Alaskan Neighbors

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16 Extending Our Season

17 Value of Tourism Keeping (or gaining) Community Support

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19 Partnerships?

20 Takk!


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