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Advent Design Corporation, Bristol PA 1-800-959-0310 www.adventdesign.com 1 Speed to Market through Program Management Presented by Tom Lawton Advent Design.

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Presentation on theme: "Advent Design Corporation, Bristol PA 1-800-959-0310 www.adventdesign.com 1 Speed to Market through Program Management Presented by Tom Lawton Advent Design."— Presentation transcript:

1 Advent Design Corporation, Bristol PA Speed to Market through Program Management Presented by Tom Lawton Advent Design Corporation May 14, 2002

2 Advent Design Corporation, Bristol PA The Question to Answer this morning: How can we most effectively and efficiently bring a successful product to market?

3 Advent Design Corporation, Bristol PA The short answer: Use a well developed process and use this process to constantly and relentlessly move forward. Typically this will involve more resources on the front end, during the planning portions of the project, than are typically allocated.

4 Advent Design Corporation, Bristol PA Product Design Process Phase 1 - Concept Phase 2 - Feasibility Phase 3 - Development and Design Phase 4 - Introduction Phase 5 - Standardization Phase 6 - Withdrawal

5 Advent Design Corporation, Bristol PA Define Terms Proof of Concept Alpha Prototype Beta Prototype Pre-Production Prototype First Run Production Production

6 Advent Design Corporation, Bristol PA Phase 1 - Concept Product Specifications Design Concept Comparison of Specifications and Concepts to market needs and approximate price points.

7 Advent Design Corporation, Bristol PA Phase 2 - Feasibility Proof-of-concept prototype Alpha prototype Review price and performance against market needs.

8 Advent Design Corporation, Bristol PA Phase 3 - Development and Design Beta Prototype Pre-Production

9 Advent Design Corporation, Bristol PA Phase 4 - Introduction Marketing evaluation Production evaluation

10 Advent Design Corporation, Bristol PA Phase 5 - Standardization Accessorize and add to products selling potential Reduce manufacturing costs

11 Advent Design Corporation, Bristol PA Phase 6 - Withdrawal Plan for product withdrawal and replacement

12 Product Design Project Flowchart Initiation Meeting Preliminary Design Review with Customer Proof of Concept Investigation Concept Design Review with Customer Develop Product Concepts Alpha Qualification Testing FMECA Reliability Study Alpha Critical Design Review with Customer Develop Alpha Qualification Test Proc. Formulate Product Specification Develop Project Schedule Develop Design and Drawings Cost Analysis Define Test Parameters Purchasing and Fabrication Assembly Debug File: PD Date: 6/8/2014 9:53:23 AM Write Alpha Test Report Alpha Qualification Test Review with Customer Revise Design and Drawings FMECA Reliability Study Beta Critical Design Review with Customer Develop Beta Qualification Test Proc. Cost Analysis Purchasing and Fabrication Assembly Debug Project Review Internal Project Review Beta Qualification Testing Write Beta Test Report Beta Qualification Test Review with Customer Finalize Documentation Final Project Review with Customer NOTE: This document contains proprietary information and may not be duplicated without the express written consent of Advent Design Corporation. PRELIMINARY Internal Design Review Customer Project Review Alpha Critical Design Review Type 1: Customers Preliminary Idea, Alpha & Beta Through Production Build Preliminary Design Review

13 Advent Design Corporation, Bristol PA Princeton Tec Pulsar Example of how we can successfully use this methodology in the real world

14 Advent Design Corporation, Bristol PA The Challenge Bring new product to market from initial concept to production in less than four months

15 Advent Design Corporation, Bristol PA Background Last product had taken over 18 months to bring from concept through production Internal costs on last product had been excessive Major trade show scheduled for end of January 2000, project had to be completed for the show. Company needed to be able to accept orders at the show and deliver in a timely manner afterwards.

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22 Advent Design Corporation, Bristol PA Results Fastest, most successful product launch in the companys history. Largest single product ever in the companys history (volume and dollar). Invitation to return and run all product development for this company.


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