Presentation on theme: "Introducing the World Sportscar Organisation The World Sportscar Organisation Ltd (WSCO) has significant experience in producing international motorsport."— Presentation transcript:
Introducing the World Sportscar Organisation The World Sportscar Organisation Ltd (WSCO) has significant experience in producing international motorsport events and has created the SPEED EuroSeries sports prototype racing platform for vehicles conforming to an internationally known set of regulations. The formula is globally transferable and is expanding. WSCOs principals have previously managed motorsport and road safety projects for major brands including the FIA, Michelin, Ford, Makita and Honda amongst others.
WHAT IS SPEED...?
SPEED EuroSeries Profile Third year of FIA International Series One of the fastest growing FIA formulae in the world Growing grids and new manufacturer entries for 2013 Sports prototype enduro-sprint racing Le Mans 24 Hour race association FIA World Touring Car, FIA World Endurance Championship & Le Mans Series Event associations International event profiles Highly competitive racing Close-up access for guests Global TV coverage
SPEED Delivers Stepping stone to Le Mans 24 Hour Race Action-packed top level motorsport events All events to be inscribed on FIA International Calendar At least 5 hours of on-track action per event Global TV coverage including Sky Sports, MotorsTV & Al Jazeera Honda Motorsport Europe association International sports marketing platform Private Championship & Guest hospitality system B2B and B2C marketing & networking opportunities Maximum exposure value for sponsors
The Players Honda Motor Europe – Championship partner Over 10 chassis manufacturers including: - Ligier, Oreca, Tatuus, Norma, Wolf, Juno, Osella, Pescarolo, Tiga, Gibson Professional race teams from across Europe Private race engineering outfits FIA – World governing body of motorsport Ambitious young drivers aiming for top level of motorsport Wealthy sportsmen targeting Le Mans Featuring star names from F1, LMS, A1GP, FIA GT and Formula 3 68 drivers in 2013
The Cars 2ltr CN sports prototypes Conforming to FIA regulations (FIA Article 259) Regulation stability with strict enforcement Economic to operate competitively at high levels Ideal development platform for Le Mans driver ambitions High technology and cutting edge design Adjustable aero package promotes driver & team skills development Affordable chassis from leading manufacturers
2013 Event Profiles 2013 FIA World Touring Car Championship FIA European Truck Grand Prix Royal Automobile Club de Belgium Event Royal Auto Club de España Event At each event * : Thursday:Test day Friday:Free Practice60 minutes Qualifying60 minutes Saturday:Race 190 minutes Sunday:Race 290 Minutes * This general schedule may be subject to change depending on weekend timetable.
2013 Season RoundDateCountryCircuitEventRaces 122 – 24 MarchItalyMonzaFIA WTCC400km 2 & 326 – 28 AprilSlovakiaSlovakiaringFIA WTCC2 x 90 mins 4 & 517 – 19 MayAustriaSalzburgringFIA WTCC2 x 90 mins 6 & 728 – 30 JuneGermanyNurburgring * FIA Truck GP2 x 90 mins 8 & JulyUKBrands HatchFfour2 x 90 mins 106 – 8 SeptFranceDijonAVD 100km180 mins SeptBelgiumSpaRACB180 mins 1210 – 13 OctSpainNavarraSRO180 mins
Event Hospitality Private race centre for SPEED competitors, partners and guests Unique atmosphere for top customer invitation Suitable for Family facility Total event management service Based inside SPEED paddock for easy access Driver and team principal introductions for VIPs Garage tour for guests In Car photo opportunities VIP Hot Lap experiences
BROADCAST & SPECTATOR PROFILE
Live Audience FIA WTCC meetings : +50,000 spectators per event FIA Truck GP meeting, France: 50,000 spectators FIA Truck GP, Germany : 150,000 spectators Enthusiastic spectators High retention of brand awareness drives positive purchasing Audience buys into motorsport product and carries brand awareness
Media Audience Worldwide male readership, affluent, discerning, high earners* Established interest in inspirational cars* Growing media sector, higher value publications Media partners in UK, Italy, Portugal, France, Germany * Autosprint Italy reader survey, 2010
2013 Broadcast Plan 346 million households will receive each of the SPEED EuroSeries event programmes to be broadcast in 2013 Each programme can be viewed by 866 million people A total 7 billion opportunities to view with the SPEED EuroSeries programmes across 2013 Thats a value of £70million if you 1 pence per viewer Substantial brand exposure runs for the duration of the broadcast, not just a single frame Voiced communications throughout the commentary
Global TV Coverage Multi-camera production and edit format Europe, USA, Middle East, Asia, Scandinavia, Eastern Europe outlets MotorsTV & Sky Sports broadcasts: - inclusion in Racemax & Sports Unlimited motorsport programmes (Sky) - exclusive SPEED EuroSeries race programmes (MotorsTV) US coverage via Fox Sports - inclusion in Sports Unlimited programme Contracted global broadcasters End-of-Season compilation broadcast
International Broadcast Outlets With our confirmed network of programme and partner broadcasters, SPEED has international output via: Broadcaster Region Sky SportsUK & EU subscribers MotorsTVPan -Europe Foxsports Australia MCS SASFrance Al Jazeera Sports Middle East ESPN Star Pan Asia Astro Malaysia TVNZ New Zealand Sportklub Poland, Hungary, Romania Sport TV Portugal Foxsports Latin AmericaCentral/South America Foxsports WorldUSA Sky PerfectJapan Ananey/Ego TVIsrael Car ChannelNetherlands TV3Spain Russia ExtremeRussia
Racemax Racemax receives prime-time coverage on Sky TVs Sports Channels Over 10 million households in the UK currently receive Sky Sports Weekly 1-hour show covers international motorsport from karting to F1 52 episodes a year - with a prime-time slot every Thursday evening Each episode averages five repeats over the Friday, Saturday and Sunday following the initial slot 50% of these broadcasts receive either prime-time or secondary slots.* Each episode of Racemax an estimated average of 240,000 UK viewers 255+ million viewer potential * Prime-time slots classed as – 22.00hrs any day. Secondary slots classed as – 18.00hrs or – 24.00hrs weekdays and – 18.00hrs weekends.
Sky Sports – Sports Unlimited Worlds biggest alternative sports programme Incorporates sports from all elements including motorsport 1 hour programme Shown weekly globally 55.5 million viewer potential
Motors TV Stand-alone coverage of each event on Motors TV UK and Europe. Available on digital and satellite television, Motors TV now has 17.6 million subscribing households across 38 countries in Europe million viewer potential The latest published figures for Motors TV UK had an average reach of 1.8 million individual viewers per month (number of viewers watching 1+ consecutive minutes) 71.98% of viewers are male and 28.02% are female 27.3% of viewers are aged 35-44, with 20.8% aged 25-34, 17.2% aged 45-54, 14.2% aged 55-64, 12.9% aged 65+ and 7.6% aged % of viewers fell into the Adults C1 socio-economic classification, with 32.8% Adults C2, 17.9% Adults DE and 15.7% Adults AB
USA Broadcast details New for guaranteed US coverage for 2013 via Fox Sports. SPEED races will be included in the Sports Unlimited show. Subscribers to US broadcast channels totals over 95 million Repeats generate potential reach of over 288 million households The following data from Fox Sports shows US reach, states, areas and number of homes accessed by the Sports Unlimited programme across the US market.
USA broadcast outlets - subscriber numbers NetworkSubscribers (million) COMCAST BAY AREA (Non-GS Warriors)750 COMCAST CHICAGO5,006 COMCAST MID ATLANTIC4,664 COMCAST PHILADELPHIA3,472 FOX SPORTS ARIZONA2,533 FOX SPORTS DETROIT3,276 FOX SPORTS FLORIDA5,531 FOX SPORTS HOUSTON (incl. Louisiana, Eastern Louisiana & Houston)5900 FOX SPORTS MIDWEST (incl. Non-Blues)7339 FOX SPORTS NORTH2,518 FOX SPORTS OHIO (incl. Non Blue Jackets)7122 FOX SPORTS SOUTH (incl. Non-Predators 3)16586 FOX SPORTS SOUTHWEST7,722 FOX SPORTS WEST6,073 FOX SPORTS WISCONSIN1,700 MSG PLUS9,876 ROOT SPORTS (incl. Pittsburgh & Rocky Mountain Region)5569 Total95637
Integrated Online Presence High volume web traffic over race weekends International traffic sources Popular and active social media profile Live timing online from race weekends Partner links featured on site Driver and team profiles
WSCO Ltd Contacts Oliver & Stuart McCrudden World Sportscar Organisation Ltd +44 (0) (0) e - w -www.speedeuroseries.com