Presentation on theme: "2010 Subaru Share the Love Grant Program Meals On Wheels Association of America."— Presentation transcript:
2010 Subaru Share the Love Grant Program Meals On Wheels Association of America
Summary - For Subarus 2010 Share the Love campaign, Meals On Wheels Association of America (MOWAA) gave local Meals On Wheels programs across the country three opportunities to receive Subaru Share the Love grants to help them serve nutritious meals to homebound seniors in need during the holiday season. -246 grants were given out, totaling $140,100.
Grant Opportunity One -Share the Love Story Contest -MOWAA asked Meals On Wheels programs to write a 200 word essay about how their volunteers and staff Share the Love with their senior clients. - 146 Programs received $100 or $500 grants.
Grant Opportunity Two -Press Release Challenge -MOWAA provided a press release template for programs to customize and send to their local media outlets to share with their communities. -100 Programs participated and received $1,000 or $2,000 grants.
Press Release Challenge Print Hits 103 Web Hits 86 Radio Hits 12 Television Hits 5 Total206 Total Funds Awarded$100,000
Grant Opportunity Three -Like the Love Contest -MOWAA posted the Share the Love story submissions on the MOWAA Member Blog and asked the programs to raise support in their communities by getting their supporters to like and comment on their story post. -20 Programs received up to $1,000 in grants -Total Funds Awarded - $8,000
The MOWAA Member Blog received 8,705 likes and comments about our Meals On Wheels programs Share the Love stories.
Overall Impact Because of the Subaru Share the Love contest, nearly 150 programs received funding to maintain or expand their senior nutrition programs during the holiday season.
Success Stories & Testimonies This is the season of giving and we are so thankful that Subaru has decided to give back to our program to help us deliver meals to our clients for the holidays. For the first time in many years we are running a deficit budget so this grant truly is a gift. Jeanne Martin, Director of Pascack Valley Meals on Wheels
The Estuary Council of Seniors in very grateful to MOWAA and Subaru for their donation, but also for giving us the opportunity to tell our very compelling stories about the need for Meals On Wheels throughout the country. Paula Ferrara, Executive Director of the Estuary Council of Seniors