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Traditional Broadcasting in a World with New Options.

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Presentation on theme: "Traditional Broadcasting in a World with New Options."— Presentation transcript:

1 Traditional Broadcasting in a World with New Options

2 Super Hi-Vision (16 x HD) 3D (Autostereoscopic, stereoscopic, volumetric, holographic display) Screen everywhere (flexible displays, printable displays) Screenless display (Free-space display, Virtual retinal display, Bionic contact lens) Technology, stupid

3 Digital scent technology (Smell-O-Vision, iSmell) Machine augmented cognition, exocortices Body implants (Brain implant, retinal implant) Virtual Reality 4G (Mobile broadband, mobile TV, Interactive TV) H265 - High Efficiency Video Coding Technology, stupid

4 Super Hi-Vision (16 x HD) Ultra High Definition Television NHK Science & Technology Research Laboratories 4320p 16 times the resolution of HDTV 8K TV System – NHKs Super Hi-Vision 7680 x 4320 pixels 16:9 60p 10/12 biti new 3-D audio system with 24 loudspeakers HD – 1920x1080 Digital Cinema - 4096x2160 Technology, stupid

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6 Expo Aichi 2005 NAB 2006

7 3D (Autostereoscopic, stereoscopic, volumetric, holographic display) Paralax effect (1896, Auguste Berthier) Sharp, Tridelity, SpatialView, Hitachi (phone), Fujifilm (camera) Nintendo 3DS Integral imaging (1908, Gabriel Lippmann) Philips (WOWvx), StereoGraphics, Magnetic3D 3DeeSlide (iPhone Hardware overlay) Holography (1947, Dennis Gabor – Nobel) Technology, stupid

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10 Screen everywhere (flexible displays, printable displays) Technology, stupid

11 Screenless display (Free-space display, Virtual retinal display, Bionic contact lens) Technology, stupid

12 Digital scent technology (Smell-O-Vision, iSmell) 1950, Hans Laube, 'Smell-O-Vision 1999, DigiScents, iSmell computer peripheral 2000, Aromajet, Pinoke 2003, TriSenx, ScentDome 2005, University of Huelva, XML Smell Technology, stupid

13 Digital scent technology (Smell-O-Vision, iSmell) Technology, stupid

14 Machine augmented cognition 1950, cybernetics and SF 1956, William Ross Ashby, Intelligence Amplification 1962, Douglas Engelbart (DARPA), Augumenting Human Intellect 1984, William Gibson, Neuromancer 1981, Steve Mann, wearable computers Technology, stupid

15 Machine augmented cognition Technology, stupid

16 Machine augmented cognition Technology, stupid

17 Virtual Reality 1970, artificial reality, Myron Krueger 1938, virtual reality, Antonin Artaud, The Theatre and its Double 1991, Howard Rheingold, Virtual Reality 1998, Philip Zhai, Get Real: A Philosophical Adventure in Virtual Reality 1999, Ken Hillis, Digital Sensations: Space, Identity and Embodiment in Virtual Reality Technology, stupid

18 Virtual Reality Technology, stupid

19 4G (Mobile broadband, mobile TV, Interactive TV) 2002, strategic vision for 4G (ITU) 2005, WiMax in South Korea by KT 2006, WiMax service in Seoul by KT 2007, NTT DoCoMo, 100Mbps/1Gbps (moving/stationary) 2008, Viviane Reding suggested re-allocation of 500-800MHz to WiMax 2008 first WiMax phone, HTC Max4G Technology, stupid

20 4G (Mobile broadband, mobile TV, Interactive TV) Technology, stupid

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22 H265 - High Efficiency Video Coding –2013 modified intra prediction modified de-block filter decoder-side motion vector derivation (DMVD) 2-D non-separable adaptive interpolation filter (AIF) "Supermacroblock" structure up to 64x64 with additional transforms Adaptive prediction error coding (APEC) in spatial and frequency domain Competition-based scheme for motion vector selection and coding Mode-dependent KLT for intra coding Technology, stupid

23 Why ?

24 The Future Of Television is… Costs too high, too much advertising TV is getting unwatchable Video will be everywhere Walls, ceilings, floors, tables (Blade Runner) Participatory TV is natural and mandatory Every TV is connected Infinite channel world Targeted advertising

25 The Future Of Television is… We may want to get rid of this word (Television It means channels, boxes, cables Humans think images TV networks will be dead in 20 years Replaced with content delivery

26 The Future Of Television is… CISCO survey in feb. 2011, before the OTTCon San Jose, March 2011 Channels will go away Remote will be replaced with better interfaces Screens everywhere Ads is history (DVR + cheap subscription) Consumers will get involved Watch together, virtually Smell-o-vision Your content follows you Joe goes to Hollywood Creation goes viral

27 Thank you!


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