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NATIONAL CURRY WEEK NATIONAL EATING OUT WEEK 23rd – 29th November 2008 © 2008 Peter & Colleen Grove.

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Presentation on theme: "NATIONAL CURRY WEEK NATIONAL EATING OUT WEEK 23rd – 29th November 2008 © 2008 Peter & Colleen Grove."— Presentation transcript:

1 NATIONAL CURRY WEEK NATIONAL EATING OUT WEEK 23rd – 29th November 2008 © 2008 Peter & Colleen Grove

2 National Curry Week 2008 National Eating Out Week 2008 Organised by Mood Food Magazine Appointed charity Oxfam Associated sponsors have included : Geetas Foods, Honeytop Foods, Madhur Jaffrey Cooking Sets, Rajah Foods, Rubicon, The Sun, Cobra Beer, Pringles, Kingfisher, Cono y Sur Wines, Commercial Express Insurance & XXXmints

3 National Curry Week 2008 National Eating Out Week is the 11 th year of National Curry Week aimed at the Asian sector and the 3rd year of National Eating Out Week for all other cuisine sectors. The purpose of both events is to promote the variety of cuisines in general, and the ethnic sector in particular and raise money for charity. The event dates for 2008 are 23rd – 29th November

4 National Curry Week 2008 The 2008 National Curry Week will again invite Indian restaurants, caterers, pubs, canteens etc, all over Britain to celebrate the cuisine and culture with special dinners, record-breaking attempts, raffles, auctions and more, all in aid of contributing to the alleviation of poverty and suffering in South Asia and other parts of the world.

5 National Eating Out Week 2008 The restaurant industry is known for its great generosity towards charity. Now that annual fund raising is well established for the Asian sector, National Eating Out Week offers a similar vehicle for those in other sectors including Italian, French, British, Spanish, Greek, Mexican and more.

6 National Curry Week 2008 National Eating Out Week 2008 IT MAKES YOU THINK : The number of chronically undernourished in the world today equals :- The entire population of the world just 250 years ago. The same as 10,000 Wembley Stadia full to capacity. 113 times the population of Greater London. 14 times the entire population of the United Kingdom. 2.2 times the entire population of the European Union.

7 National Curry Week 2008 National Eating Out Week 2008 Who Can Participate? Restaurants throughout Britain – Restaurants will be contacted inviting them to participate and the 350,000 supporters of Oxfam will act as a frontline promotion force seeking to sign up restaurants. Pubs and general catering establishments through offering special curry or other specialist menus during the event. Offices, Universities & Company canteens by offering a special curry day or week. Members of the public by having their own specialist meal and send £1 per person to Oxfam.

8 National Curry Week 2008 / Media Media Support : The event is covered in the press on radio and on television. Virgin Radio ran a curry breakfast for the week in 2006 BBC TV and the Great Food Channel covered the event. The Sun ran a promotion for The Longest Kebab in the World The regional media featured the efforts of local restaurants. New media events are planned for 2008

9 WHAT DO YOU DO? TAKE THE PLATE PLEDGE - Designate a particular dish on your menu or design a new one to be your 'special dish' for National Curry/Eating Out Week. Give us details & we will make sure the media in your area know all about it and promote it on this website. All we ask is for you to donate £1 per plate of that dish sold from 1st November to the end of National Curry Week on 29th November. A trial of this scheme in the North of England produced huge public support with the Italian restaurant raising over £500 in the four weeks. 23 million people eat out in Britain each year. £1 a head would mean a fantastic contribution to charity.

10 WHAT DO YOU DO? Hold a special event such as Taste Testing The Longest Kebab in the World or an attempt on the World Poppadum Tower record broken once again in Take the XXXmints Can You Take It? Challenge or design a new 60 Year Dish (see for details)www.nationalcurryweek.co.uk

11 National Curry Week 2008 National Eating Out Week 2008 Celebrate the great cuisines available in Britain in 2008 and help raise more money than ever before for Oxfam. Restaurant, pub, canteen and even sponsor – your support is vital. For information Organised by Mood Food Magazine P.O.Box 416 Surbiton Surrey KT1 9BJ Tel : aol.com


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