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HISTORY Despite the economical problems in Germany at the early part of the 20th Century, Erich Rauch Senior started to manufacture: Elora-Werkzeugfabrik.

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Presentation on theme: "HISTORY Despite the economical problems in Germany at the early part of the 20th Century, Erich Rauch Senior started to manufacture: Elora-Werkzeugfabrik."— Presentation transcript:

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2 HISTORY Despite the economical problems in Germany at the early part of the 20th Century, Erich Rauch Senior started to manufacture: Elora-Werkzeugfabrik GmbH was founded in 1924 by Erich Rauch Senior at Birker Weg 4 in Remscheid/Luettringhausen, which is directly located in the heart of the German Tool Industry. All these products were manufactured in the cellar of his parents‘ home! Swedish Pattern Pipe Wrenches Stilson Pipe Wrenches Chain Pipe Wrenches Mr. Erich Rauch Senior

3 HISTORY In 1928, as his business grew, he purchased land next to his parents home at Birker Weg 5 and built a plant with larger manufacturing capacity, which included for the first time packaging facilities to meet the requirements of his fast expanding business. At the beginning of the 1930's, Elora employed 12 people and continued to grow, up to the beginning of World War II.

4 HISTORY After the war, Erich Rauch only had 11 employees, but to meet the increasing demand for ELORA products and the expansion of his range of products which included plumbing tools, pipe cutters, open ended spanners, made from chrome vanadium steel and tubular box spanners, he again extended his manufacturing facilities.

5 HISTORY When, in 1948, the new "Deutsch Mark" was introduced, the demand for Elora products grew. The company expanded from 28 employees in 1948 to 42 in 1950 and 133 in During this time, spanners, tool boxes, tool cabinets and adjustable spanners were introduced to the ELORA range.

6 HISTORY Due to the growing difficulties to find qualified labour in Remscheid, ELORA opened a second plant in 1958 at Münk/Eifel which still continues to be an important part of the ELORA production program.

7 HISTORY The two sons of Mr.Erich Rauch joined the company as shareholders in the early 1960's, Karl-Hermann in 1960 and Erich Junior in 1963 Mr. Karl-Hermann Rauch Mr. Erich Rauch Junior

8 HISTORY The company continued to expand its manufacturing facilities at the Remscheid site, which were completed in time for the 60th anniversary of Mr. Erich Rauch Senior

9 HISTORY After the death of the founder, Mr.Erich Rauch sen. in May 1986, his two sons Karl-Hermann and Erich Rauch jun. continued to run the company and were appointed Managing Directors. In 1994, the commercial, warehouse and packaging departments moved into a bigger and more modern building in Remscheid/Blaffertsberg.

10 ELORA Production Facilities in Remscheid
HISTORY ELORA Headquarters in Remscheid ELORA Production Facilities in Remscheid

11 Today, ELORA with its modern plants at Remscheid and
HISTORY In 1998 the third generation in the persons of Mrs. Bettina Rauch-Lach and Mr. Andreas Rauch, joined the company On the sad and unexpected demise of Mr. Karl-Hermann Rauch in August 2002, his nephew Mr. Andreas Rauch was promoted to Managing Director. Today, ELORA with its modern plants at Remscheid and Münk/Eifel, and a workforce of 155 staff, combine to give a product range manufactured to the highest quality.

12 HISTORY The key for a successful marketing world-wide is the experience gained over decades of high technical knowledge by skilled experts and most modern machinery ELORA products have been developed and improved throughout the last 85 years to provide first class quality hand-tools meeting highest growing demands

13 WORLDWIDE REPRESENTATION
ELORA Products are exported all over the world

14 WORLDWIDE REPRESENTATION
Europe Germany, Belgium, Denmark, Finland, France, Great Britain, Italy, Netherlands, Norway, Austria, Portugal, Sweden, Switzerland, Spain, Ireland, Luxembourg, Poland, Romania, Hungary, Ukraine, Czech Republic, Slovakian Republic Asia / Pacific Russia, Azerbaijan, Kazakhstan, India, Pakistan, Sri Lanka, Mauritius, Bangladesh, Burma, Thailand, Malaysia, Singapore, Indonesia, Hongkong, Macao, China, Taiwan, Philippines, Australia, New Zealand Middle East Egypt, Jordan, Lebanon, Syria, Iran, Iraq, Saudi Arabia, Yemen, Kuwait, Bahrain, Qatar, U.A.E., Oman

15 WORLDWIDE REPRESENTATION
America USA, Canada, Mexico, Brasil, Argentina, Chile, Peru, Costa Rica, Curracao, Jamaica, Panama, Trinidad and Tobago, Venezuela Africa Kenya, Tanzania, Uganda, Nigeria, South Africa, Nigeria, Sudan, Ethopia

16 OUR PHILOSOPHY To ELORA, the business of manufacturing tools means commitment to our distributors and users in all aspects: we stand for highest quality, user orientated product developments which satisfy the highest expectations in terms of performance, ergonomics and service life. All products are designed to meet the requirements of professional users, who must rely on their tools in day-to-day work This philosophy has not only provided us with strong customer loyalty, but also proved to be mutually beneficial over the generations, as our long-standing achievements have only resulted from our customers' continued success

17 OUR PHILOSOPHY Our reputation precedes us in our commitment to manufacture tools of the highest quality only We aim to bring one of the most extensive, reliable and durable product ranges available and work constantly on new developments and ideas ELORA only uses best raw materials from Germany and Europe. All manufacturing processes such as forging, surface treatment, heat treatment and finishing etc. are being performed on the latest state-of-the-art production machinery in order to guarantee a constant high level in quality

18 OUR PHILOSOPHY The requirements for tool manufacturers are changing rapidly. ELORA is at the forefront of new developments. Advanced and environmental technologies play an integral part in our development program as we focus on each and every user's requirements In our ongoing mission, we not only believe it is our task to provide the most perfect solution, but also to bring about a promising future with more powerful and reliable tools

19 Please keep in mind : a synonym for the HIGHEST QUALITY TOOLS
ELORA will always be a synonym for the HIGHEST QUALITY TOOLS


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