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07/12/2012 SPORT AND THE USA. LEARNING OBJECTIVES To recap the nature of sport within the USA. To understand how commercialisation and capitalism have.

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Presentation on theme: "07/12/2012 SPORT AND THE USA. LEARNING OBJECTIVES To recap the nature of sport within the USA. To understand how commercialisation and capitalism have."— Presentation transcript:

1 07/12/2012 SPORT AND THE USA

2 LEARNING OBJECTIVES To recap the nature of sport within the USA. To understand how commercialisation and capitalism have influenced sport in the USA. To understand and explain the significance of the Super bowl in regards to commercialisation.

3 SPIDER DIAGRAM As a group, how many key words can we think of that relate to sport in the USA? Sport in the USA commercialisation Violence Capitalism Franchise Land of opportunity Sponsorship Frontier spirit Pioneer spirit Individualism SuccessWin ethic American dreamCollegiate sport Drafts Religion Money

4 HISTORY OF AMERICA During the 19 th century millions of immigrants left Europe and arrived on the east coast of the USA. Land of opportunity Equivalent today – relocating your family to the moon Poor infrastructure /utilities Only possible because of the industrial revolution – creation of sea going vessels.

5 WIN ETHIC Watch this video clip: How do you think this video clip relates to the American win ethic? Passion Life/death Win at all costs Religious undertones

6 THE AMERICAN DREAM What is the American dream? Watch these clip of President Obama: It assumes that anyone can be a success – sport as a vehicle. Also an opportunity for their children to grow up with an education and become professionals.

7 THE SUPER BOWL million watched the 2012 Super bowl. Estimated cost of 30 seconds of adverts during a commercial break is $2.6 million. Half time is one hour long. TV networks take advantage of the huge TV audience by scheduling independently produced half-time entertainment. Cheerleaders/band marches Second largest food consumption day after Thanksgiving.

8 SUPER RICH Drew Brees. Signed a five-year, £62.1 million contract with Saints ( £12.4 million per year). Between July 2011 and July 2012 Brees earned £30.7 million thanks to a £23 million signing bonus with his new Saints deal. £3.1 million from Sponsorship Nike, Pepsi, Verizon Communications and Procter & Gambles Vicks brand

9 MORE MONEY, MORE MONEY Ferrari F458 costs £178,491 Drew Brees can buy 70 Ferraris a year. Chanel bag costs £3,120 Drew Brees can buy 3974 Chanel bags a year. Nike Blazers cost £70 Drew Brees can buy 177,143 pairs of Nike Blazers a year. A pint of milk costs 85p Drew Brees can buy 14,588,235 pints of milk a year.

10 AMERICAN FOOTBALL & RUGBY List the similarities and differences between American football and Rugby: SimilaritiesDifferences H shaped goalsBall can be thrown forward Same shaped ballCan tackle people without the ball Tackling is aloudProtective clothing Try line/touchdown zoneFour quarters Conversions11 players /15 players Punting/kickingGame stops from an incomplete pass Line of Scrimmage/Scrum

11 AMERICAN FOOTBALL & RUGBY How did sport develop in America? Sports were: Adapted (Ivy colleges) Revised/developed Environment Facilities Need for a result Success Reflects the pioneering/frontier spirit

12 EXAM QUESTION Q. Identify the economic system of the USA and explain how it influences sport in the USA (5). to-physical-education-june.pdf to-physical-education-june.pdf


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