1. The influence of fashion media to Eating Disorders Heiley Chiu – Arts Award 2012

2. Notes before we Start. Eating Disorders are not just about being very thin and it isnt a decision. Its an mental Illness. It may stem from not eating from the start, but soon after from not eating regularly. The body starts to reject the food and it becomes an serious issue. Believe it or not, 1 in 5 people actually die from Eating Disorders if it is left untreated. It isnt a modern illness Eating Disorders began record from the 1680s, where media and advertisements started to expand and grow.

3. … And even more notes… Its Serious… Most Eating Disorders lead to Anorexia which research found that 20% die from the illness and there has been cases where children as young as 6 years old suffering from it and old as 70s as well. - Got it? Then lets move on…. (Information on personal request from me to Beats Charity) (Information on personal request from me to Beats Charity)

4. Is the Fashion Media too big of an influence?

5. Dove: Evolution of a Model https://www.youtube.com/watch?v=s2gD80jv5ZQ Everyday we watch Advertisements, whether its on the streets, on the bus, on the television or online. The image of Perfect body is embedded in our minds. We have no idea if the woman presented in the clip is an actual professional model or not. However, if she is not, Dove is playing at the situation that no matter what you look like, you can be a model with the help of makeup to hide spots and pimples, some/major computer editing and airbrushing, thus bringing a whole new ideal into the argument. But is what Dove shows us is true?

7. Fashion Magazine presents over airbrushed photo-shoot spreads like these are almost taunting to young people and to people with low self esteem about their own bodies. But its ridiculous. But lets look at a personal case. WARNING: The next slide may contain slight disturbing images. I think the images put too much pressure on women and make them feel inadequate. Always seeing airbrushed and skinny celebrities creates an even more us and them culture where we are second best. They portray an unrealistic and unachievable image and add to the already dangerously low self esteem of women. - Hannah B, 17, Welwyn, Herts

9. But lets look at the other side. Whats life behind the magazine.

11. HOWEVER. Heres the problem for me.

14. So?

15. SUMMARY Fashion Media – Beautiful models/ Makeup/Airbrushed Ads Suggesting a Perfect image Ideal forming a false society Mislead/ Low self esteem leading into Eating Disorders and Anorexia