2 Fashion IllustrationCroquis - A fashion illustration of a body that can be duplicated to use for designing.Fashion figures - taller and thinner than the average real person.Proportion – the relationship of a part tothe whole. 3/5 is the “golden ratio”.Silhouette – the shape of one’s bodyor a garment.
3 Ideal Silhouette The perfect shape! The ideal body is said to be 8 heads tallwith 7/8 of it below thehead.Standards of beautychange over time.
4 Body Types Figure – a term used for the shape of a woman’s body Physique – a term used for the shape of a man’s body
5 Illusion Visually appearing different from what something really is! One can create an illusion byapplying the principles andelements of design.
6 Principles & Elements of Design Balance ColorProportion LineRhythm FormEmphasis Texture
7 Design- the arrangement of details in a garment Proportion - a principle of design that concerns the spatial (size) relationship of all parts in a design to each other and the wholeRhythm – repetition throughout a design using line, shape, color, texture or patternHarmony - pleasing visual unity of a design created by a tasteful relationship among all parts within the whole.Emphasis - principle of design that uses a concentration of interestin a particular part or area of a design.Balance - the principle of design that implies equilibrium or steadinessTexture - an element of design concerned with the tactile quality of goods, or how the surface feels and looks
10 Color Hue is another name for color. Color Schemes: Monochromatic – one colorcan be tints and shadesAnalogous – colors next to each other on thecolor wheelComplementary – colors opposite each other onthe color wheelSplit Complementary – a color and two colors oneither side of its complimentTriad – three colors, equal distant from eachother on the color wheelAccented neutral – a neutral with a pop of color
15 Color continued A tint is lighter than a pure hue. Add white. A shade is darker than a pure hue. Add black.Light colors tend to make things look larger.Dark colors tend to be slimming.
16 Texture The look and feel of fabrics 1. Structural fibers, fabrication methods, finish, hang2. Printedoverall design or emphasis elements
17 Rhythm Repetition – a repeated shape Gradation – repetition is Regular = consistentIrregular = randomGradation – repetition isaltered in one area ina consistent mannerRadiation - line or shape radiatesfrom a center point
18 Proportion The relationship of all parts in a design to each other and to the whole.The most pleasing proportionis 3/ the Golden Ratio.Horizontal relationship
19 Emphasis Principle of design that uses a concentration of interest in a particular part or area of a design.*Focal PointThe most important visual element dominates over all .
20 Wardrobe The clothes and accessories a person has When planning a wardrobe, consider:LifestylePersonalityPhysical attributesClimateSocial standards
21 Wardrobe Planning Inventory your clothing Evaluate each piece Plan for what you need to shop forUse a personal wardrobe consultant, if you wishOrganize your closetCare for and protect your clothes
22 HarmonyPleasing visual unity of a design created by a tasteful relationship among all parts within the whole.
23 Balance Implies equilibrium or steadiness Vertical1.Formal = symmetricalBoth sides are the same.2.Informal = asymmetricalBoth sides are different,but still balanced.