Presentation on theme: "COMMUNICATIONS PRIMETIME. PRIMETIME COMMUNICATIONS We work together with our clients, together in our resolve to grow their brands. Our consumer-centric."— Presentation transcript:
PRIMETIME COMMUNICATIONS We work together with our clients, together in our resolve to grow their brands. Our consumer-centric media strategies build around market intelligence, consumer-insight help us in building strong relationship between the Consumer and the Brand. Provides expertise in Strategic Media Planning, buying. Primetime leverages its multi-level relationship with Broadcasters to get highly competitive Media Buys, enabling us to deliver the best to the client.
PRIMETIME COMMUNICATIONS Primetime has following Brands under its belt:- Ghari Detergent, X-Pert Dishwash Bar, Venus Toilet Soap, Redchief Shoes, Koutons Mens Apparel, Metro Tyres, Dinesh Suitings, Ortem Fans, Rage Mobile etc. Primetime has very vast hands-on experience of handling many important social issue campaigns like Pulse Polio-Radio Campaigns, PPNDT, Tikakaran, National Food Security Mission
PRIMETIME COMMUNICATIONS We have created some great award winning programmes like Filmi Chakkar and Talaaq Kyun. Both were new in their concept and their treatment. We have done some path breaking work by changing poor slots of Doordarshan to revenue churners. e.g. Hindi Feature Films on Hindi Network of Doordarshan. We marketed all the programmes, we produced.
NOW OOH Options from PRIMETIME COMMUNICATIONS Primetime has won Advertising rights of Buses under Uttar Pradesh State Road Transport Corporation for the period of five years. The rights have been assigned after competitive bidding. We are all set to transform UPSRTC Buses as a potent and an effective outdoor media for rural as well as urban communication
UP and UPSRTC Thickly Populated, 70 Districts of UP has a total area of 240928 sq Km with a population of 166197921 having a dense Road network of 184100 Kilometers. UPSRTC buses cover more than 115.80 Lakh Kms. in a year through the strong fleet of 6422 buses, traveling round the clock to ferry 2884.68 Lakh passengers every year.
UPSRTC Passenger & trade demands along with progressive acts by the state government made this Corporation one of the largest inter state passenger road transport corporation. One of the key factors to success were the building of 73 Depots in and around UP to clean and Maintain fleet of over 7000 buses. It replaces over 10% of its existing fleet with new buses.
UPSRTC-a first of its kind As a rule, after every trip of over 250kms., buses are sent to Depot for cleaning. Buses,shortly and gradually would be fitted with GPS for monitoring and reducing passengers waiting time. Seat are being made more comfortable ultimately leading to increase in the usage of Road Transport by travelers. Its buses connects to all the surrounding states extensively.
DELHI Buses-Advertising Opportunities Contract carriage buses daily ply on Delhi Roads starting at about 6.00 am to late evening ferrying School Students between 6.00 am to 8.00 am and there after take office staff from 8.15 am to 10.00 am in the morning & between 2.00pm to 7.00pm in the evening. Each Bus is covering about 200 Kms. everyday in Delhi. THE MEDIA SIZE WOULD BE : Side Panel 2sides 8ft x 10ft or 12 ft Back Panel1 side. 3.5 ft x 3.5 ft
UPSRTC BUSES PANEL SIZES OUTSIDE Side Panel 2sides 16 Ft. x 21 In.approx. Back Panel 1side 3 Ft. x 2.5 ft.approx. INSIDE Passenger Seats 1 Sq.ft.