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CitiesBangaloreDelhiMumbaiPune Population in Lacs84.2511012555 Vehicular Population in Lacs 4070.7520 31 Population & Vehicle Analysis Value in Lacs.

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Presentation on theme: "CitiesBangaloreDelhiMumbaiPune Population in Lacs84.2511012555 Vehicular Population in Lacs 4070.7520 31 Population & Vehicle Analysis Value in Lacs."— Presentation transcript:

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4 CitiesBangaloreDelhiMumbaiPune Population in Lacs84.2511012555 Vehicular Population in Lacs 4070.7520 31 Population & Vehicle Analysis Value in Lacs Buses 6000 Buses 8000 Buses 4680 Buses 1650

5 CitiesBangaloreDelhiMumbai Pune Fatal Accidents5522066757 417 Population In Lacs84.25110125 55 Fatal Accidents Analysis 235 two wheeler accidents 6 bus accidents Two wheelers contribute more than 50% of the total accidents caused in the city Fatal accidents by buses are minuscule 1.3%

6 The Solution Public Transportation

7 Occupancy of space on roads is reduced by manifolds when we switch to travel via buses Comparison CarBicycleBus

8 Safe Convenient Comfortable Reliable Environmental Friendly Faster Economical

9 Passengers Source : www.pmpml.org 11 lakhs Buses 1,650 Bus station 308 Staff 8,610 Routes 349 Bus Depots 10 Passengers stopped using bus since May 2010 1.5 lakh

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11 More Buses – 3000 as per CIRT More Operational Buses Route rationalization (349 new routes) Frequency and Timeliness increased

12 Katraj Loni Dhayri Balewadi Chandani Chow Kothrud Hinjewadi Wagoli Nigadi Undri Wanovari Ghorpari Saswad Hadpsar Alandi Bosari Mundwa Nahik Phata Yewaroda Warje Pashan Chinchawad University Engg. Swargate D. G. Pul Gate Station Corporation BRT OCL ICL City Line River Bus ServiceAirport

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15 Ply 3000 buses on 1 st Nov. Add new routes 349 Get high frequency in high density area Get the people to experience the Pune Bus Day

16 Ply 3000 buses on 1 st Nov. 1650 PMPML operational buses + add 1500 buses on 1 st Nov Timing : 6am – 10pm Get high frequency in high density area Lower average waiting time from: High density: 10-15 min to 3-5 min Medium density: 25-45 min to 10-20 min Low density: 60-95 min to 30-45 min Get people to experience the Pune Bus Day Increased bus frequency Giving out info on route maps Compliance from corporate Routes rationalized

17 12.50 lakhs 22.50 lakhs 1500 Buses 3000 Buses Current day situationSituation on 1 st November

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20 leading to effective PUBLIC PRIVATE PARTNERSHIP

21 Reach out to Punekars Aligning & involving Stakeholder Execute the entire activity Measure the success & follow up

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24 360 Degree Media Strategy

25 Promo ads Editorials Features Route Maps Quotes & Interviews Promo ads Fact File - Vignettes Special Bulletins Bytes & Interviews Campaign spots RJ Mentions Listeners views Appeal Emphasis the D - day 360 Degree Media Strategy

26 Micro site Social Media Blogs Interaction Appeal & Inform Awareness Reminders Announce via SMS Provide route maps Inform Bus numbers Mobile optimized web 360 Degree Media Strategy Celebrity bus ride Endorsing celebrity & participation

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28 To successfully demonstrate this activity we require OR funds to hire 1500 buses

29 One Key Stakeholder is

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31 Contributing minimum Contributions in the multiple of Rs. 6 lakhs for equivalent number of buses will also be accepted Contributing minimum to procure 50 buses on rent

32 CEO & MD Announce Pune Bus Day in your organisation Corp Comm & HR Communication with employees via mailers Unit Leader Single point contact for info sharing both ways about the activity Internal Commun ication Communication with employees via mailers

33 Adequate Editorial coverage as acknowledgment across our media

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