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William Cox. The State of Bus. Intelligence Many choices among BI providers Big 4 Providers IBM (Cognos) Oracle (Hyperion) Microsoft (Office + SharePoint.

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Presentation on theme: "William Cox. The State of Bus. Intelligence Many choices among BI providers Big 4 Providers IBM (Cognos) Oracle (Hyperion) Microsoft (Office + SharePoint."— Presentation transcript:

1 William Cox

2 The State of Bus. Intelligence Many choices among BI providers Big 4 Providers IBM (Cognos) Oracle (Hyperion) Microsoft (Office + SharePoint + SQL Server) SAP (Business Objects) Smaller Providers MicroStrategy Information Builders QlikView

3 Major Vendors

4 The State of Bus. Intelligence (Cont.) Architecture Choices In house servers Typically Enterprise Level Ability to customize code Usually requires IT staff Software as a Service (Cloud Based) Typically smaller businesses w/o IT Dept. Lower total cost of ownership Shorter deployment time

5 Bus. Intelligence in Action Restaurant Industry One of the most successful industries to implement business intelligence Have been using BI for over 10 years Some of the most successful include Hardee's Wendy's Ruby Tuesday T.G.I. Friday's

6 Bus. Intelligence in Action (Cont.) Restaurant Industry - Uses Business intelligence helps make key decisions Which new products to add Which existing products to abandon Which underperforming stores to close Renegotiating contracts with food suppliers Identifying inefficient processes

7 Bus. Intelligence in Action (Cont.) Restaurant Industry – Actual Uses Wendy's Used BI information to decide to accept credit cards -Increased Sales -Average credit card customer spends 35% more Hardee's Decided to launch Monster Thickburger (Nov 15, 2004) -Despite increasing health awareness among consumers -Devoted $7M to advertising new burger -Use of BI and launch of new product helped CKE (Hardees parent company avoid bankruptcy)

8 Bus. Intelligence in Action (Cont.) Restaurant Industry – Actual Uses Ruby Tuesday BI identified underperforming Knoxville, TN location -Long wait times were identified as the problem -Restaurant was running at full capacity -Kitchen layout modified -Resulting in a 10% Increased table turnover rate

9 Bus. Intelligence & Small Bus. Options Microsoft BI – (VIDEO)(VIDEO) Familiar interface (Based around Excel) Most of the infrastructure already exists in many companies…reducing costs QlikView - PRICINGPRICING Highly Customizable Variety of delivery platforms Desktop Server -Supports mobile access (iPhone / Android / Blackberry)

10 Bus. Intelligence & Small Bus. (Cont.) Options MicroStrategy Highly Customizable Variety of delivery platforms Desktop Server Cloud (Supports iPhone / Android / Blackberry) KPI Dashboard (VIDEO) (SITE)(VIDEO)(SITE) Very Affordable $50 - $500 / Month Cloud Infrastructure Quick Deployment Scalable

11 Bus. Intelligence & Small Bus. (Cont.) Options Microsoft Excel & PowerPivot (Free) Familiar interface No additional costs Limited to relatively small businesses

12

13 Sources What is Business Intelligence _bi.htm _bi.htm History of Business Intelligence LPE LPE

14 Sources (Cont.) Brain Behind the Burger ehind_the_burger.htm (http://proquest.umi.com.proxy.consortiumlib rary.org/pqdweb?did= &sid=12&F mt=3&clientId=23364&RQT=309&VName=P QD ) ehind_the_burger.htm Microsoft Business Intelligence Solution hn0A hn0A


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