price: 3,75 UAH advertising page cost: (with taxes) circulation: 280.000 readers audience of 1 issue: (Source: MMI2007/1-Ukraine) 435,26 publication frequency: weekly 7.700 USD What is in your hands? magazine for women is published since March 2002
Dobrye sovety – is a monthly magazine for women. In every issue one can find the latest fashion trends, secrets of attractiveness, strong health, homely home and harmony in relations with relatives. The readers questions are answered by qualitative specialists – masters of style and cosmetologists, doctors, legal experts and psychologists. How to make the right choice in the abundance of foodstuff and household appliances? Dobrye sovety special tests will help the readers. Where to go on a vacation-tour or which excursion take for the weekend? The magazine offers detailed information about the trips across the Ukrainian cities and towns as well as foreign resorts. Something-tasty-to-cook-lovers will be pleasantly surprised – when buying the magazine in every issue they will find 8 recipes on the cards, which they can collect. And still more – one can find fascinating life-stories, crossword, horoscope and different funny stories. Dobrye sovety – is a true friend with whom it is always interesting! Dobrye sovety – for all occasions! EVERYONE NEEDS THEM!
Structure of the magazine The main rubrics and their share in the total volume of the magazine The best consultant for all occasions
Real guide in the abundance of goods and services Different goods and services ratings obtained on the basis of fair marketing surveys in rubrics: «Good choice» (description of some foodstuff) (description of some foodstuff) «Tasting room»«Tasting room» (tests of the foodstuff) (tests of the foodstuff) «Customers guide» -«Customers guide» - (household appliances) (household appliances) will help to familiarize with the big choice of foodstuff and household devices
Cosmetologist, hairdresser, visagiste Secrets of attractiveness, the latest fashion trends in rubrics: Care & concern»«Care & concern» «Fashion concepts»«Fashion concepts» «Style & charm»«Style & charm» «In front of the mirror»«In front of the mirror» help a woman always to look glamorous
Family doctor Useful recommendations in the rubric «Be healthy!» help our readers to keep fit And rubric «Without prescription» gives advice how to do it without doctors or medicines help
On the kitchen Recipes, hints, recommendations from the life experience in rubrics «Health menu», «Health menu», «Finger-licking!» «Finger-licking!» for the chief-cook as well as for culinary «dummies» In every issue 8 cards with recipes to gather your own collection Special offer: Special offer: sponsorship of the rubric «8 cards with recipes»
(72,5%)Women 20 – 54 years old (72,5%) 90,6%With higher and secondary education (90,6%) 60,6%Working (60,6%) (64,2%)Married (64,2%) Women taking care of themselves and of the their relatives comfort, and at the same time wishing to make a career. Women taking care of themselves and of the their relatives comfort, and at the same time wishing to make a career. Source: MMI2007/1-Ukraine. City population of Ukraine from 12 up to 65 years. We are asked for advice by
Source: MMI2007/1-Ukraine. City population of Ukraine from 12 up to 65 years. We are trusted to
Give a good advice to our readers! Advice can be in the form of: direct advertising PR-information contests events quizzes inserts extended projects Recommend YOUR production!
ADDITIONAL OPTIONS In 2007 we plan to publish 4 special subject issues : «Dobrye sovety. Beauty secrets» (February) «Dobrye sovety. Diets» (June) «Dobrye sovety. Health secrets» «Dobrye sovety. Health secrets» (September) «Dobrye sovety. Recipes of holiday-making» (December) 0 000 copies. Circulation: 60 000 copies. Size: А4 Volume: 60 pages Cover: glossy Cost 1/1А4: 3400 USD Retail price : 5,00 UAH Sale period - 9 weeks
Contacts You can receive information about the advertisement placement from You can receive information about the advertisement placement from Svetlana Sovinskaya firstname.lastname@example.org email@example.com Anna Malyanova firstname.lastname@example.org by phone (044)490 83 63 by phone (044)490 83 63