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Developing a quality culture: The basic framework Mag. Oliver Vettori March 2008.

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Presentation on theme: "Developing a quality culture: The basic framework Mag. Oliver Vettori March 2008."— Presentation transcript:

1 Developing a quality culture: The basic framework Mag. Oliver Vettori March 2008

2 EQM March 2008 Evaluierung & Qualitätsmanagement in der Lehre2 Introduction The quality of higher education has proven to be at the heart of a European Higher Education area. (Berlin Communiqué)

3 EQM March 2008 Evaluierung & Qualitätsmanagement in der Lehre3 Introduction The concept of quality is not new: it has always been part of the academic tradition. It is the outside world that now emphasises the need for attention to quality…It is the relationship between higher education and society which has changed. (Vroeijenstijn 1995)

4 EQM March 2008 Evaluierung & Qualitätsmanagement in der Lehre4 Introduction Bologna process - European Higher Education Area: degree structure, student centred learning, student mobility Accountability demands: evaluations, controlling, performance based funding schemes, employability rates Institutional profiles and international competition: rankings, ratings, benchmarking Changing role of the university management entrepreneurial universities, increased autonomy Rising importance of quality assurance

5 EQM March 2008 Evaluierung & Qualitätsmanagement in der Lehre5 Quality notions Quality Value for money Stakeholder satisfaction Transformation excellence Fitness for purpose Management Corporations, employers Teachers GovernmentStudents Graduates Administrators Society at large …

6 EQM March 2008 Evaluierung & Qualitätsmanagement in der Lehre6 Differing views on Quality Cultures control oriented quality as an objective that can be created and managed clear understanding of quality required top down implementation of quality standards & strategies quality improvement can be measured – with unintended consequences participative quality as an emerging result that changes in a dynamic way permanent negotiations of quality notions required participative development & implementation of quality st. quality development can be influenced – with uncertain results

7 EQM March 2008 Evaluierung & Qualitätsmanagement in der Lehre7 Setting the frame… Quality as a dynamic, multidimensional and perspective-bound concept Culture as a complex, interaction-based, and continuously changing construct Quality Cultures as stakeholder-dependent, historically grown and learning-oriented social phenomena The way(s) quality and culture can be related to each other have important consequences for QM and QA strategies

8 EQM March 2008 Evaluierung & Qualitätsmanagement in der Lehre8 Principles of a quality culture Empowering the stakeholders to develop their own quality goals, initiatives and measures Guaranteeing transparency and common standards without succumbing to a purely formal quality approach Showing trust without disregarding the risks involved Strengthening reciprocal communication processes Balancing the delegation and acceptance of responsibility

9 EQM March 2008 Evaluierung & Qualitätsmanagement in der Lehre9 Fitness for purpose approach Graduate surveys, round tables, feedback box, awards, student evaluation of teaching questionnaires, program monitoring, focus groups, advisory board, accreditation, process analysis, student support program, discussion groups, staff development, premiums, fast feedback, midterm review, external evaluation, tutoring, COMMUNICATION, peer review, implementation of standards, rules and procedures, online evaluation, reporting, accompanying research projects, drop out study, steering committee, interviews, data ware house, meta-evaluation, counselling etc.

10 EQM March 2008 Evaluierung & Qualitätsmanagement in der Lehre10 concepts organisation operation QA roles: the formal structure Vice-Rector f. Academic Programs a. Student Affairs Teaching Evaluation & QM Office Evaluation Board of the Senate conciliates Reports to lays foundation

11 EQM March 2008 Evaluierung & Qualitätsmanagement in der Lehre11 QA roles in a quality culture perspective Management Administrators Teachers Students ……. dialogue measurement improvement

12 EQM March 2008 Evaluierung & Qualitätsmanagement in der Lehre12 QA roles: A few examples at WU Wien Encouraging quality intiatives on departmental level Rewarding initiatives for innovative and excellent teaching Reinventing program directors and coordinators Collaborating with staff development and controlling units as well as teachers and researchers throughout the university

13 EQM March 2008 Evaluierung & Qualitätsmanagement in der Lehre13 … and some final caveats Organisational beliefs and values are not homogeneous, not even within a stakeholder group Quality cannot be decreed Permanent control or standardisation are no guarantors for success and transparency External and internal requirements cannot be satisfied by one and the same strategy

14 EQM March 2008 Evaluierung & Qualitätsmanagement in der Lehre14 Part II The students role

15 EQM March 2008 Evaluierung & Qualitätsmanagement in der Lehre15 Student Contributions The students role give feedback participate in surveys and selfevaluations take part in decision-making and design processes tutors and mentorsself-assessment and self-evaluation take responsibility

16 EQM March 2008 Evaluierung & Qualitätsmanagement in der Lehre16 student contributions - examples course evaluations, sounding boards, feedback boxes, fast feedback … introductory tutors, learning coaches, buddy networks, teaching assistants… members of self-assessment teams, members of external review teams, graduate surveys … curriculum development boards, advisory boards, teaching & learning forums etc. feedback tutoring evaluating designing & deciding

17 EQM March 2008 Evaluierung & Qualitätsmanagement in der Lehre17 Student self-assessment (1) What did I learn today? What were my contributions in class today? What do I need help with? What do I want to know more about? What would you do differently, if you took this class Again?

18 EQM March 2008 Evaluierung & Qualitätsmanagement in der Lehre18 Student self-assessment self-evaluation forms learning inventories reflection logs and learning diaries expectation exercise discussions peer assessment

19 EQM March 2008 Evaluierung & Qualitätsmanagement in der Lehre19 Part III The administrations role

20 EQM March 2008 Evaluierung & Qualitätsmanagement in der Lehre20 Administrative contributions The administrations role providing quality services supporting feedback loops Engaging in self- Assessment and self- reflection avoiding quality bureaucracy establishing supportive structures information and communication

21 EQM March 2008 Evaluierung & Qualitätsmanagement in der Lehre21 feedback systems develop suitable quantitative and qualitative quality indicators that hold relevance for all the actors involved maintain a reasonable balance between the input (time, efforts) and outcome of evaluations support the other actors to make sense of their findings integrate evaluations into a broader system of quality assurance and development (follow ups) keep the feedback processes as transparent as possible

22 EQM March 2008 Evaluierung & Qualitätsmanagement in der Lehre22 necessary information student progression and success rates employability of graduates students satisfaction with their programmes effectiveness of teachers profile of the student population learning resources and their costs the institutions own key performance indicators ENQA Standards & Guidelines

23 EQM March 2008 Evaluierung & Qualitätsmanagement in der Lehre23 Criteria for self-evaluation (cost) effectiveness efficiency information quality celerity transparency service-orientation learning-orientation …

24 EQM March 2008 Evaluierung & Qualitätsmanagement in der Lehre24 Part IV The teachers role

25 EQM March 2008 Evaluierung & Qualitätsmanagement in der Lehre25 Administrative contributions The teachers role creating suitable learning environments peer teaching & peer reviews engaging in self- Assessment and self- reflection implementing a feedback culture take the role of learners learning coaches

26 EQM March 2008 Evaluierung & Qualitätsmanagement in der Lehre26 Goals of evaluations Feedback assessment improvement development control Quality of content and didactics Quality of teaching and learning processes Staff satisfaction/student satisfaction

27 EQM March 2008 Evaluierung & Qualitätsmanagement in der Lehre27 Course Evaluations

28 EQM March 2008 Evaluierung & Qualitätsmanagement in der Lehre28 Student questionnaires assessing the consistency of teaching goals, contents and methods regular student feedback (questionnaires) multifaceted item pool, flexibilised questionnaires Constant documentation/observance of results and developments objective method tools monitoring

29 EQM March 2008 Evaluierung & Qualitätsmanagement in der Lehre29 Additional Fast Feedback early diagnosis of potential problems, assessing standards of knowledge/understanding etc. flexible and individualised use: dimensions/aspects time extent counselling, support objective method Support

30 EQM March 2008 Evaluierung & Qualitätsmanagement in der Lehre30 Fast Feedback: Beispiel 1 Course: +? What I liked about the course..What could be improved… My further comments

31 EQM March 2008 Evaluierung & Qualitätsmanagement in der Lehre31 Fast Feedback: Beispiel 2 Course Date Minute Paper Please answer the two questions below: What is the most important thing you What were the muddy points? learned today?


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