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Second Harvest Food Bank Santa Cruz County An introduction…

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1 Second Harvest Food Bank Santa Cruz County An introduction…
Updated:

2 This guidebook..what to expect
This is meant as a reference tool. It is a learning and experiential process to fully understand the Second Harvest Food Bank Santa Cruz County…this is but a small part of that journey. Upon review of the material, you should understand our goals, who we are, how we operate and how YOU can fit in… At the end, we hope you will share our vision and decide to share a bit of you with our cause.

3 What we stand for… Our Second Harvest Mission: Our Vision and Goals:
To end hunger and malnutrition by educating and involving the community    Our Vision and Goals: Santa Cruz County will be a healthy community where no one goes hungry or has their life opportunities limited due to malnutrition. By 2022, we will eliminate childhood hunger and instill lifelong healthy eating habits to ensure a bright future. By 2022, we will reduce obesity by 10% in Santa Cruz County through access to good nutrition and education. Our Values: Food banking demands a lot from the people committed to it. These are the organizational values we prize most highly to achieve our mission: Empathy and respect Opportunity and justice for all Community engagement and empowerment Teamwork and collaboration Trust and accountability

4 Our strategy:    We leverage our network of 200 agencies, programs and their volunteers to provide over 500 nutrition classes per year and to distribute over 8 million pounds of food annually to working poor families, children and seniors. Our strategy has been successful. We: Provide 4 meals for every dollar donated Distribute over 6 million meals a year to families in need Help feed 55,000 people a month, half of whom are kids Distribute 5 million pounds of fresh fruits and vegetables to improve the diets of our clients

5 Second Harvest provides food to 200 agencies and programs
After-School Programs Food Bank Distributions Food Pantries Passion For Produce Big Brothers Big Sisters Cesar Chavez Snack Program Aptos Christian Fellowship Casa Pacific SCCCC Dominican Hospital Project Bible Missionary Church Child Evangelism Fellowship Errington Pantry California Grey Bears City of Watsonville Parks & Recreation Food Bank Outreach Program Calvary Episcopal County of Santa Cruz Parks and Starlight Snack Program Casa de la Cultura Despensa Don Bosco Recreation Starlight Parent Nutrition Education Christmas Project Pleasant Acres Lutheran Community Food For Children Santa Cruz County Department of Alianza School Club Dust Vista Verde Education-Alternative Education Amesti School Cornerstone Food Pantry Pet Services South County Property Management Watsonville Wetlands Watch Ann Soldo School Daily Bread/Word of Life SPCA Artspace Tannery Loft Davenport Resource Center Recovery Centers Camps, Shelters, Soup Kitchens Branciforte Head Start El Comite All Saints Episcopal Church Calabasas School Familia Center Assisted Living Project Antioch Church Casa del Alfarero Fasting Prayer Mountain Gemma Camp Opportunity Corralitos Creek Grace Temple Janus of Santa Cruz Church of the Nazarene Emerald Bay/Villa San Carlos Green Valley Christian Latin American Institute The Circle Church Soup Kitchen Emerald Hill Harbor Fellowship Mondanaro-Baskin Feeding the Spirit Evergreen Apartments Harbor Light Monterey Bay Teen Challenge Iglesia de Dios Santa Cruz Residential Recovery First United Methodist Watsonville Freedom School Homeless Services Center Gault School Holy Cross Si Se Puede Loaves & Fishes Green Valley Christian Church Inner Light Pantry Transition House SCCCC Liuna Local 270 Tyler House SCCCC New Life Center La Casita Head Start Pajaro Rescue Mission Lincoln Square Apartments Lighthouse Christian Fresh Food For Families Pajaro Valley Shelter Live Oak Resource Center River Street Shelter Mid-Peninsula Housing Saint Francis Soup Kitchen Lutheran Community Church Ministerio de Comida East Cliff Village Saint Philip’s Pantry Martinelli Head Start Elizabeth Oaks/Live Oak Salvation Army Watsonville Murphy's Camp Oratorio Don Bosco Emerald Bay Women's Crisis Support Natural Bridges Head Start Pan de Vida YMCA Camp Campbell Nazarene Church People's Pantry/Twin Lakes Church Child Care & Senior Centers Northgate Apartments Progressive Baptist Church La Manzana Aptos Christian Childcare Center Nueva Vista Apartments Puerta, Camino, y Meta Lincoln Square Resurrection Church Pantry Children’s Center of San Lorenzo Parkhurst Terrace Northgate Pacific Terrace Valley Radcliff School Salvation Army Santa Cruz Community Bridges Childcare Padres Unidos Discoveryland Rolling Hills Head Start Salud Para La Gente San Augustine Pantry PCM Church Glen Arbor School San Andreas Housing Complex Santa Cruz Agape Manna Mid-County Children's Center Santa Cruz AIDS Project Pajaro Valley Children's Center Sea Pines Apartments Redwood Mountain State Preschool Seacliff Highlands Santa Cruz Bible Church Santa Cruz Head Start Starlight School Seventh Day Adventist Santa Cruz Simcha Preschool Stone Creek Apartments Star of the Sea Watsonville Senior Center Sunny Meadows Sycamore Commons United Presbyterian Church Pantry Watsonville YMCA YWCA Day Care Terry J. Head Start The Farm Valley Vineyard Emergency Food Assistance Programs WIC Tierra Linda Walnut Avenue Women's Center Ben Lomond UCSC Family Student Housing Watsonville Seventh Day Adventist Davenport United Methodist Church Food Pantry Mid-County Valley Churches United Watsonville United Presbyterian Outreach Food for Work Veterans of Foreign Wars Watsonville Volunteer Center Santa Cruz Villa La Posada Group Homes Watsonville Villas del Paraiso Above the Line Group Home  Vista Verde Townhouses Foster Parent Association Watsonville Seventh-Day Adventist Halcyon House/Haven Hope WIC Watsonville New Families, Inc. The Second Harvest Network feeds 55,000 people monthly Feed hope in our community.

6 Our Guiding Principles
Think Local – feed your neighbors It’s about health and wellbeing Teach as well as give: both time and donations Respect everyone along the journey Realize you make a difference We are one team (“un equipo”) – our volunteers make our work possible. Have fun!

7 Our FY13/14 Focus Three key priorities: Healthy Food Distribution
Healthy Food Distribution Strong network of agency partners and programs Diverse network of food suppliers and donors Desired Outcome: Our community’s food assistance needs are satisfied. Nutrition Education Expansive network of peer educators and health partners Effective programs and activities that provide nutrition education Clients engaged and empowered to improve their overall health and wellness Desired Outcome: There is significant improvement in health indicators and health equity throughout Santa Cruz County. High Performing Organization Networked nonprofit focused on what we do best and collaborating with others for systemic change Effective and efficient business processes, technology, and tools Financial stability and prudent reserve funds Effective leadership from board, committees, and staff A dynamic network of current and future leaders and donors Desired Outcome: Second Harvest is a highly effective sustainable, networked organization.

8 Our Campaigns at a “Glance”

9 How We Operate:    Our Board: Fifteen Trustees representing a broad cross-section of the community  who are responsible for shaping the mission and strategic direction, ensuring leadership and resources and as well as monitoring and improving performance.  There are five standing board committees: Audit, Board Development, Development, Executive, and Finance. Our Agencies: 2H provides food to 44 food pantries, 6 shelters, 13 soup kitchens and 2 camps; 7 child care, 2 senior centers, and 3 group homes, 8 recovery centers, 8 after-school programs, 2 adult care programs, and 1 pet services. Our Programs: 2H also operates the following programs: Food for Children (54 sites); Fresh Food For Families (18 sites); Emergency Food and other distributions (6 sites); Passion for Produce (28 sites); and School Produce Programs (20 schools) Our volunteers: see further in our presentation materials Our campaigns: see further in our presentation.

10 Our Support Infrastructure…. How do you fit in?
Board and Committee Structure BOARD CHAIR -Sets Board agenda -Appoints Committee members Chair Board meetings, Executive Committee and Annual Membership Meeting Chair- Pat Wadors AUDIT COMMITTEE Chair – Tim Carl DEVELOPMENT COMMITTEE Chair – Bob Norton FINANCE COMMITTEE Chair – Dave DeBoer EXECUTIVE COMMITTEE Chair – Pat Wadors BOARD DEVELOPMENT COMMITTEE Vice Chair – Laurie Mireles -Hire the Auditor -Review audit for completeness and accuracy -Manage audit function -Audit financial and fraud risk -Support Board participation in fundraising -Develop strategic fund-raising & marketing plan -Donor stewardship & events -Cultivate gifts and bequests -Develop annual budget for Board -Review monthly financials -Oversee investment policy -Long-term financial planning -Annual executive review -Strategic planning -CEO succession planning -Appoint Committee Chairs -Assist in review of Board member renewal -Committee recruitment & orientation -Cultivate new Trustees -Establish criteria for new Board members -Lead efforts in Board education & evaluation Dieter Ramaekers Trustee – Fund Development Donna Mosich Trustee – Fund Development Jon Sisk Trustee – Fund Development Ralph Maltese Trustee – Vice-Chair Finance Joop Rubens Trustee – Fund Development Lisa Kirk Trustee – Fund Development Phil Dundas Board Vice-Chair Board Development

11 Our Staff: Willy Elliott-McCrea – CEO
Provided overall 2H leadership since 1988 Founding President of California Association of Food Banks Started as warehouse manager/driver in 1978 Kathy MacLean – Executive Assistant Provides administrative support for Chief Executive Officer and Senior Staff Acts as staff liaison to Board of Trustees; staffs Governance Committee Employed at 2H since February 2007 Victor Kimura – Chief Financial and Administrative Officer Serves as 2H’s controller and human resources director. Employed at Second Harvest since 2005 Over 40 years at UC Santa Cruz supervising functions in accounting, business, purchasing, IT, human resources, payroll and fiscal closing coordination, including 10 years as campus budget director. Jeanette Hager – Finance Director Directs all accounting, donor tracking and acknowledgement systems Previously worked at Bank of the West, San Jose Parks and Recreation, Mediware Information Systems and West Marine Products Employed at 2H since June 2006 Ernesto Nieves – Director of Warehouse and Facilities Oversees warehouse operations Manages facilities, fleet, and maintenance program Ensures compliance with workplace and food safety regulations Employed at 2H driver, warehouse, volunteer coordinator since 2000

12 Our Staff: Brooke Sampson – Chief Operations and Programs Officer
Leads Operations and Programs Teams Program development and evaluation Loaves and Fishes Executive Director: ; 2H AmeriCorps: 2005; MS in Community Development from UC Davis: 2004 Grace Galvan – Director of Agency Network Services Manages Food Acquisition and directs Agency Relations Since 2003 at 2H: including HR, Volunteer Coordinator, & Agency Relations Mgr. Previously worked in the local food processing industry Joel Campos – Senior Manager- Outreach and Advocacy Manages outreach programs and anti-hunger advocacy efforts Chairs local, regional, and statewide anti-hunger policy advocacy groups 2H nutrition education and CalFresh (SNAP) outreach since 2002 Ana Melgoza – Agency Relations Coordinator Liaison to our network of over 100 member agencies Recruits, supports, and monitors member agencies to ensure food safety & quality Provides customer service and training to member agency representatives Danny Robles – Volunteer Services Manager Recruits, involves, and acknowledges our dedicated volunteers-more than 3,500 youth and adults Coordinates Saturday Food Sorts twice a month Started at second Harvest in 2007

13 Our Staff: Suzanne Willis– Development & Marketing Officer
Leads the Development department Works closely CEO/Board to guide towards goals Builds relationships with other community organizations and leaders. Bly Morales – Senior Manager-Food Drives and Events Coordinates volunteers and oversees all Second Harvest events and food drives Drives events including Chefs Dinner, Holiday Food Drive Kick-Off Luncheon, and Awards Dinner Steve Bennett – Development Director Cultivates business and other donor relationships Works closely with print and electronic media for coverage Print Media Marketing and Sales Management (10 years) Lisa Allyn– Senior Development Analyst Responsible for donor research and analysis Provides event support Assists Department Manager Bryn Calderon – Marketing Manager Creates and manages marketing materials Oversees direct mail marketing production and implementation Oversees website and social media marketing

14 Care to join our team? Best way to understand what we are all about and how best you can fit in while feeding your “soul”… go through our mini-orientation. Get to know our team, our agencies, the programs and our campaigns. Where to start? Here is a recommended 120 day assimilation plan…to get you going. Meet with Willy our CEO and do the tour of the food bank within the first 2 weeks. Sit down with your Mentor (board mentor or committee mentor) to review the Orientation packet – they will: answer questions, show you the website, the blog, how to navigate to get information, and discuss ways to get involved Visit two agencies in the first 90 days Volunteer in a program in the first days Meet with COO Brooke to walk through operations process from receiving to distribution.  Brooke and her staff could also assist in scheduling visit to two agencies in first 90 days and volunteering in a program in first 90 days such as Food For Children At the end of the 120 days – report back to your Mentor on your observations and how we can improve our on-boarding/ assimilation processes.

15 Our Board/Committee Calendar at a “Glance”
Board Meetings, Third Thursdays 7:30-10am (even months) 2014 Schedule – Feb 20, Friday,Jun 20, Aug 21, Oct 16, Dec 4* (*DEC = First Thurs) Annual Board Retreat, Friday 3/14/14, 7:30-1pm, Seascape Clubhouse Annual Board/Leadership Luncheon September 24, 2014, 11:30-1pm, Plantronics Board Committees Fund Development Comm., Third Wednesdays, 2-3:30pm, (10X/year) Finance Committee, Thursdays, 11:30-1pm, (8X/year) Executive Committee, odd months, last Wed, 3:15-5pm Board Development Comm., odd months, last Wed, 2-3:15pm Audit Committee, meets twice a year: March & November Board Events Coming Up…. Annual Food Donor of Year & Membership Luncheon, 10/21/13, 11:30am Hosted by Twin Lakes Church, also Annual Nutrition Summit, 9-11am Holiday Food Drive Kick-Off Luncheon, 11/12/13, 11:30am, Cocoanut Grove Annual Awards Dinner, 3/12/14, Hotel Paradox , 5pm Reception/6pm Dinner Santa Cruz Chefs Dinner, 9/18/14, 6pm, Holy Cross Annex

16 How and When to Connect How to Volunteer
Thefoodbank.org | Second Harvest Food Bank Santa Cruz County With nearly 1 in 4 children struggling with hunger across Santa Cruz County, Second Harvest Food Bank needs the entire community’s support: How to Volunteer Saturday Sorts: Danny Robles = or x205. Food Pantry or Soup Kitchen: Ana Melgoza = or x212. Food For Children and Nutrition Ambassador: Teresa Moran = or x209. Events, Tabling, Parades: Bly Morales = or x226. Please go to for more information about how to volunteer, how to make a gift or how to organize a food drive.


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