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DoA International Trade Awareness Campaign Mpumalanga 17 th July 2008.

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Presentation on theme: "DoA International Trade Awareness Campaign Mpumalanga 17 th July 2008."— Presentation transcript:

1 DoA International Trade Awareness Campaign Mpumalanga 17 th July 2008

2 OFFICIAL TRADE AND INVESTMENT PROMOTION AGENCY FOR THE PROVINCE OF MPUMALANGA

3 MEGA Structure:- Trade and Investment Division Property Division Enterprise Development Corporate Services

4 MEGAs Trade Promotion Role Defined:- MEGA Trade Promotion was established to promote international trade through the coordination and management of trade development and trade promotion activities. In doing this it aims to both instill an export culture in local companies and create an enabling environment for the development and support of exporting SMMEs.

5 Trade Development :- the identification of new opportunities for export and the development of enterprise capability in exporting. Trade Promotion :- the marketing of competitive products in targeted countries

6 Trade Promotion v Trade Development Closely interrelated and mutually dependent. Trade Promotion cannot be effective unless supported by trade development. Trade development serves no purpose unless export ready firms are supported to break into foreign markets. Trade Promotion Trade Development

7 Our Clients:- 1.Aspiring Exporters Our Objective:- Create Export Capacity To convert interest and enthusiasm into actual export capacity. 2. Potential Exporters Our Objective:- Actual Export Sales To convert latent export capacity into actual export sales. 3. Current Exporters Our Objective:- Increased Competitiveness To increase international competitiveness resulting in new and expanded export market.

8 Trade Promotion & Trade Development in Mpumalanga MEGA SEDA DEDP

9 MEGAs services includes: Advice on how to prepare for export Export counseling and capability assessment with export advice tailored to individual business needs Organising and promoting participation in targeted trade missions, foreign exhibitions EMIA assistance and information

10 MEGAs services cont.. Selecting markets and market entry strategies. Buyer/partner identification and selection. Assistance in overseas markets. Proactive help in identifying new export opportunities.

11 MEGA Trade Services:- Mpumalanga Exporter Database PLEASE REGISTER!

12 Mpumalanga Province Total Exports – All Products – 2000 to 2007

13 MEGA focused on all sectors… ! Agri-Industry High Priority ! Strong focus on Agri-Processing – adding value / beneficiation. MEGAs agri related programme for 2008/2009 …

14 AGRO-INDUSTRY 2008 HARVESTING TRADE & INVESTMENT OPPORTUNITIES IN SOUTHERN AFRICA Dar-Es-Salaam, Tanzania, 5 th to 9 th May 2008

15 MOU with CPI 24 th June 2008 Clause 1e: … expansion and development of fresh produce markets

16 GHANA TRADE AND INVESTMENT MISSION Nelspruit Next Thursday 24 th July 2008 Emnotweni Arena Anytime from 9am to 2pm.

17 AGRI-FOOD EXPO 20 th to 22 nd July 2008 – Gallagher Estate - Midrand (Africas Big Seven Exhibition)

18 SIAL FRANCE 2008 19 th to 23 rd October 2008 Paris - FRANCE

19 FACIM Mpumalanga Pavilion Maputo - Mozambique 1 st – 6 th September 2008

20 MPUMALANGA FOOD TECHNOLOGY CENTRE

21 THANK YOU! PLEASE CONTACT MEGA:- Andrew Bülter Tel: 013 752 2440 andrew@mega.gov.za


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