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Maximizing the opportunity to Sell into Education.

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Presentation on theme: "Maximizing the opportunity to Sell into Education."— Presentation transcript:

1 Maximizing the opportunity to Sell into Education

2 What is the Microsoft AER Program? The Microsoft Authorized Education Reseller (AER) Program authorizes partners to sell academic priced products into the Academic channel. Exclusivity Improved Communication and resources Designed for academic partners and customers Training and community Membership

3 Why do we need the AER Program? All resellers have agreed to a standard set of Terms and Conditions of business All are trained to a minimum standard in our Academic licensing Customers know who to go to Better service to our Customers Ongoing training Forums Access to Campaign materials Up-to-date News Better service to our resellers

4 AER Program Benefits What do you get? Authorization number allows you to place orders AER Logo validates your authorization and expertise Listing on the Microsoft Reseller Directory Access to exclusive resources via MEPN WW AER newsletter Joint Press Release Enhanced dialogue with Microsoft Live Webinars to bring you up to date Value to the partner

5 Authorization is easy… 1.Be an active member of the Microsoft Partner Network 2.Complete and pass the licensing Test: Academic Volume Licensing for selling to Qualified Institutions 3.Complete the online application form 4.Accept the terms and conditions of the Microsoft AER Agreement Four simple steps: All through our AER Portal:

6 AER-specific Resources

7 The AER Portal

8 Our AER Newsletter AER Newsletter goes out to all AERs bi-monthly Contains news, campaign info, tips, location of new information and much more Sent to all AERs who have opted in to receiving information from Microsoft If you didnt opt in, sign into the portal using this link and click the Opt In buttonthis link



11 Other resources on Education Licensing

12 Online Sales Materials

13 Plays arranged by customer IT adoption state Metro design is table-ready with left-right swiping action Dynamic playbook education sales playbook

14 education sales tools Microsoft Confidential – For Partner Use Only

15 AER Support Licensing and ordering – Distributor AER program Support Go to AER Contact Details on the Portal home page and follow the instructions For 2 nd tier support, if local support hasnt answered your query, contact


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