1. E XPLORING J OURNALISM AND THE M EDIA © 2009 South-Western, Cengage Learning Chapter 4 Slide 1 Reporting 4.1 4.1What Is News? 4.2 4.2How to Generate Story Ideas 4.3 4.3Get Started With Research 4

2. E XPLORING J OURNALISM AND THE M EDIA © 2009 South-Western, Cengage Learning Chapter 4 Slide 2 What Is News? Identify the elements of a news story and the difference between hard and soft news stories. Understand the difference between breaking and enterprise news stories. 4.1 GOALS

3. E XPLORING J OURNALISM AND THE M EDIA © 2009 South-Western, Cengage Learning Chapter 4 Slide 3 What Is News? hard news soft news enterprise reporting breaking news 4.1 KEY TERMS

4. E XPLORING J OURNALISM AND THE M EDIA © 2009 South-Western, Cengage Learning Chapter 4 Slide 4 Elements and Types of News Stories Elements of a news story Hard news and soft news

5. E XPLORING J OURNALISM AND THE M EDIA © 2009 South-Western, Cengage Learning Chapter 4 Slide 5 Checkpoint What are the elements of a news story? ANSWER Elements of a news story include the following: has impact, is unexpected, involves conflict and someone prominent, and has proximity, or a local tie.

6. E XPLORING J OURNALISM AND THE M EDIA © 2009 South-Western, Cengage Learning Chapter 4 Slide 6 Breaking and Enterprise News Breaking news Enterprise reporting

7. E XPLORING J OURNALISM AND THE M EDIA © 2009 South-Western, Cengage Learning Chapter 4 Slide 7 Checkpoint What is the difference between a breaking news story and an enterprise story? ANSWER A breaking news story is one that has immediacy, with reporters going to the scene; enterprise is non-breaking news that covers investigative reporting and other types of stories.

8. E XPLORING J OURNALISM AND THE M EDIA © 2009 South-Western, Cengage Learning Chapter 4 Slide 8 How to Generate Story Ideas Explain how a beat reporter generates story ideas. Discuss how to generate ideas from experience and trend spotting. 4.2 GOALS

9. E XPLORING J OURNALISM AND THE M EDIA © 2009 South-Western, Cengage Learning Chapter 4 Slide 9 How to Generate Story Ideas profile pitching tipping point 4.2 KEY TERMS

10. E XPLORING J OURNALISM AND THE M EDIA © 2009 South-Western, Cengage Learning Chapter 4 Slide 10 Beat Ideas Making contact Profiling people

11. E XPLORING J OURNALISM AND THE M EDIA © 2009 South-Western, Cengage Learning Chapter 4 Slide 11 Checkpoint How does a beat reporter generate story ideas? ANSWER A beat reporter generates story ideas from the beat, the agendas of governing bodies and his or her own life experiences.

12. E XPLORING J OURNALISM AND THE M EDIA © 2009 South-Western, Cengage Learning Chapter 4 Slide 12 Ideas From Experience and Trend Spotting Stories from experience Stories from trend spotting

13. E XPLORING J OURNALISM AND THE M EDIA © 2009 South-Western, Cengage Learning Chapter 4 Slide 13 Checkpoint Name two ways journalists generate ideas for stories, and explain how these ideas are further developed. ANSWER Journalists generate ideas from experiences they have and trends they notice. These ideas are further developed in brainstorming sessions with editors and other journalists.

14. E XPLORING J OURNALISM AND THE M EDIA © 2009 South-Western, Cengage Learning Chapter 4 Slide 14 Get Started With Research Explain how to use the Internet to begin reporting. Recognize how foot and phone work contribute to research. 4.3 GOALS

15. E XPLORING J OURNALISM AND THE M EDIA © 2009 South-Western, Cengage Learning Chapter 4 Slide 15 Get Started With Research jargon interview 4.3 KEY TERMS

16. E XPLORING J OURNALISM AND THE M EDIA © 2009 South-Western, Cengage Learning Chapter 4 Slide 16 The Internet Official Web sites Basic information Story ideas Journalist pursue their own ideas

17. E XPLORING J OURNALISM AND THE M EDIA © 2009 South-Western, Cengage Learning Chapter 4 Slide 17 Checkpoint Why is the Internet a good preliminary resource for reporters? ANSWER Using official Web sites and the reporting of reputable news organizations available on the Internet saves reporters time. Reporters dont have to make phone calls to sources for fact-finding purposes. Internet research helps reporters get better prepared for interviews to learn more.

18. E XPLORING J OURNALISM AND THE M EDIA © 2009 South-Western, Cengage Learning Chapter 4 Slide 18 Foot and Phone Work Here are steps to help you get started: 1.Identify your sources of information for the story. 2.Contact your sources. 3.Meet with your sources.

19. E XPLORING J OURNALISM AND THE M EDIA © 2009 South-Western, Cengage Learning Chapter 4 Slide 19 Checkpoint Why is foot and phone work important to reporters? ANSWER Seeing people in person or talking to them on the phone is important in bringing a story to life. It also make the job infinitely more interesting and gives reporters more multimedia exposure.