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By Lucy Stone Auto-Tune: The Drug of the Music Industry AUTO-TUNE: THE DRUG OF THE MUSIC INDUSTRY.

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Presentation on theme: "By Lucy Stone Auto-Tune: The Drug of the Music Industry AUTO-TUNE: THE DRUG OF THE MUSIC INDUSTRY."— Presentation transcript:

1 By Lucy Stone Auto-Tune: The Drug of the Music Industry AUTO-TUNE: THE DRUG OF THE MUSIC INDUSTRY

2 The Artists of Our Generation

3 Why do you attend concerts?

4 Concert Experiences

5 Celebrity or Musician?

6 What is Auto-Tune?

7 Andy Hildebrand Oil consultant Interpreting seismic data Created on a dare Implemented in 1996 autocorrelation

8 Auto-tune back then…

9 I never figured anyone in their right mind would want to do that. Chers Believe Increase of re-tune speed 0-400 milliseconds Eliminates natural transition

10 Comically artificial, like a chorus of '50s robots singing Motown

11 Misuse? Or Abuse? None could remember a pop recording session in the past few years when Auto-Tune didn't make a cameo--and none could think of a singer who would want that fact known

12 T-Pain: "I know [Auto-Tune] better than anyone. And even I'm just figuring out all the ways you can use it to change the mood of a record. ***

13 T-Pain Application

14 Death Cab for Auto-Tune Weve been a lot of good musicians being affected by this newfound digital manipulation of the human voice, and we feel enough is enough.

15 There's no shame in fixing a note or two Lets just say that Ive had Auto-Tune save vocals on everything from Britney Spears to Bollywood cast albums. And every singer now presumes youll run their voice through the box.

16 The Power of Auto-Tune

17 The Million Dollar Performance

18 Music Today The music Music scene in Philadelphia Live concerts, smaller scale It takes $$$

19 What will happen to the Music? Singers will become obsolete Expectation of the audience

20 Understanding Auto-tune used in conjunction with pro-tools

21 Tik-Tok?

22 Music Industry Applicable to my future


24 Works Cited Aflickion. Glastonbury 2009 26th_0114 ( Lady Gaga ). 1 July 2009. Flickr. Yahoo Inc., n.d. Web. 5 May 2010.. Auto-Tune. Health Care. Auto-Tune the news. 2010. Youtube. Web. 12 May 2010.. Auto-Tune Abuse in Pop Music. HomeTracked. N.p., n.d. Web. 2 Mar. 2010.. This source is credible because it provides examples and evidence to help identify the misuse of Auto-tune. Auto-Tune the News. Auto-Tune Obama. Youtube. Web. 12 May 2010.. Bertino, NIc. How to Auto-tune your voice like T-Pain. Auto Tuts+. N.p., 2010. Web. 25 Feb. 2010.. Nic Bertino is a professional producer and recording artist from Sacramento, California, with over 9 years of production experience. Cher. 2000. Abagond. Web. 12 May 2010.. Cher. Believe. Youtube. Web. 12 May 2010.. Concert. 2006. 102.7WXBM. Web. 12 May 2010.. Concert Poster. 2008. MadDragon. Drexel University, n.d. Web. 12 May 2010.. Death Cab. 2009. Web. 12 May 2010.. Dooley, Kevin. Heaven is a Tori Amos concert. N.d. Flickr. N.p., 11 Dec. 2007. Web. 12 May 2010.. Works Cited

25 Recording studios in philadelphia. Heilbrunn Timeline of Art History. Ed. Colette Hemingway and Sean Hemingway. The Metropolitan Museum of Art, 2008. Web. 25 Feb. 2010.. This source outlines the reasons for the ideological classical look of bodies and faces as they pertain to the cult images of Greek Deities. This article is scholarly because it is from the Metropolitan Museum of Art which has housed exhibits and has experts on this topic. Hathaway, Jay. How to Auto-Tune Yourself in Garageband. Download Squad. N.p., n.d. Web. 2 Mar. 2010.. Introducing Auto-Tune Evo. Antares Tech. N.p., n.d. Web. 25 Feb. 2010.. This press release is scholarly because it explains the functions of a technological device pertaining to my subject. John Shearer / Wireimage; Neal Preston / Corbis; Ethan Miller / Getty. Robots. 2010. Time Magazine. Web. 12 May 2010.. Ke$ha. Jan.-Feb. 2010. FanPop. N.p., n.d. Web. 12 May 2010.. Montgomery, James. Death Cab For Cutie Raise Awareness About Auto-Tune Abuse. MTV. N.p., 10 Feb. 2009.

26 Works Cited Web. 25 Feb. 2010.. This article provides a statement from a chart-topping artist on the subject of Auto-tune, and their opinions. This article supports my thesis, by providing first hand account of a popular artist, and the fact that they believe Auto-tune is impeding the growth of musical artists. Although it is from a popular media source, because my topic is so centered in the media, this source is credible. Recording studio. 2007. isdaryanto. Web. 12 May 2010.. Sculpture and Art in Ancient Greece. Ancient Greece. University Press Inc., 8 Feb. 2008. Web. 25 Feb. 2010.. This source details the involvement of the classical era as it was born around the time of Ancient Greek art. This source is scholarly because it is accredited by the University Press and several universities. Taking Pitch Correction to the Limit. NPRMusic. NPR. June 2008. National Public Radio. Web. Transcript. 2 Mar. 2010.. Tyrangiel, Josh. Auto-Tune: Why Pop Music Sounds Perfect. TIME Magazine. N.p., 5 Feb. 2009. Web. 11 Feb. 2010.. This source explains how and why Auto-tune came to be established, and how is was integrated into the music production process. It also details where and when it first became popular, and which artists have come to use it as a trade mark. This article comes from TIME Magazine, which is a scholarly source, as defined by our school library. Vocal Editing and Pitch Correction. Steinburg. N.p., n.d. Web. 2 Mar. 2010..

27 FIN.




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