7A huge Social Transformation in 2014: 3 billions using Internet Information TechnologyTale of Two FuturesA huge Social Transformation in 2014: 3 billions using Internet06/25/9871% of online use Facebook, 18% of online use Twitter,17% use Instagram, 21% use Pinterest, 22% use LinkedIn20
8Challenges facing universities IndustryGovernmentFinanceQuality and AccreditationGovernanceRankingEngaging with employersGlobal marketplaceCompetitionCustomer-focusThe changing curriculumTechnology and educationWorkforce development
9“Just-in-case” to “Just-for-you” Changing features Learning from: “Just-in-time” to“Just-for-you”
10The Impact of Technology The digital generation will demand interactive, collaborative, nonlinear learning.
37Present university system based on Liberal and General Education is not adequate to meet the challenges
38University Mission ! OR OR Knowledge server Teaching Research Community serviceORCreatingpreservingintegratingKnowledgetransferringapplingInnovationKnowledgeserverOR
39Innovation, a new mission of universities: Why? How? The new frontier for universities, is innovation.New productsNew jobsNew companiesSocio-economic impactPolicy making
40Scientific Research Outstanding University New products InnovationInnovationknowledgeNew productsPolicy and decision makersPolicy and decision makersUniversities, schools, public informationFirms & marketSociety welfare: Improved K-economySociety welfare: knowledge acquirementOutstanding University
41The Linear Model of Technological Change InventionAdoptionDiffusionInnovationE.S. Rubin, Carnegie Mellon
42E.S. Rubin, Carnegie Mellon A More Realistic ModelInventionInnovation(new or betterproduct)Adoption(initialdesign)Diffusion(improvedtechnology)LearningBy DoingLearningBy UsingR&DE.S. Rubin, Carnegie Mellon
43Rankings of universities in the world by 2020 will be based on the numbers and quality of knowledge creators they graduate!4343
44How institutions approach changes will determine whether they remain competitive or if they will cease to exist4444
45Transformation ! Evolution or Revolution? A massive restructuring of the higher education is coming upEvolution or Revolution?
47Future Research Strategies Maintaining excellence in researchKnowledge production and certificationUniversity-Industry relations and innovationInterdisciplinary researchA changing environment and new demands for research trainingUniversities driving regional developmentEnhancing internationally competitive researchResearch for serviceAttract the finest talents
48Major challenge for University in a global competition 1InnovationExcellenceMajor challenge for University in a global competitionCommitment toexcellencethroughIntegrityQuality
50Knowledge production and certification 2Knowledge production and certification"Knowledge is like light.Weightless and tangible,it can easily travel the World,enlightening the lives of people everywhere.“World Bank World Development Report505050
514 main research products of Knowledge Codified knowledge: Universities produce codified knowledge, mainly through articles and other publications..Embodied knowledge: In the K- economy the role of human resources is crucial. Training & education are main activities of universitiesCollective “goods”: It is expected that research contributes or will contribute more actively to the production of collective goods, wellbeing and public policies (e.g. in health, environment, security, etc.)Innovation: universities contribute to technology transfer and innovation processes. There is a large range of relationships between universities and innovators: through research contracts, technological programmes, patenting etc.
53While the majority of universities proudly reproduce knowledge workers, future progress in the world will depend on the knowledge creators.5353
544 University-industry relations & innovation Industry Industry Insufficient mutualappreciation of theopportunitiesIndustrySolid and long-term U-Irelations is a central issuefor a successful knowledgetransfer strategy.Industry
55University-Industry-Government Relations A "laissez-faire" Model of University-Industry-Government RelationsAcademiaIndustryStateAn Statistic Model of University-Industry-Government RelationsAcademiaIndustryState
56Tri-lateral networks and hybrid organizations University-Industry-Government RelationsThe Triple Helix Model of University-Industry-Government relationsTri-lateral networks and hybrid organizationsIndustryStateAcademiaThe overlay of communications and expectations at the network level guides the reconstruction of institutional arrangements
57Interdisciplinary Research 5InterdisciplinaryNo longer appropriateApplied ResearchBasic ResearchMultidisciplinaryTrandisciplinaryInterdisciplinary Research
59Interdisciplinary Research MathematicianPhysiciansEngineerInterdisciplinary ResearchPhysicsSociologistNursingentomologisteconomistinformation technology
60A changing environment and new demands for research training 6A changing environment and new demands for research trainingITGlobal competitionIntegration of disciplinesIncreasing CostInnovationsCulturalEconomicalEnvironmental changes
67For new demands of research training, we need: 1Greater transparencyCareerdevelopmentFacilitate mobilityImprove quality standardsMaterial & moral supportDevelopmentof currentpractices2IncentivesRevision of current programsCreate guidelinesBroadening skills
68University and regional development 7University and regional developmentHubFaculty in a regionUniversity Branch
69Internationally competitive research 8Internationally competitive researchIn a world where new ideas, new processes and new technologies and innovation, with unprecedented speed, We must be highly competitive.
70Branding ! Brand is important for the university and customers. Brand creates trust.Built on differentiation.Built on superiority..
72Research for the service 9Research for the serviceThere is a strong need for more basic research on production and innovation in the services sector.How to measure the innovation in the service sector ? (patents!)Change in training for young researchers.Change in training for service workers
73Attracting the finest talents 10Attracting the finest talentsInternational universities compete for the best brains worldwideHow can Europe’s universities attract the finest talents from around the world?2020To offer financial and moral support (including full cost recovery and generous endowments).Attracting international talent is a key priority of French immigration policy.