Presentation on theme: "SMS & Voice Broadcasting Service for Insurance Companies"— Presentation transcript:
1 SMS & Voice Broadcasting Service for Insurance Companies
2 Table of Contents Introduction About WebSprix Our Services Bulk SMS SMS marketingPersonalized SMSVoice BroadcastingBenefits to Your Insurance CompanyTable of Contents
3 WebSprix is a premier provider of Mobile Value Added Services (MVAS) Offer services ranging from basic bulk SMS to IVR Based complete business solutionsMVAS business solutions include Bulk SMS, Voice Broadcasting, Call Conferencing, SMS Marketing, IVR and SMS-Based Polling, among othersServices are reliable, robust and scalable designed to meet the modern day business needs for companies of any sizeLicensed Virtual Internet Service Provider (vISP)Working in partnership with ethio telecom on a revenue-sharing agreement
4 Our Services Bulk SMS - SMS Broadcasting Personalized SMS – Template SMSSMS Marketing – Two-Way SMSVoice Broadcasting – Letting Your Business TalkCall Conferencing – Meeting in a Virtual RoomIVR & PBX Solutions – Unified CommunicationsOur Services
5 The Basics of Bulk SMSBulk Messaging is the dissemination of large numbers of SMS messages for delivery to mobile phone terminalsBulk messaging is commonly used for alerts, reminders, marketing but also for information and communication between both staff and customersSoftware is required for sending and receiving bulk messages and various software packages are availableMost SMS software applications allow uploading of lists of mobile phone numbers using CSV file formatsSophisticated systems can automatically remove duplicated mobile numbers and validate them prior to sending messagesWith enhanced software features, messages can be scheduled to be sent at specific times and/or days
6 Possible Insurance SMS Notifications to Customers Product InformationClaim and Sanction StatusMonthly/half yearly/quarterly PremiumPolicy Modification ConfirmationPayment Due Date RemindersPremium Payment Confirmation
7 Some Promotional Broadcast Examples: Promotional messages of New Product LaunchNew Share Sales AlertNews Flash AlertNew Branch Opening AnnouncementsHoliday Wish Text to the Customers
8 Bulk SMS Features Web-based SMS portal Upload a CSV file of your contactsSend messages either from your PC or from your personal mobile phoneSupport for long SMS messages (more than 160 characters)Schedule messages for specific date/timeConfigure user accounts with different access rightsBulk SMS Features
9 Additional Features Fast Delivery to All Numbers Nationwide Manage Contacts in Specific Groups OnlineSimple Process: Login » Compose » SendLow Rates for High Volume SMSNo Technical Skills Required!No Monthly Fees, No hidden Costs, No Monthly Commitment!Finally, the Convenience FactorOur customers have total control of when and to whom to send to from anywhere!
10 Personalized SMS Personalize SMS messages for each recipient Saves you from having to type the same message multiple timesTemplates can also contain an unlimited number of merge fieldsPersonalized SMS
11 Personalized SMS, CSV Imports Bulk SMS sends a general message to 10s, 100s, 1000s and millions of your contacts at a click. With Personalized SMS, Send unique, personalized SMS each time and make yourself, your business or organization more valuable.Example: Dear W/ro Hiwot, you car insurance policy number 8765 will expire on 09/10/2013. Please visit your nearest office and renew your insurance policy. Like mail-merging, each recipient will get a personalized SMS. Instead of the generic “Dear sir/madam, …”, with personalized SMS, Abebe will receive “Dear Abebe, …” and Belay will receive “Dear Belay, …”. Your customers will think you took time to send it personally to them and not some bulk SMS software like everyone else is doing today! This differentiates you!!!
12 SMS MarketingSMS has become a tool for not only individual communications, but it is an exciting marketing tool for businesses as wellIt is one of the newest and fastest growing types of marketing as it places promotions and updates in the pockets of potential customersBulk SMS marketing or mass messaging is one of the best strategies for generating leads for your businessCurrently there are over 20 million mobile users in Ethiopia and this number is expected to more than double (close to 56 million) in about a year or twoAn SMS campaign is a more cost-effective alternative to traditional approaches, and is a refreshing additional off-line marketing toolInbound SMS campaigns: the customer sends an SMS with set content to a certain numberOutbound SMS campaigns: the customer receives an SMS with set content and answers as required with set content via an SMS message
13 SMS Marketing for Insurance Company Customers want to feel secure about their insurance company choice and are looking for something “more” in terms of meaningful, relevant incentives and interactions.You could use SMS marketing to let retail consumers know they can trust you on things they do every day, helping them keep more money in their wallet.How can your prospects get the Info they need from you?Customers can simply text “XXX” to 8845 where XXX is the keyword for your insurance company that you can reserve with usThis keyword will have to be unique, easy to remember and directly related to the name of your companyThere are various ways of gathering mobile phone numbers:By simply publishing your keyword on all promotional materials (TV, radio, brochures, posters, leaflets, websites, etc.)By adding a registration form on your website where customers can enter their mobile numbers.By asking customers directly for their mobile numbers at your bank
14 SMS Marketing Easy & Automated Customer List Building Reserve as many Keywords as you like for your Insurance Company with usAutomatically grow your contact list with your own "Text to Join" campaignAutomatic opt-out optionSMS Marketing
15 Our voice broadcast service is the perfect way to convey a sense of importance to your recipients When you want to get breaking news out, promote a new product or send holiday greetings, voice broadcast is the best way to do it in a personal wayOur automated messaging service allows you to automatically call or text every phone number on your listVoice Broadcast
16 Our Voice Broadcast System Promoting a brand or announcing a sale can also be done in a novel and exciting way by sending voice messages.30 or 60 second voice promos can be sent to both mobile and landline promotions.The moment the person picks the call the voice promotion plays.The advantage for businesses is that they are billed only for the calls listened to by users.
17 Voice Broadcasting Features Send a prerecorded message to thousands of phones from a targeted dialing listSimple voice memo uploadEasy contact list importSchedule multiple voice broadcasts and text messages into one unified and automated campaignConduct effective communication anywhere across the country (even across the world)Schedule broadcasts for specific date/timeAutomatic re-dialsMessage trackingVoice Broadcasting Features
18 Voice Broadcasting Services Our voice broadcast service is the perfect way to convey a sense of importance to your recipientsWhen you want to get breaking news out, promote a new product or send holiday greetings, voice broadcast is the best way to do it in a personal wayOur automated messaging service allows you to automatically call or text every phone number on your list
20 Some of the benefits of Using Our Services Save time, money and resources without having to compromise on standards of serviceLarge cost saving on phone calls and traditional advertisingIncrease in customer satisfaction and retentionIncrease brand awareness and recognitionNew customer signupsGaining competitive advantage