Presentation on theme: "Inspired by. Floridas First Green Town Inspired by."— Presentation transcript:
Floridas First Green Town Inspired by
Sweetwater Ranch is in Hardee County, approximately 50 miles southeast of Tampa and just east of Manatee County. Hardee County is located in the Heartland of Florida, an area surrounded by Routes 17 and 27. Where is Sweetwater Ranch? Hardee County
The Sweetwater Vision…Old Florida Lifestyles… New Florida Living…All within your reach ! Sweetwater Ranch is an authentic, sustainable, and innovative community… designed to fit into the natural beauty of its environment. planned as a sustainable Green Development from inception that will create up to 16,000 energy efficient homes that will re-define safe, affordable, quality housing in Central Florida. that will be designed for families and recent retirees of all ages. with a walkable town center, nature trails, bike paths, and community centers. with traditional Florida architectural standards (Key West, Florida Vernacular, and Craftsman styles) that will diversify the community while maintaining Old Floridas heritage. with golf courses and recreational areas nestled around lakes, wetlands and woods. Our Community…
Charlie Creek flows through the site, offering an environmental gem and an important source of water for the site. Water from Charlie Creek and from underground sources will provide all water for the community. Half the site will be preserved in its natural beauty. Aerial View
Sweetwater Ranch will be developed as a Green sustainable community offering residential housing, commercial uses, light industrial uses, recreational uses, churches, educational facilities, parks, golf, trailheads and open conservation areas, in order to provide future residents with all the components necessary for a new town. Tell me about the project… Cara Cara Nest Cara Cara Buffer Project Boundary Phasing Golf Green Open Space Park Preserved Upland Recreation Right-of-Way Schools Storm Water Ponds Tortoise Migration Town Center Transit-Ready Village Center Wetland Workplace Vicinity Parcels
Throughout the project, nature trails and bike paths (paseo) will connect the neighborhoods and commercial areas to allow residents access to the natural gems of the project, including Charlie Creek. The Trail Plan
The first phase of the project will be developed in the southwest quadrant of the property. A village center with full amenities (community activities, pool, retail & restaurant). A 9-hole golf course and club will be under construction prior to home sales. The Southwest Quad
The village center will be the hub of activity for the residents of Sweetwater Ranch. Here the residents can meet, dine, and play. The nature trails and bike path (paseo) will emanate from the village center. The Village Center
The village center will include a variety of Old Florida architectural styles, just like the homes in the community. Here residents will find the welcome center, developers offices, retail, restaurant, activity center, and pool area. The Village Center
Homes will range in size from 1,100 s.f. to over 2,500 s.f. to accommodate a variety of lifestyles. Lot widths will vary from 40 to over 60 and lot sizes will be mixed within the community to promote a variety of home sizes and types within each neighborhood. Some homes will have rear alley access, allowing more intimate streets to promote a real community. The Homes
Several quality homebuilding companies have been approached to construct the homes in Sweetwater Ranch. To maintain high quality and low cost, the developer plans to promote system built modular technologies with their builder programs at Sweetwater Ranch. These homes are typically constructed under ideal conditions, with less waste, fewer delays and produced by skilled and dependable craftsman. The Partnership reserves the option to direct develop and build these modular homes. The Homes
Not including the toll roads, it is estimated that annual sales can reach 500 units per year with people already in the area and with out-of-state sales. The addition of the toll roads can quadruple annual sales. What about our home sales?
Target Sales and Occupancy - Baby Boomers & Eco Boomers Working Families with NO children or dependents (1 to 2 average home occupants)15% Working Families with children and/or dependents (4 to 5 average home occupants)30% Seasonal Households - six month avg. residency (one or two average home occupants)5% Retiree Households - year round residents (1 to 2 average home occupants)45% Working Families with adult dependents only (3 to 4 average home occupants)5% Total100% Who are our future homeowners?
Where will our Home- owners come from? Where will they work?
The State of Florida is evaluating a toll road to connect the east and west coasts. The planned route runs through Hardee County. Heartland Coast to Coast
The State of Florida is evaluating a toll road as an additional north- south route to ease traffic congestion and to aid economic development and hurricane evacuation. The planned route runs through Hardee County. Heartland Parkway
When these two roads are constructed, they will intersect in Hardee County, bringing an enormous economic advantage to Hardee County. Sweetwater Ranch is strategically not located within the proposed path, but is close enough to benefit. Where will the Future Toll Roads Intersect? While the proposed state toll roads would benefit Sweetwater Ranch by expanding the local service area (the area where people living now can be expected to relocate to Sweetwater Ranch), there is still a very large area that will attract new residents within Floridas Heartland.
Land Conservation and Stewardship Green Building Construction Energy Efficient Technologies Attainable Housing Sustainable Communities The Sweetwater DNA
A Partnership with BIG GE Energy Star Appliances & Lighting GE Brilliance Solar Systems GE Tankless Water Heater Systems BIGGER Technology for Airtight Envelopes in Every Home Certified Green Construction Designation – Community Standard GE Master Gray Water Facilities for Recycled Water GE Water and Wastewater Utility Infrastructure GE Power Generation BIGGEST GE Mortgages based on a Homes Energy Efficiency Credits GE SmartCommand Digital Home Technology
Environmental performance Operating performance 1 Double R&D… $1.5 Billion 2 Grow Revenues… $20 Billion 3 Reduce Emissions 4 Report Progress A growth strategy for the company
45+ customer solutions Transportation Aviation Rail Automotive Marine Industrial Lighting Appliance Motor Material Finance Energy IGCC Solar Biogas Wind Gas turbines Water Reuse Desalination Industrial Cooling Since launching ecomagination… Immelt and GE have taken great stridesand both their customers and policy makers have begun to respond… Jonathan Lash, WRI
85% would buy a home with energy technologies if the energy bill savings offset the increase in mortgage Energy Pulse Survey, 2006 Green Homeowners are more satisfied with their new green home vs. previous home Green Homeowners are likely to recommend a green home purchase McGraw Hill Green Home Survey, 2007 What do homeowners think about green?
Blueprint for Green Homes
Building Science foundation Advanced Lighting High performance appliances Energy Management Turnkey Marketing materials Options Solar Power Innovative Mortgage At least 20% less total energy, indoor water & emissions Plus improved indoor air quality
Key building science principals PLUS whole home product solutions Tight Construction Fresh Air Ventilation Improved Thermal Systems Internal Moisture Management Combustion Safety Pressure Balancing Right-sized HVAC Equipment GE Collaboration with Masco The Environments For Living ® Program Appliance & Lighting Dashboard Renewable Power GE Money Water Management Indoor Air Quality $$$
Advanced Lighting Package Plug Load Efficiency Efficiency 50%+ compact fluorescent lighting Energy Star ceiling & bath fans CFLs use up to 75% less energy than incandescent And QualityOptimized package for each floor plan Selective GE Reveal lamps 8-12 times life of incandescents Energy Star Meets Energy Star ALP requirements
High-Performance Appliances Plug Load Efficiency GE Profile Dishwasher (30+ models) Energy star qualified Auto hot start Extra clean sensor Refrigerator (115+ models) Energy star qualified Laundry (4+ models) Energy star qualified Ultra water-conserving GE Monogram ® GE ® GE ® Café
Indoor Water Use Water Conservation Appliances Laundry: largest single user Dishwasher Fixtures Included in EFL Green program Low-flow toilets Showerheads Faucets
Outdoor Water Use (Optional) Water Conservation Water Recycling System Outdoor use = 40%+ of total water Reuse wastewater for landscaping Central system for community Modular, small footprint Landscaping Included in EFL Green program Smart Irrigation Controllers Smart Landscaping
Modular technology Ratings per kW DC solar: ~100 ft2 required per kW ~1,450 kWh AC production/year No moving parts Minimal maintenance 25 year limited power production warranty Installation options: Trellis, porch awning, hip roof Roof-integrated concrete tile GE Brilliance Solar Systems Renewable power
SmartCommand Home Control Platform Monitoring & Control Current & trended… Electricity use Solar power production Water use Plus… Programmable Thermostat(s) Lighting control interface Integration with GE Security Integration with GE intercom Integration with GEhome audio Centerpiece of the program… Demonstrates the value New product: Availability Q4 2007
SmartCommand Home Control Platform Electricity & Water
SmartCommand Home Control Platform Electricity & Solar
SmartCommand Home Control Platform Benefits
Innovative mortgage Broad Product Suite Fixed and Adjustable-rate energy efficient mortgage products Debt-to-Income ratio adjusted favorably with expected utility savings Customer Guarantees Best Price: GE pays the customer $500 if we cannot beat a rival lenders price on conforming 1 st mortgages Same Day Loan Decision: Loan decision on conforming 1 st mortgage application within one day or GE pays the customer $250 On-Time Closing: We meet the closing date on a purchase loan, or we reduce the customers interest rate by 1/8 of 1%. Closing Cost Credit $500 credit against standard GE Money closing costs
ecomagination homebuilder program Turnkey marketing The power of the GE brand Inspired by ecomagination Model Home DVD Interactive consumer touch-screen experience Comprehensive sales training Print & ad templates Web Site reference
ecomagination homebuilder program Sample ad
Green is the new red, white, and blue - Thomas Friedman, New York Times The time is right… Save green by living green
State DRI application being prepared and meetings with regulators are ongoing. Modification of Hardee County Comprehensive Plan documents ongoing. Modification of Hardee County Land Development codes are ongoing. Jurisdictional determination of all wetlands nearly complete (there is over 110 miles of wetland lines). Anticipated DRI approval: First Quarter 2009 Please refer to Project Status Report in your binder for Detailed Summary Project Status GE Brings Sweetwater Ranch to Life
Sweetwater Ranch Sweetwater Ranch Company, LLC Owner/Borrower Florida Green Communities, LLC as its Managing Member All Subsidiaries including Sweetwater Ranch Utilities, LLC All Joint Venture Interest