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If you buy it, they will Innovate.. Steve Spinelli.

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Presentation on theme: "If you buy it, they will Innovate.. Steve Spinelli."— Presentation transcript:

1 If you buy it, they will Innovate.

2 Steve Spinelli

3 All 37 plays in 97 minutes http://shakespeare.mit.edu/

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5 ASUNDER or return to WONDER Oppty Scoping Business Modeling Rapid Growth Maturity Renewal Cash Cow (Revenue) (Time) Capital Markets Context SeedStart-UpGrowth CapitalInstitutional Capital Recap/FCF Explore, Innovate, Create… Abdicate Launch Survive, Thrive, or Dive Value CreationValue Capture Chasm * * Fits & Gaps * Harvest Target * Behavioral Context WONDERBLUNDERTHUNDERPLUNDER

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7 https://www.youtube.com/watch?v=kO8x8eoU3L4&list=RDkO8x8eoU3L4#t=0 The funniest things spring from the truth

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9 Vision Philadelphia University is the model for the university education of professionals in the 21 st century.

10 Value Proposition Work hard, graduate, get a job in the field of your passion and be empowered to be a leader that field.

11 Roger Martin Former Partner- Monitor Dean Rotman School Of Business NYT Best Selling Author Heather Fraser 25 Years Procter + Gamble Founder Rotman Design Works In Toronto + Singapore Nathan Shedroff Thought Leader Design + Business Founder- MBA Design Strategy CCA Art Center ID, MBA- Presidio Harry West Pioneer Design Strategy CEO Continuum Phd MIT Robotics- Engineering Claudia Kotchka 30 Years Procter + Gamble Design Thinking Advisor For AG Lafley Jeanne Liedkta Thought Leader Design Thinking + Business Darden Prof, BCG Consutlant Harvard MBA, BU- DBA Saul Kaplan 20 Yrs. Management Consulting + Pharmaceuticals Founder + Chief Catalyst Business Innovation Factory Sara Beckman Pioneer Design + Business (Haas) Expertise- Learning Styles- DEC Stanford- Phd, MS- Engineering

12 The Learning Outcomes

13 The Value Proposition

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15 Gaps Design Engineering Business Freshman Sophomore Junior Senior Traditional Collaborative Courses Broad Foundation Graduate Specialize Addressing the Gap Effect

16 Career: Years 1-5 Transition from college to career Focus: task execution Career: Years 7-10 task execution & tactical management Career: Years 10+ strategic leadership Design Engineering New Economy: Single discipline framework = lower headroom for growth College Majors Business

17 Philadelphia Universitys DEC Network Is Created To: Challenge & Develop Collaborative Design, Engineering, Commerce Curriculum National Reputation Major Donors To DEC + University

18 DEC Duos Need Finding + Opportunity Scoping Maryann Finew 15 yrs. strategy consulting- Continuum Consumer Insights+ Marketing ID- Pratt, MBA-Harvard Natalie Hanson Global Director SAP User Experience + Ethno UG-Design Methods, PhD Anthro Business Models + Disruptive Innovation Saul Kaplan 20 yrs. Management Consulting + Pharmaceuticals Founder + Chief Catalyst Business Innovation Factory Ellen DiResta 15 strategy consulting- Continuum Consumer Products + Strategy Graphic Design, Engineering, MBA Design Research + Applied Social Sciences Nathan Shedroff Thought leader + Author Design + Business Founder- MBA Design Strategy CCA Art Center ID, MBA- Presidio Rick Robinson Pioneer in Applied Ethno/Anthro Founder of E Lab, Dir Sapient + Doblin PhD Anthro Cognitive Preferences + Learning Styles in Teams Sara Beckman Pioneer Design + Business (Haas) Expertise- Learning Styles- DEC Stanford- PhD, MS- Engineering Kathryn Jablakow Research- Cognitive Preferences Expertise- Learning Styles- DEC PhD Electrical Engineering

19 Marketing Graphic DesignIndustrial Design Engineering Anthropology A Core Curriculum Designed to Teach Trans-disciplinary Skills DESIGNENGINEERING COMMERCE LIBERAL ARTS 1. IDP Integrative Design Processes 2. BMI Business Model Innovation 3. SST Biomimicry or Eco- Innovation 4. URM User Research Methods Senior Capstone

20 Frameworks (insights) Imperatives (Ideas) Observations (Context) Solutions (Artifacts) Sara Beckman, CLO Institute for Design Innovation

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23 What are the ways To toast bread? Is there a better way to achieve the attributes of toasted bread? How do we make a better toaster? How do we make toasters less expensively and more quickly? Drivers Key Insights Required Knowledge Required Types of Innovation Behavioral Knowledge New Value Proposition Technical Knowledge New Product Technology Product Knowledge Product Improvement Manufacturing/Ops Knowledge Product Optimization TACIT EXPLICIT REVOLUTIONARY EVOLUTIONARY

24 Deep thought, decisive action…with tools to be effective

25 Write a break up letter with a product you once loved. https://www.youtube.com/watch?v=39AQbvAbi8g https://www.youtube.com/watch?v=39AQbvAbi8g Create Value. https://www.youtube.com/watch?v=_2-heMzV1mA What is beauty? https://www.youtube.com/watch?v=cIe-X3SRPd4

26 Steve Spinelli Thank you!


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