Presentation on theme: "Business Strategy Game 3-Year Strategic Plan"— Presentation transcript:
1 Business Strategy Game 3-Year Strategic Plan …some thoughts and comments on preparing the 3-year strategic plan…
2 General Model of Strategic Management Company Profile ( SWOT )MissionObjectivesStrategiesTacticsIndustry & Environmental Analysis ( SWOT )
3 Earning Points for Strategic Plan Set Target14below investor expectations16equal to investor expectations18one step above investor expectations19two steps above investor expectations20three steps above investor expectations
4 Minimum Investor Expectations: 16 Points for Each of Five Scores Annual EPS growth7% in years % in years 16-20Annual stock price appreciation15% ROECredit rating of B+Image rating of 70
5 Numerical Example of Points Earned: Return on Equity (ROE) Outcome AchievedSubmitted in 3-year planMade 30%Made 24%Made 18%10%1415%1620%1816.225%1918.213.730%2012
6 Suggestions for Presentation of 3-year Strategic Plan Present / discuss strategic visionPresent / discuss expected outcomes for the five key performance objectivesThink graphics, trendsFocus on what you plan to accomplish, not how you plan to do it
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