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Hall and AMR Technology Aug, 2012. HONEYWELL - CONFIDENTIAL Copyright © 2011 Honeywell International Inc. All rights reserved. Agenda Basic theory Product.

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Presentation on theme: "Hall and AMR Technology Aug, 2012. HONEYWELL - CONFIDENTIAL Copyright © 2011 Honeywell International Inc. All rights reserved. Agenda Basic theory Product."— Presentation transcript:

1 Hall and AMR Technology Aug, 2012

2 HONEYWELL - CONFIDENTIAL Copyright © 2011 Honeywell International Inc. All rights reserved. Agenda Basic theory Product Portfolio Success story Q&A Back up

3 HONEYWELL - CONFIDENTIAL Copyright © 2011 Honeywell International Inc. All rights reserved. Magnetoresistive (MR) Sensing Mechanism Hall-Effect Sensing Mechanism SN A magnetic field applied parallel to the element changes its resistance and creates a current change Current source is applied through a thin sheet of semiconductor material A magnetic field applied perpendicular to the element creates a voltage change = Vhall I V=0 IS N V=Vhall SN 2SS NS MR is omnipolar - Either Pole will operate the Sensor Magnet Hall is generally bipolar - The output is pole-dependent, but it can be designed to be omnipolar (pole independent, e.g. next gen Hall SS351AT/SS451A) Theory of Operation

4 HONEYWELL - CONFIDENTIAL Copyright © 2011 Honeywell International Inc. All rights reserved. Comparison of Hall and AMR

5 HONEYWELL - CONFIDENTIAL Copyright © 2011 Honeywell International Inc. All rights reserved. Digital Hall Block Diagram

6 HONEYWELL - CONFIDENTIAL Copyright © 2011 Honeywell International Inc. All rights reserved. Magnetic Sensing Types DIGITAL Bipolar –Typically requires 2 poles: One pole to turn ON, and opposite pole to turn OFF –Operate point to turn ON is typically +Gauss (South), release is -Gauss (North) –Although not typical, operate and release points may both be + (South) or – both – (North) Note: latching is not guaranteed Bipolar Latching –True latching device, always requires 2 poles: 1 to turn ON, opposite to turn OFF –Guaranteed to turn ON with +Gauss (South) only, OFF with –Gauss (North) only Unipolar –Only one pole required to operate and release the sensor –Turns ON with +Gauss (South) for all products, except SS3xx that turns ON with North pole –Will turn OFF when magnetic field is removed Omnipolar –Operates with any pole (North or South) –Will turn OFF when magnetic field is removed –e.g. magnetoresistive sensors, or omnipolar Hall sensors ANALOG Linear –Analog output proportional to magnetic field strength, operates with North or South. –Offset (Output at Zero Gauss) = Typically ½ of Supply voltage –+Gauss (South) will increase Vout, -Gauss (North( will decrease Vout

7 HONEYWELL - CONFIDENTIAL Copyright © 2011 Honeywell International Inc. All rights reserved. Magnetic Sensing Types ** Max OP – Gauss level which can guarantee to switch on the sensor; Min RP- Gauss level which can guarantee to switch off the sensor; Differential- OP-RP Bipolar: Typical graph is Sensor 2, but could also be Sensor 1 or 3 Latching: Typical Graph is only Sensor 2 Unipolar: Typical graph is Sensor 3, but it could be Sensor 1 in some cases Omnipolar: Typical Graph is Sensor 1 and Sensor 3 Digital Analog

8 HONEYWELL - CONFIDENTIAL Copyright © 2011 Honeywell International Inc. All rights reserved. Bipolar vs Bi-CMOS Fab Process Bipolar (Analog) Used on legacy Hall designs Improved matching (reduced offset) Robust/rugged Well-established Hall element design techniques Digital circuits are possible with bipolar, but they are large and costly CMOS (Digital) High impedance (low current draw) Complex circuitry in small area More precise analog switches Analog circuits are possible with CMOS, but performance is inferior to bipolar Competitors using CMOS fab process include Melexis, Micronas, and Diodes Bi-CMOS (Mixed Signal) Allows the designer to choose the best from both technologies to combine high performing analog components with compact, low cost, low current digital circuitry Competitors using Bi-CMOS include Allegro and Infineon

9 HONEYWELL - CONFIDENTIAL Copyright © 2011 Honeywell International Inc. All rights reserved. Bipolar vs CMOS

10 HONEYWELL - CONFIDENTIAL Copyright © 2011 Honeywell International Inc. All rights reserved. IC Assembly Process

11 HONEYWELL - CONFIDENTIAL Copyright © 2011 Honeywell International Inc. All rights reserved. Typical Hall IC packaging SOP-8 (SIP-3) SOT-89 TO-92

12 Product Portfolio July, 2012

13 HONEYWELL - CONFIDENTIAL Copyright © 2011 Honeywell International Inc. All rights reserved. Hall/MR Product Line Overview 1 st Level 2nd Level SOT-23, SOT-89, TO-92, 8 Pin SOIC, ceramic Packages SR16 SR17 SR13 SR15 SS94 APS00B 2SS52M SS40 SS41 SS400A SS400R/P SS490 SS50AT SS500 SS59ET SS552MT VF526DT SS311PT SS30AT SS340RT SS351AT SS361RT VF401 VF431PP VF441P

14 HONEYWELL - CONFIDENTIAL Copyright © 2011 Honeywell International Inc. All rights reserved. Omnipolar magnetics -40 to +150°C temp range 3.8 to 30 VDC operation High sensitivity (15 G operate) allows up to 1 sensing distance 2SS52M Digital Magnetoresistive Sensor SS552MT SMT version Flat TO-92 type package Low-cost: R and P series -40 to +150°C temp range Sinking output w/ bipolar or unipolar magnetics (Digital) Sink/Source output (linear) Hi & lo sensitivities available SS500 Series Digital Hall & VF526DT Speed & Dir SS59ET low-cost Linear Hall Markets Applications SS400 Series Digital Hall & VF401 20Wire MR SS400R/SS400P Series Digital Hall (New) SS490 Series Miniature Ratiometric Linear Hall SS94 Series High-performance Ceramic Linear Hall SOT-89 type surface-mount package -40 to +150°C temp range (digital) 3.8 to 30 VDC operation (digital) Same features as SS400-Series (digital) Low-cost, good performance (linear) Laser-trimmed resistors provide accurate specs and compensate temp variations Sinking or sourcing output -40 to +125°C temp range ±100 to ±2500 G flux ranges Sensing element in CSLA2 open-loop current sensors Motion Control Instrumentation HVAC InfoTech Medical Var Speed Drive, RPM BDCM, Piston detection Flux, current, flow meter Valve/damper position Tape drive head position Drug dispensing control 1 st Level Hall & MR Sensors SS300 Series Digital Hall (New) SOT-23 subminiature surface-mount package Low voltage 3 V operation Reverse polarity protection Low cost APS00B MR ±90° Hi-res Angular Displacement Sensor Analog response High resolution angular or rotary position sensing

15 HONEYWELL - CONFIDENTIAL Copyright © 2011 Honeywell International Inc. All rights reserved. 1 st Level Hall/MR Selection Guide

16 HONEYWELL - CONFIDENTIAL Copyright © 2011 Honeywell International Inc. All rights reserved. Sinking output w/medium level magnetics for stray field immunity 4AV Series Hall Vane Packaged magnet & sensor protected from dust or dirt Operated by low-cost, easy to fabricate ferrous vane Tightly controlled magnetics provides accurate pulse width Lead wire, PC-board, and 4-pin connector termination options 40 to +125°C temp range MarketsApplications -20 to +85°C temp range Non-contact sensing protected from dust & dirt Wheel rotation/RPM Pedal Movement Throttle Position Lever Position Suspension Gear shift position RPM in fitness equipment Compact, robust package, mechanically interchangeable w/Honeywell opto sensors Operated by low-cost, easy to fabricate ferrous vane for accurate pulse counting Industrial Surface Transportation Commercial/Medical VX10 / VX80 Solid State Switch1GT Series High-performance Hall Gear-Tooth sensor Back-biased Hall senses ferrous metal targets 10 to 3600 RPM, output independent of RPM -40 to +150°C temp range, +160°C short term EMI resistant - Will operate in noisy environment Built-in reverse polarity and transient protection Plunger operated, non-contact digital output w/ direct interfacing to solid state circuits Low force operation Rugged construction, reverse voltage protection, tested to >100 M operations Wide variety of std levers & actuators available UL recognized, CSA certified SR16 / SR17 Low-Cost Hall Vanes 2 nd Level Value-Added Hall & MR Assemblies Rely on Honeywells quality and experience

17 HONEYWELL - CONFIDENTIAL Copyright © 2011 Honeywell International Inc. All rights reserved. Metal bushing - Rugged, sealed, threaded, aluminum housing Meets NEMA 1, 3, 3R, 3S, 4, 12 and 13 Digital sink or analog output. Unipolar, bipolar or linear magnetics, various sensitivities -40 to 100°C temp range, ( up to -40° to 125° for some products) Cable / connector options SR13/SR15 Series Low-cost Hall Probes Markets Applications -40 to +85°C temp range Cable / connector options Wheel rotation Conveyor control Motion encoding Gear shift position RPM in fitness equip. UPS Welding Equip 103SR Series Hall (Prox-Type) SR3 & SR4 Series Digital Hall (Prox-Type) Plastic housing w/color coded wires Meets NEMA 1, 3, 3R, 3S, 4, 4X,12 and 13 Sinking output w/ bipolar, unipolar (SR3) or omnipolar (SR4) magnetics Material Handling Packaging Machinery Industrial Surface Transportation Commercial/Medical Quick-mount plastic housing Unipolar or bipolar magnetics, various sensitivities -40 to +85°C temp range Cable / connector options Inexpensive position sensing alternative. Value-Added Hall & MR Assemblies

18 HONEYWELL - CONFIDENTIAL Copyright © 2011 Honeywell International Inc. All rights reserved. Honeywell Magnetic Position Sensors Summary – Honeywell differentiators Value-added and custom magnetic sensor capability (2nd level assemblies, packaging, cables and connectors, etc.) Availability of low-cost products w/ Honeywell quality & performance (new 1 st level platform, introduced in ) Alternative magnetic sensing technologies (Magneto Resistive) Broad linear Hall portfolio (from low-cost SS49E to hi-perf SS94) Advanced products (APS00B, VF401, VF526DT)

19 HONEYWELL - CONFIDENTIAL Copyright © 2011 Honeywell International Inc. All rights reserved. Next Gen Hall Key Features & Benefits New features Low supply voltage (most: 3Vdc, some as low as 2.7Vdc) SOT-23 subminiature SMT Package Reverse voltage protection (all except sensors w/built-in pull-up resistor) Omnipolar Hall Unipolar and bipolar sensors with built-in pull-up resistors Benefits Low voltage capability helps reduce power consumption Subminiature package supplied on tape and reel allows for a compact design with automated component placement, helping to reduce manufacturing costs Built-in reverse polarity protection protects device from potential damage during installation Omnipolar magnetics eliminates the need to know magnet polarity, potentially saving on magnet and assembly cost Sensors with built-in pull-up resistors save eliminate the need to provide an external resistor, saving on component cost and PC board real estate.

20 HONEYWELL - CONFIDENTIAL Copyright © 2011 Honeywell International Inc. All rights reserved. Rated Magnetic Specs are over full Operating and Voltage Ranges - 25°C Digital MagneticsAnalog (Linear) Magnetics Operate Point (Gauss) Release Point (Gauss) Differential (Gauss)Supply Voltage (Vdc) Sensitivity (mV/Gauss) Null Offset (V) Range (Gauss) Average Current (mA) Operating Temp (°C) Description / Magnetic Type SOT-23 P/N Flat TO-92 P/N IC Technology MinTypMaxMinTypMaxMinTypMaxMinNomMaxMinTypMaxMinTypMaxTyp Vs (Vdc) MinMax Reverse Polarity Bipolar SS30AT Bipolar Yes Ultra Low Cost Bipolar with Built-In Pull-Up Resistor SS311PTSS411PBipolar No High Sensitivity Low Cost Latching SS361CTSS461CBipolar Yes Low Cost Latching SS361RTSS461RBipolar Yes Ultra High Sensitivity Bipolar Latching SS360STSS460SBiCMOS Yes SS360NT BiCMOS Yes High Sensitivity Unipolar (Low Gauss) SS341RTSS441RBipolar Yes Medium Sensitivity Unipolar (Medium Gauss) SS343RTSS443RBipolar Yes Low Sensitivity Unipolar (High Gauss) SS349RTSS449RBipolar Yes Ultra Low Cost Unipolar with Built-in Pull-Up Resistor SS345PTSS445PBipolar No Omnipolar Hall - Regular Power SS351ATSS451ABipolar±35±85±135±10±40± Yes Low-Power Omnipolar - High Duty Cycle SL353HT BiCMOS Not Chopper Stabilized ±20±60±110±5±45± No Low-Power Omnipolar - Low Duty Cycle SL353LT BiCMOS Not Chopper Stabilized ±20±60±110±5±45± No Low cost Linear SS39ET Bipolar ± No Honeywell Next Generation Hall Selection Guide

21 HONEYWELL - CONFIDENTIAL Copyright © 2011 Honeywell International Inc. All rights reserved. Energy efficient –Supply voltage as low as 2.2 Vdc, combined with very low average current (1.8 µA typ. for SL353LT), reduces power consumption, provides extended battery life, and promotes energy efficiency Versatile –Omnipolar capability with high and low duty cycle options allows for use in many potential applications with low power requirements and/or battery operation, including motion control, lid closure detection, presence-absence, metering, and displacement sensing Non-chopper stabilized design –Does not use chopper stabilization, eliminating noise generated by products using this technique No unnecessary filters are needed to compensate for the noise, which minimizes board space, parts counts and costs Stable –Thermally balanced integrated circuit provides for stable operation over a wide temperature range, from -40° to 85 °C [-40° to 185 °F] Subminiature size –SOT-23 subminiature package size requires less PCB space, allowing for use in smaller assemblies SL353 Micropower Hall-Effect Sensor ICs – Features/Benefits

22 HONEYWELL - CONFIDENTIAL Copyright © 2011 Honeywell International Inc. All rights reserved. Price competitive –By using BiCMOS technology, Honeywell has been able to design a reduced size integrated circuit, saving on manufacturing costs while still meeting customer requirements; these savings can result in lower costs to customers Helps reduce total system cost –Because these sensors can be operated by a North or a South pole, they do not require the magnet polarity to be identified, thus making installation easier and potentially reducing system cost Reduces manufacturing costs –Supplied on tape and reel, often allowing for automated, lower-cost pick and place assembly which can help the customer reduce manufacturing costs Simplifies interfacing –Push-pull output allows for easy interfacing with common electrical circuits without the need for a pull-up resistor Compliant –RoHS-compliant materials meet Directive 2002/95/EC SL353 Micropower Hall-Effect Sensor ICs – Features/Benefits

23 HONEYWELL - CONFIDENTIAL Copyright © 2011 Honeywell International Inc. All rights reserved. Key competitors include Allegros A3211ELH and A3212ELH sensors, and Diodes AH180N-W sensor Honeywells key competitive advantages include: –Honeywells slightly lower minimum supply voltage capability improves flexibility of use within the application and can help reduce power consumption –Honeywells lower active mode time, lower sleep mode current, and average current help to reduce power consumption and extend battery life –Does not need external capacitor to filter out chopper noise, potentially saving PC board space and cost –Push-pull output does not require external pull-up resistor, potentially saving PC board space and cost SL353 Micropower Hall-Effect Sensor ICs – Competition

24 HONEYWELL - CONFIDENTIAL Copyright © 2011 Honeywell International Inc. All rights reserved. Low Power Hall Sensor Current Consumption

25 Applications July, 2012

26 HONEYWELL - CONFIDENTIAL Copyright © 2011 Honeywell International Inc. All rights reserved. Magnetic Sensors Market & Applications Hall/MR Type Major Applications Digital / Bipolar Brushless DC Motors - Axial fans - E Bikes - HVAC (Air Conditioners) Digital / Latch Automotive – Window lift motors Industrial motors Appliance motors Digital / Unipolar Appliance – Lid detection Door position Digital / Omnipolar Flow control – water softners Speed sensing for fitness equipment Proximity sensing Cylinder position sensing Analog / Linear Throttle controls – E Bikes Current sensing Liquid level sensing Linear displacement Electronic power steering Rotary/angular position sensing

27 HONEYWELL - CONFIDENTIAL Copyright © 2011 Honeywell International Inc. All rights reserved. MarketProducts Potential Applications Medical Hospital Hardware Motion Control HVAC Flow Control Industrial Heavy duty vehicles, Agriculture, Construction Trans Customer Needs Appliances, Electric Bicycles & Scooters, Computers Medication bin and drawer monitor on portable drug carts, anemometer, electronic balance sensor, door latch on medical carts, fluid level float location; motor assemblies for medical equipment Material handling, automation, machine control, variable speed drives Speed detection of blower motors, brushless DC motors, pressure transducer bellows, damper / valve positioning (variable air volume) Valves, flow meters for utilities/petro-chem, chemical, oil/gas, food/bev Steering angle position, window lift control, rotary position sensing, vehicle motor control, speed/RPM sensing, position control Motor control, flow control, RPM sensing in fitness equipment, door lock sensing in appliances, lid closure detection in laptop computers and office equipment Accurate position monitoring Access control Low audible noise Value Stability over temperature Small footprint Accurate flow monitoring Enhanced reliability, reduced repair costs Easy integration Enhanced energy efficiency Easy integration Enhanced durability, reduced maintenance Enhanced energy efficiency Enhanced reliability, reduced repair costs Value Compact size Accurate position or RPM monitoring Low power consumption Small size Lower cost SS361RT/SS461R SS311PT/SS411P SS30AT/SS40A SS343RT/SS443R SS345PT/SS445P SS311PT/SS411P SS341RT/SS441R SS343RT/SS443R SS345PT/SS445P SS349RT/SS449R SS343RT/SS443R SS345PT/SS445P SS351AT/SS451A SS341RT/SS441R SS351AT/SS451A SS30AT SS361RT/SS461R SS311PT/SS411P SS30AT/SS40A SS341RT/SS441R SS351AT/SS451A Potential Markets and Applications for New Platform Other

28 HONEYWELL - CONFIDENTIAL Copyright © 2011 Honeywell International Inc. All rights reserved. Embedded Control Products Digital Magneto Resistive Sensors 2SS52M, SS552MT Analog Magneto Resistive sensors – APS00B Industry Leaders Delco (AD) - USA SICK - Germany Balluff - Germany ZhangJi - China Gimatic – Italy Fritsch - Germany Motion Control – Magnetoresistive Position Sensors

29 HONEYWELL - CONFIDENTIAL Copyright © 2011 Honeywell International Inc. All rights reserved. DC Motor basic theory

30 HONEYWELL - CONFIDENTIAL Copyright © 2011 Honeywell International Inc. All rights reserved. BLDC

31 HONEYWELL - CONFIDENTIAL Copyright © 2011 Honeywell International Inc. All rights reserved. BLDC Behind H1 H1 H2 H3 Standard Behind H2 clockwise Detect direction and speed based on three hall IC output H3 H2 H1 N S Magnet (4-Pole Shown) N S Hall IC Symmetry of high and low level output Consistence of operate and release point Good Electric strength

32 HONEYWELL - CONFIDENTIAL Copyright © 2011 Honeywell International Inc. All rights reserved. Major Applications Motor Controls for: HVAC Fans Computer Cooling Fans Computer Disc Drives Metering Pumps Audio & Video Equipment Embedded Control Products Hall Sensors – SS4 series, SS5 series, SS421 Series Speed & Direction Dual Hall Sensors – VF526DT Customised value added multiple sensor systems Industry Leaders Comair Rotron - USA EBM - Germany Pacific Scientific - USA Tianma - China Servo Magnetics - USA Controller +V Driver Circuit Logic Circuit Command Signal Windings Hall Effect Bipolar Sensors Input Power AC or DC +V Logic Power Power Supply Motion Control – Brushless DC Motors

33 Success Stories July, 2012

34 HONEYWELL - CONFIDENTIAL Copyright © 2011 Honeywell International Inc. All rights reserved. Product –SS311PT Application –BLDC for toy (aircraft, car etc) How we won –Good Price/performance, SOT-23 package with pull-up resister –early design in support Success Story Product –SS343RT (Next Gen Hall) Industry –Industrial Application –Sewing Machines Needle How we won –Working with Design Engineer w/ full tech support –Right product- performance/price –Good customer relationship while compete w/ MELEXIS (US5881) Value –US$50~60K/year* 2~3yrs Application, Performance, Customer Relationship

35 HONEYWELL - CONFIDENTIAL Copyright © 2011 Honeywell International Inc. All rights reserved. HON Ref: Hall Sensor SS443R Application: handspike (The hall is used to stop the treadmill when someone pulls a magnet. The application is to protect the old man in the running process) Competition: AKE, and AP local hall competitors Why won: Technical support Life size: $0.28 M SOP: Q3, 2011 Success Story

36 HONEYWELL - CONFIDENTIAL Copyright © 2011 Honeywell International Inc. All rights reserved. Internal Use Only. Not for distribution outside your organization. Success Story: Next Gen Hall Sensors for Infusion Pumps Product –SS49, SS495A1 Industry –Medical/Infusion Pumps Application –One SS49 is used to determine the presence/absense of the cartridge –One SS495A1 is used to determine the amount of fluid delivered from the pump motor. How we won –the sensor performed better in the application than the current Allegro part –Right product- Omnipolar sensor, do not need to identify the poles of the magnet –Good customer relationship Value –US $125,000 over 5 years

37 HONEYWELL - CONFIDENTIAL Copyright © 2011 Honeywell International Inc. All rights reserved. Success Story Product –SS30AT (Next Gen Hall) Industry –Industrial Potential rev 200KUSD Application –Tubular Motor What I do –Working with Design Engineer w/ full tech support –Right product- performance/price

38 HONEYWELL - CONFIDENTIAL Copyright © 2011 Honeywell International Inc. All rights reserved. HON Ref: Hall Sensor SS413A Application: E-bike motor (Tricycle) Competition: AP local hall competitors (AH product and SX products) Why won: Quality, Honeywell reputation Life size: $0.66 M SOP: Q3, 2011 Success Story

39 HONEYWELL - CONFIDENTIAL Copyright © 2011 Honeywell International Inc. All rights reserved. Product –SS541GT Industry –Transportation Application –Shifter position How we won –Product performance (e.g. sensitivity) –Working with Design Engineer w/ full tech support –Right product- performance/price –Good customer relationship while compete w/ Allegro Value –US$60~ 70K/year* 3yrs Success Story Application, Performance, Customer Relationship

40 HONEYWELL - CONFIDENTIAL Copyright © 2011 Honeywell International Inc. All rights reserved. Product –SS59ET (Linear Hall) Industry –Industrial Potential rev 140KUSD Application –Drain pump for washing machine What I do –New application –Working with Design Engineer w/ full tech support –Right product- performance/price Success Story

41 HONEYWELL - CONFIDENTIAL Copyright © 2011 Honeywell International Inc. All rights reserved. Success Story Product –SS466A (Bipolar Latch Hall) Industry –Appliances Potential rev 450KUSD Application –Running machine Competitor –Allegro: A3281 What I do –Working with Design Engineer w/ full tech support –Design and manufacture test equipment for the customer –Right product- performance/price

42 HONEYWELL - CONFIDENTIAL Copyright © 2011 Honeywell International Inc. All rights reserved. Success Story Product –SS59ET (Linear Hall) (12pcs per set) Industry –Appliances Potential rev 100KUSD Application –Money Counter What I do –New market and application –Working with Design Engineer w/ full tech support –Design and choose right magnet for the customer –Right product- performance/price

43 HONEYWELL - CONFIDENTIAL Copyright © 2011 Honeywell International Inc. All rights reserved. HON Ref: Next Gen Hall SS466A Application: Brushless DC Motor for fan Detect the position of the rotor to control and switch the power supply Competition: Allegro Why won: lead time and phase out of the Allegros product Life size: $ 3.12 M SOP: 4Q 2011 Success Story

44 HONEYWELL - CONFIDENTIAL Copyright © 2011 Honeywell International Inc. All rights reserved. Project of design in-won Product: –SS526GT Amount rev: 100KUSD Application: –Tubular motor What I do: –Working with Design Engineer w/ fully tech support. –Provide right product to customer. Product: –SS41 Amount rev: 100KUSD Application: –Micro motor What I do: –Working with Design Engineer w/ fully tech support. –Provide right product to customer. Product: –SS543AT Amount rev: 116KUSD Application: –Cash register What I do: –Working with Design Engineer w/ fully tech support. –Provide right product to customer. Product: –SS413A Amount rev: 158.4KUSD Application: –Speed sensor What I do: –Working with Design Engineer w/ fully tech support. –Provide right product to customer.

45 HONEYWELL - CONFIDENTIAL Copyright © 2011 Honeywell International Inc. All rights reserved. Project of design in-won Product: –SS443R (2pcs per set) Amount rev: 280KUSD Application: –Massage machine What I do: –Working with Design Engineer w/ fully tech support. –Provide right product to customer. Product: –SS49F Amount rev: 180KUSD Application: –Handle bar What I do: –Provide right product to customer. Product: –SS495A1 Amount rev: 480KUSD Application: ATM What I do: –Working with Design Engineer w/ fully tech support. –Provide design of magnetic field for customer. –Provide right product to customer. Product: –SS40AF Amount rev: 921.6KUSD Application: –PG motor What I do: –Product training for the customer. –Provide right product to customer.

46 HONEYWELL - CONFIDENTIAL Copyright © 2011 Honeywell International Inc. All rights reserved. Product –SS361RT Industry –Transportation Application –Shifter position How we won –Product performance (e.g. sensitivity) –Working with Design Engineer w/ full tech support –Right product- performance/price –Good customer relationship while compete w/ Allegro Value –US$30~ 50K/year* 3yrs Typical customer –ECS (2~3pcs per set) Potential Application *Source- sea/pac sales team

47 HONEYWELL - CONFIDENTIAL Copyright © 2011 Honeywell International Inc. All rights reserved. intelligent mouse-HallHongshi Industri al intelli gent mous e SS495 A $ 0.55 $ 1,056, /12/3 1 intelli gent mous e $ 264, pcs unipolar hall sensor at each side Mouse wheel controller Intelligent mouse example Plus another 2pcs linear hall Potential Application

48 Q & A

49 Back Up - Tools / Selection Guides

50 HONEYWELL - CONFIDENTIAL Copyright © 2011 Honeywell International Inc. All rights reserved. 300 (NdFeB) 80,,,

51 HONEYWELL - CONFIDENTIAL Copyright © 2011 Honeywell International Inc. All rights reserved. SR4 Selection Guide

52 HONEYWELL - CONFIDENTIAL Copyright © 2011 Honeywell International Inc. All rights reserved. 103SR Selection Guide

53 HONEYWELL - CONFIDENTIAL Copyright © 2011 Honeywell International Inc. All rights reserved. SS49E/SS59ET – mV/G 1.4+/-0.3 – - 40C C – TO-92/SOT-89 – 3V6.5V SS494B/SS495A/SS496B/SS491B – mV/G – - 40C C/- 40C-- +85C – TO-92 – 4.5V10.5V SS94A1/SS94A1F – mV/G 5+/ /-0.1 – - 40C C – – 6.6V12.6V ( ) / / / – HVAC

54 HONEYWELL - CONFIDENTIAL Copyright © 2011 Honeywell International Inc. All rights reserved. VF431PP/VF441P 60G/-60G, 135G/28G - 40~150C, 0~85C TO V ~ 24V VF401 7G/-7G - 40C C TO V ~ 18V / SS42R ( ) /,4.7mA VF526DT/SS526GT ( 2 / 3.8~30VDC 7.5mA


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