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Information Memorandum Delivering Next Generation Advertising CONFIDENTIAL.

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Presentation on theme: "Information Memorandum Delivering Next Generation Advertising CONFIDENTIAL."— Presentation transcript:

1 Information Memorandum Delivering Next Generation Advertising CONFIDENTIAL

2 Case Studies

3 CONFIDENTIAL Vodafone Business UK Drive traffic through the Tamome network targeting specific user profiles Send consumer to Vodafone microsite Customer in contact with Vodafone Call Centre Call duration, average call lengths, dropped calls and unanswered calls all tracked via Tamome allowing better optimisation of campaign performance Tamome generates 1000s of leads for Vodafone every month Tamome was tasked to drive consumers through to the Vodafone Call centre. We targeted users via mobile search and media.

4 CONFIDENTIAL Hillarys Blinds UK Drive traffic through the Tamome network targeting specific demographic Send consumer to Hillarys microsite to claim discount offer Customer made online booking for an appointment Customer visited by one of Hillarys expert consultants Tamome was tasked to drive consumers through to the Hillarys Blinds mobile site to make bookings. We targeted users via mobile search and media. Customer receives exclusive discount for mobile

5 CONFIDENTIAL Optical Express UK Drive traffic through the Tamome Network targeting specific users Send consumer to Optical Express microsite Customer in contact with Optical Express Call centre or via Tamome generated 1000s of leads for Optical Express win free laser eye surgery winter special competition Tamome was tasked to drive consumers through to the Optical Express landing page to enter their Winter Special Promotion Win Free Laser Eye Surgery. We targeted users via mobile media. Optical Express made 100s of bookings for additional consultations

6 CONFIDENTIAL Coastal US & CA Drive traffic through the Tamome network targeting specific users Send consumer to Coastal M-Commerce Site Consumer makes a purchase and redeems special promotion Tamome was tasked to drive consumers through to the Coastal M-Commerce prescription glasses site to allow the user to redeem a special Promotion First Pair Free. We targeted users via mobile media and search. Coastal were able to generating monthly recurring sales via smartphones & tablets

7 CONFIDENTIAL Drivelist AUS Drive traffic through the Tamome network geo-targeting users within a 50 kilometre radius of Sydney Australia Consumer lands on mobile site where they can schedule a test drive Consumer makes a booking via mobile or tablet and the car is delivered to their location Tamome was tasked to drive consumers through to the Drivelist mobile site to allow consumers to book a test drive within a broad range of car makes and models. We geo-targeted users in Sydney Australia via mobile media and search. We were able to geo-target consumers within a qualified radius where the service was available limiting any wastage on media & providing relevance to the consumer The consumer was provided with an enriched user experience with a succinct booking process Drivelist were able to make bookings via mobile and tablet devices

8 CONFIDENTIAL Groupon UK Drive traffic through the Tamome network geo-targeting users across UK Cities with relevant targeted offers Consumer lands on mobile site via a deep link where they can navigate through different holiday offers Consumer makes a purchase via mobile or tablet with relevant local offers Tamome was tasked to drive consumers through to the Groupon m-commerce site to encourage consumers to purchase any special offers. We geo-targeted users across UK Cities via mobile media with different creatives relevant to their location. We were able to geo- target consumers across 8 UK cities providing local and relevant content The consumer was provided with an enriched user experience resulting in purchases via mobile and tablet devices Groupon drive sales via mobile and tablet devices

9 CONFIDENTIAL Kobo UK, US & CA Drive traffic through the Tamome network targeting users across UK, US & CA Consumer lands on app store download page Consumer were able to review books and make a purchase via mobile or tablet Tamome was tasked to drive consumers through to download the Kobo eReader app and to drive their first purchase of an eBook. We targeted users across three markets via mobile media. We were able to country- target consumers across 3 markets Our platform was integrated with Kobos app marketing provider allowing real-time optimisation of customers making their first purchase Kobo drives downloads and sales via mobile and tablet applications

10 engage Christian Louca, Founder, CONFIDENTIAL Tamome Ltd


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