1. Where are the jobs? Coventry & Warwickshire 2008

2. Where weve been

3. School leaver destinations 1987 Coventry & Warwickshire Year 11 school leavers School and college 39% Jobs with training 38% Jobs without training 11% Unemployed 7% Left area/not known 5%

4. Key employers 1987 Massey Ferguson Rover GEC/Marconi Ford Alstom Rugby Cement Courtaulds Rolls Royce Daw Mill Colliery AP Leamington Peugeot Talbot Dunlop Jaguar Unbrako

5. Career paths Unskilled Craft Technician A level entry YTS Key messages Big firms have better prospects Small firms have no future If you have a chance of a job take it – jobs are better than training schemes 1987

6. School leaver destinations 2007 Coventry & Warwickshire Year 11 school leavers School and college 81.7% Learning at work/Apprenticeships 13.0% Jobs without training 0.4% NEET 4.3% Left area/not known 0.7%

7. Key employers 2007

8. IKEA Coventry University Severn Trent QCA Telent

9. Key employers 2007 IKEA Coventry University e-on Prodrive Severn Trent QCA Hafele Telent Health Authority

10. Key employers 2007 IKEA Coventry University Fed-ex e-on Prodrive Ericsson Severn Trent QCA University of Warwick Hafele Telent Health Authority City Council

11. Key employers 2007 IKEA Coventry University Fed-ex e-on Prodrive Ericsson Digital laboratory Severn Trent QCA University of Warwick Hafele Handels Banken Telent Warwick Manufacturing Health Authority County Council City Council

12. Key employers 2007 IKEA Coventry University Fed-ex e-on Prodrive Ericsson Digital laboratory Severn Trent QCA University of Warwick Hafele Handels Banken Telent Warwick Manufacturing Health Authority County Council City Council However..... small companies employ 80% of the workforce

13. Key employers 2007 A F Aerospace A W Precision Abbey National Agco Alexander Langsam Michael Scott Alliance Boots Alliance Medical Alstom Amec Amtico Asda Aston Martin AT & T AXA Life B & Q Balfor Beatty Barclays Baxi Heating Benford Birds Eye Walls BMW Bridgestone Britvic BT Buckhickman InOne Calor Gas Capita Cemex Chase Warner Christian Salvesen Churchill Accident Repair Coca Cola Commercial Intertech Compass (All Leisure) Conoco Phillips Converteam Cooper Standard Auto Cooper Tyre & Rubber Coventry Airport Coventry Building Society Coventry City Council

14. Key employers 2007 A F Aerospace A W Precision Abbey National Agco Alexander Langsam Michael Scott Alliance Boots Alliance Medical Alstom Amec Amtico Asda Aston Martin AT & T AXA Life B & Q Balfor Beatty Barclays Baxi Heating Benford Birds Eye Walls BMW Bridgestone Britvic BT Buckhickman InOne Calor Gas Capita Cemex Chase Warner Christian Salvesen Churchill Accident Repair Coca Cola Commercial Intertech Compass (All Leisure) Conoco Phillips Converteam Cooper Standard Auto Cooper Tyre & Rubber Coventry Airport Coventry Building Society Coventry City Council Coventry First Coventry School Coventry Sports Trust Coventry Teaching PCT Coventry University Covpress Holdings Covrad CSWP D K Packaging Dairy Crest DANA David S Smith (Liquid Packaging) Dawson News De Vere Hotels Debenhams Dial Direct Insurance Domestic and General E-on Ericsson EU-Matic Exel Expeditors Extra Care Federal Mogul FedEx Express First Utility First Venue Fraikin Ltd Fusion Contact Centre Gallifords Try Gaming Academy GAP Group 4 Security Gruma Europe H & K Rugby Hafele UK Handels Banken Henley College Hereward College Hilton Hotel House of Fraser

15. Key employers 2007 A F Aerospace A W Precision Abbey National Agco Alexander Langsam Michael Scott Alliance Boots Alliance Medical Alstom Amec Amtico Asda Aston Martin AT & T AXA Life B & Q Balfor Beatty Barclays Baxi Heating Benford Birds Eye Walls BMW Bridgestone Britvic BT Buckhickman InOne Calor Gas Capita Cemex Chase Warner Christian Salvesen Churchill Accident Repair Coca Cola Commercial Intertech Compass (All Leisure) Conoco Phillips Converteam Cooper Standard Auto Cooper Tyre & Rubber Coventry Airport Coventry Building Society Coventry City Council Coventry First Coventry School Coventry Sports Trust Coventry Teaching PCT Coventry University Covpress Holdings Covrad CSWP D K Packaging Dairy Crest DANA David S Smith (Liquid Packaging) Dawson News De Vere Hotels Debenhams Dial Direct Insurance Domestic and General E-on Ericsson EU-Matic Exel Expeditors Extra Care Federal Mogul FedEx Express First Utility First Venue Fraikin Ltd Fusion Contact Centre Gallifords Try Gaming Academy GAP Group 4 Security Gruma Europe H & K Rugby Hafele UK Handels Banken Henley College Hereward College Hilton Hotel House of Fraser HM Land Registry HSBC IBM Ideal Hardware Instarmac Institution of Chemical Engineers IKEA Intermediate Technology Isle of Capri Casinos ITP Jaguar Cars Jewson JobcentrePlus Kautex Unipart KCLS King Automotive Systems Ladbrokes Laing Homes Land Rover Law Society Lear Corporation LSC Leggett Lisi Aerospace Listers Lloyds TSB Lloyds Pharmacy LRQA LTI Lumonics Lynx/UPS Macreadys Carbon Alloy Steels Manor Bakeries Marks & Spencer Mastercare McDonalds Restaurants McKesson Meggit - Dunlop Aerospace Millward Brown MIRA

16. Key employers 2007 A F Aerospace A W Precision Abbey National Agco Alexander Langsam Michael Scott Alliance Boots Alliance Medical Alstom Amec Amtico Asda Aston Martin AT & T AXA Life B & Q Balfor Beatty Barclays Baxi Heating Benford Birds Eye Walls BMW Bridgestone Britvic BT Buckhickman InOne Calor Gas Capita Cemex Chase Warner Christian Salvesen Churchill Accident Repair Coca Cola Commercial Intertech Compass (All Leisure) Conoco Phillips Converteam Cooper Standard Auto Cooper Tyre & Rubber Coventry Airport Coventry Building Society Coventry City Council Coventry First Coventry School Coventry Sports Trust Coventry Teaching PCT Coventry University Covpress Holdings Covrad CSWP D K Packaging Dairy Crest DANA David S Smith (Liquid Packaging) Dawson News De Vere Hotels Debenhams Dial Direct Insurance Domestic and General E-on Ericsson EU-Matic Exel Expeditors Extra Care Federal Mogul FedEx Express First Utility First Venue Fraikin Ltd Fusion Contact Centre Gallifords Try Gaming Academy GAP Group 4 Security Gruma Europe H & K Rugby Hafele UK Handels Banken Henley College Hereward College Hilton Hotel House of Fraser HM Land Registry HSBC IBM Ideal Hardware Instarmac Institution of Chemical Engineers IKEA Intermediate Technology Isle of Capri Casinos ITP Jaguar Cars Jewson JobcentrePlus Kautex Unipart KCLS King Automotive Systems Ladbrokes Laing Homes Land Rover Law Society Lear Corporation LSC Leggett Lisi Aerospace Listers Lloyds TSB Lloyds Pharmacy LRQA LTI Lumonics Lynx/UPS Macreadys Carbon Alloy Steels Manor Bakeries Marks & Spencer Mastercare McDonalds Restaurants McKesson Meggit - Dunlop Aerospace Millward Brown MIRA Mission Foods Mitchells Potatoes Mitsubishi Ralliart Morgan Est Morgan Matroc Morrison Supermarkets Morso Jernstoberi Motorsport Industry Association N.P Aerospace National Grid National Institute for Learning & Skills Next NFU Mutual NW & H College O2 OCR Orbit Housing Group Palmer Harvey Parcelforce Pashleys Cycles PCMS Peri Police & Fire Service PPP Lifetime Care Primark Prodrive PSA Peugeot Citroen QCA Rapide Communications Remotec Ricardo Richard Austin Alloys Rolls Royce RICS Royal Mail / Parcelforce Royal Shakespeare Theatre Rugby School Sainsburys Sandvik Securicor

17. Key employers 2007 A F Aerospace A W Precision Abbey National Agco Alexander Langsam Michael Scott Alliance Boots Alliance Medical Alstom Amec Amtico Asda Aston Martin AT & T AXA Life B & Q Balfor Beatty Barclays Baxi Heating Benford Birds Eye Walls BMW Bridgestone Britvic BT Buckhickman InOne Calor Gas Capita Cemex Chase Warner Christian Salvesen Churchill Accident Repair Coca Cola Commercial Intertech Compass (All Leisure) Conoco Phillips Converteam Cooper Standard Auto Cooper Tyre & Rubber Coventry Airport Coventry Building Society Coventry City Council Coventry First Coventry School Coventry Sports Trust Coventry Teaching PCT Coventry University Covpress Holdings Covrad CSWP D K Packaging Dairy Crest DANA David S Smith (Liquid Packaging) Dawson News De Vere Hotels Debenhams Dial Direct Insurance Domestic and General E-on Ericsson EU-Matic Exel Expeditors Extra Care Federal Mogul FedEx Express First Utility First Venue Fraikin Ltd Fusion Contact Centre Gallifords Try Gaming Academy GAP Group 4 Security Gruma Europe H & K Rugby Hafele UK Handels Banken Henley College Hereward College Hilton Hotel House of Fraser HM Land Registry HSBC IBM Ideal Hardware Instarmac Institution of Chemical Engineers IKEA Intermediate Technology Isle of Capri Casinos ITP Jaguar Cars Jewson JobcentrePlus Kautex Unipart KCLS King Automotive Systems Ladbrokes Laing Homes Land Rover Law Society Lear Corporation LSC Leggett Lisi Aerospace Listers Lloyds TSB Lloyds Pharmacy LRQA LTI Lumonics Lynx/UPS Macreadys Carbon Alloy Steels Manor Bakeries Marks & Spencer Mastercare McDonalds Restaurants McKesson Meggit - Dunlop Aerospace Millward Brown MIRA Mission Foods Mitchells Potatoes Mitsubishi Ralliart Morgan Est Morgan Matroc Morrison Supermarkets Morso Jernstoberi Motorsport Industry Association N.P Aerospace National Grid National Institute for Learning & Skills Next NFU Mutual NW & H College O2 OCR Orbit Housing Group Palmer Harvey Parcelforce Pashleys Cycles PCMS Peri Police & Fire Service PPP Lifetime Care Primark Prodrive PSA Peugeot Citroen QCA Rapide Communications Remotec Ricardo Richard Austin Alloys Rolls Royce RICS Royal Mail / Parcelforce Royal Shakespeare Theatre Rugby School Sainsburys Sandvik Securicor Seven Trent SHL Delivery Plus SIGMAQC Sitel UK Smith and Nephew Solaglass St Gobain Stadco Stagecoach Midland Red Stena Line Stepnell Stratford College Sunlight Service Group Telent Terex Benford Tesco TNT Towergate Toys R Us Tradeteam TSYS TUI UK Digital Laboratory University Hospital University of Warwick UPS UYT Virgin Media Volvo Walkers Snack Foods Warrens Warehousing & Distribution Warwick Manufacturing Group Warwickshire College Warwickshire CC West Midlands Travel Whitefriars Housing Wilkinson Stores Wincanton Wolseley UK Woolworth Wright Hassall Solicitors

18. Key messages 2007 SMEs growing importance Change ongoing Lifelong learning No jobs for life Transferable skills A career path is more like a staircase and you build the steps yourself Growing demand for skills in understanding and monitoring complex situations

19. The journey so far Out Unskilled Manual Mass-production Auto-engineering Mining In Small companies Service sector High technology Qualifications Innovation Enterprise

20. Looking ahead – visible trends Targets Growth Support

21. Targets Target areas to attract – creative multi-media and games mainstream ICT medical technology care/health professions automotive (motor sport and high performance) hospitality/leisure

22. Growth health industry research & development - products for ageing population (e.g. stairlifts and associated engineering and computer technology), ICT used in applied pharmaceuticals manufacturing service sector – linking traditional skills and ICT developments engineering with a twist signs of aerospace growth green technology

23. Support Business support – e.g. Health Design and Technology Institute gives supply chain and R&D support Increasing development of incubator units e.g. EPIC, Century Business Centre, Pool Road and Sir Frank Whittle Business Centre Centres of excellence - Advanced Construction Centre, Serious Games Institute Local employment strategy, Train-to-Gain

24. Implications Skills shortages are already being reported - qualified/experienced engineers - ICT professionals - business administrators -construction Young people need generic skills -teamwork -communication -enterprise -responsibility

25. The global picture 20 years ago competition was within Europe Now it is with Asia The value of labour depends on skills not geography Wealth comes from the application of knowledge not the production of goods The UK can import goods but must export skills and technology

26. Skills for tomorrows jobs FORECAST Number of jobs Level 1Level 2Level 3Level 4Level 5 Severn Trent 1,7001%30%45%22%2% IKEA 6003%65%20%10%2% Belgrade Plaza 1,00020%25%35%15%5% QCA 5000.5%2%45%25%27.5% Medical Technologies Park, Ansty 1,0001%010%29%60% ProDrive 1,0001%3%7%34%55%

27. Personal reward Qualifications and Earnings Average£22,533 £ No qualifications13,622 NVQ level 114,064 NVQ level 219,091 NVQ level 319,449 NVQ level 428,173 NVQ level 540,801 Better qualifications = higher wages = less unemployment Latest figures from Coventry and Warwickshire Household Survey, 2004

28. Facing the future Applied learning 14-19 Diplomas in14 lines of learning Hair and Beauty Hospitality and Catering Manufacturing and Product Design Public Services Retail Sport and Leisure Travel and Tourism Engineering Creative and Media Construction and the Built Environment Information Technology Society, Health and Development Business, Administration and Finance Environmental and Land-based Studies

29. SectorOutlookJobs Engineering Very important to Coventry and Warwickshire. Fewer people will be employed. High demand for skilled technicians and professional engineers. Ageing workforce means skill shortages if young people do not train in this area. Creative & Media Expected to grow. More jobs in Media than in areas such as art, design, crafts and music. Audio visual industries growing rapidly. Need high level skills for new jobs that will be created. Construction & the built environment Total number of employees expected to remain the same. 30% of the workforce expected to retire in the next 10 years. Big demand for managers, electricians, bricklayers, plumbers and the wood trades. If young people dont go into this industry, there will be skill shortages. ICT Expected to grow rapidly. Jobs plentiful. All sectors will need people with skills and qualifications in ICT. Society Health and Development Many more jobs. Employment expected to grow more in West Midlands than most other areas. Skills and qualifications lead to better paid jobs. Jobs in the future Good prospects Very Good Prospects Excellent prospects

30. SectorOutlookJobs Business Administration and Finance Significantly growth expected to continue. Skills and qualifications needed by most industries. High level IT in particular demand. Land Based and Environmental Increase in horticulture offset by decrease in jobs in farming although jobs will still exist to replace people who retire. Opportunities in care for the environment and deployment of green technology are expected to rise. Most new jobs in this sector will be for those with high level qualifications. Hair and Beauty Job opportunities expected to increase but more slowly than London and the South East. West Midlands has high percentage of African Caribbean hairdressing. Hospitality and Catering Many new jobs expected. Unskilled, part-time and shift work but also good well paid jobs that require skills and qualifications. Manufacturing Decline in unskilled mass production to continue. Despite decline, large numbers of people will be needed to replace those who retire. Sector still very important to local economy with good opportunities for well-qualified people. Public Services Growth as more public services move to this area. Particular increase in education and health administration. Skills and qualifications very important. Retail Growth expected nationally and locally. Fewer managers needed in future but those employed will need to be more skilled and better qualified. Sport and Leisure New jobs expected locally. Part-time, unskilled and shift work. Skills and qualifications lead to well-paid jobs with better prospects Travel and Tourism Recent increase expected to continue. West Midlands becoming more popular tourist destination. Opportunities for local jobs and chance to travel.

31. WOW! World of Work www.cwworldofwork.org.uk New website live now!