1. The interface between the Business World and the EU Institutions Jean Claude LAHAUT 3 February 2011

2. Overview 1.Challenges ahead: image and competitiveness 2.The European chemical industry and Cefic 3.The EU Institutions and the legislative process 4.Advocacy and communication 2

3. Worst EU lobbying awards 2010 1.Goldman Sachs and derivatives lobby group ISDA: for aggressive lobbying to defend their financial weapons of mass destruction 2.Hedge fund and private equity lobby groups AIMA and EVCA: for deceptive lobbying to block regulation of damaging speculation in the financial sector 3.Royal Bank of Scotland: for secretly lobbying in Brussels and for exploiting contacts by headhunting former EU Commissioner Verheugen as advisor 4.ArcelorMittal: for lobbying on CO2 cuts under the Emissions Trading Scheme 5.BusinessEurope: for aggressive lobbying to block effective climate action in the EU while claiming to support action to protect the climate 3

4. Image of Industry % (more) positive Source : Cefic PES 2010 4

5. The Chemical Industry… Source : Cefic PES 2010 % respondants 5

6. % Number of pieces of legislation* on environment and safety issued by the European Union (1990 – 2009) * Directives, Decisions and Regulations Source: Federchimica Water Pollution (5,1) Waste (14,4) Air Pollution (13,7) Hazardous Substances (49,8) Safety (17,0) 23

7. Examples of legislations affecting the chemical sector REACH Regulation Energy policy / ETS RoHS Directive Environmental Liability Directive IPPC: North/South differences Biocides Soil legislation Our call for better (coherent) regulation 7

8. This is Cefic Representing 29.000 chemical companies in Europe 28 National Chemical Federations across Europe Over 600 direct Company Members from Europe More than 30 Associate Company Members from around the world 21 European Affiliated Associations Operates 104 Sector Groups focusing on 120+ product families and over 60 Strategy implementation and Issue Teams dealing with the industrys horizontal issues (REACH, International Trade, Energy, Research & Innovation, …) About 4500 industry experts from companies and federations participate in the CEFIC groups. Close cooperation with the other regions in the world through ICCA 9

9. Contributes to 24% of the Worlds chemical sales, Represents 29,000 companies (96% SMEs), Employs 1.2 million people, Generates 449 billion of revenues, Creates a trade surplus of 42.6 billion. Source: Cefic Chemdata International Key Figures 9

10. EU Chemical industry losing share in fast growing global market Geographic Breakdown of World Chemical Sales 10

11. Cefic PRIORITIES Importance Urgency REACH Implementation Competitiveness Innovation Chemicals Safety ETS Sustainable Development: October 2010 IED Strategic Operational 11

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13. High Level Group on the Competitiveness of the European Chemical Industry (2009) Recommendations on : Innovation and Research10 Regulation3 Human Resources3 Energy & Feedstock5 Climate Change Policy5 Logistics5 International Competitiveness & Trade8 39 13

14. Sustainability as a strategic choice for global challenges 9 billion people will live on earth by 2050! How can we guarantee food and water supply for everyone? What are possible bene- fits and contributions of plant science? 67% of the world population will live in cities by 2025! What does future architecture look like? Which materials are needed to make energy consumption more efficient? 50% more primary energy needed in 2030! What is the ideal energy mix of the future? How big is the stake of renewable energy? 1.2 billion cars will drive on earth by 2020! How can we reduce emissions and fuel consumption ? What will future cars be made off ? Construction & Housing Mobility & Communication Health & Nutrition Energy & Resources 14

15. Current and Future Greenhouse Gas Emisions in the World 2005: CO2 emissions (million tonnes) 2030: projected CO2 emissions without climate policies (million tonnes) 2050: greenhouse gas emissions allowed under 2 tonnes/capita scenario (million tonnes) Source : Go for Growth, BusinessEurope, 2010 North America 6,700 8,300 890 Latin America 900 1,600 1,568 Africa 800 1,400 3,980 Europe 4,000 4,500 1,600 Russia 1,500 2000 214 India 1,100 3,300 3,300 Austrial New Zeeland Corea 900 1,100 151 Japan 1,200 1,200 204 15 China 5,100 11,400 2800

16. Europes Innovation Challenge R&D Expenditure (% GDP) % world patents with tertiary education 16 Source : Go for Growth, BusinessEurope, 2010

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20. World Business Council for Sustainable Development: Vision 2050 Business-as-usual outlook to 2050 « The story is one of growth in populations and consumption compounded by inertia stemming from inadequate governance and policy responses. The result is degradation of the environment and social stress. » Vision: « In 2050, some 9 billion people live well, and within the limits of the planet » 20

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22. 22 Audiences Decision makers Interested audiences Public opinion Advocacy Communication Advertising 3 EU Institutions 27 Member States Industry Stakeholders Media « Society »

23. 23 Cefic environment EU society (500 M, >27 MS) Trade unions NGOs & consu- mers EU & National Institutions Political parties Business & Industry Value Chain and other stakeholders Academia Scientific World

24. Main EU institutions Advisory Bodies Judiciary authority European Commission = EU general interest European Parliament = EU citizens The Council = Member States Economic and Social Committee Committee of the Regions The European Court of Justice 24

25. EU decision-making process Commission Council European Parliament Green Paper White Paper Inter-service Consultation Formal Proposal Economic and Social Committee Committee of the Regions for opinion 25

26. 26 A complex decision-making Commission Council (Member States) European parliament (parties, rapporteurs) Comitology (Commission + Council + Parliament)

27. Commission President José Manuel Barroso 19 Commissioners 7 Vice-Presidents Catherine Ashton High Representative of the Union for Foreign Affairs and Security Policy Viviane Reding Justice, Fundamental Rights and Citizenship Joaquín Almunia Competition Siim Kallas Transport Neelie Kroes Digital Agenda Antonio Tajani Industry and Entrepreneurship Maroš Šefčovič Inter- Institutional Relations and Administration JanezPotočnik Environment Michel Barnier Internal Market and Services Karel De Gucht Trade John Dalli Health and Consumer Policy Máire Geoghegan-Quinn Research, Innovation and Science Günther Oettinger Energy Olli Rehn Economic and Monetary Affairs Andris Piebalgs Development Androulla Vassiliou Education, Culture, Multilingualism and Youth Algirdas Šemeta Taxation and Customs Union, Audit and Anti- Fraud Maria Damanaki Maritime affairs and fisheries Kristalina Georgieva International Cooperation, Humanitarian Aid and Crisis Response Johannes Hahn Regional Policy Connie Hedegaard Climate Action Štefan Füle Enlargement and European Neighbourhood Policy László Andor Employment, Social Affairs and Inclusion Cecilia Malmström Home Affairs Dacian Cioloş Agriculture and Rural Development Janusz Lewandowski Financial Programming and Budget 7 services Communication European Anti-Fraud Office Eurostat Historical Archives Joint Research Center Publication Office Legal Service 27 Cabinets 36 Directorates General Secretariat General 27

28. Council of Ministers – number of votes per country Germany, France, Italy and the United Kingdom29 Spain and Poland27 Romania14 Netherlands13 Belgium, Czech Republic, Greece, Hungary and Portugal12 Austria, Bulgaria and Sweden10 Denmark, Ireland, Lithuania, Slovakia and Finland7 Estonia, Cyprus, Latvia, Luxembourg and Slovenia4 Malta3 Total:345 Qualified majority needed for many decisions: 255 votes and a majority of member states 28

29. The European Parliament 736 MEPs 7 political groups + 27 non-attached members Bureau 1 president : Jerzy Buzek 14 vice-presidents 5 quaestors Administration 1 Secretariat- general 10 directorates- general 35 Interparliamentary Delegations 20 Committees 29

30. 30 A Regulation for the « Guinness Book » 150 pages of legislative text 1.000 pages in annexes (+ thousands of pages of TGD) eight weeks of Internet consultation (32 non EU states responded) about 50 Business Impact Studies 2 Council Formations (Competitiveness and Environment) 10 EP Committees (Hughes Procedure with three committees) about 50 rapporteurs and shadow rapporteurs almost 5.000 amendments huge media interest and strong pressure from NGOs

31. 31 Opportunities for Chemical Industry Unique opportunity to get a more coherent, reliable and lasting framework at EU level Strong visibility in media and public discussion to address benefits of chemistry Restore trust in chemical industry Foster role of trade associations Align membership on one-voice policy Enhance credibility vis-à-vis legislators Prepared to pro-actively address future issues

32. 32 General political context Public concern about environment-health related aspects on the rise Focus of green and environmental NGOs shifting from production to products Broad and increasing media interest for HSE issues (specifically in some countries like UK and F…) National and EU legislators under pressure to address these concerns (precautionary principle)

33. 33 For the chemical industry In all current and future political/legislative initiatives chemical substances are targeted Chemical substances are under attack through their use downstream (substances in articles) From single substances to more complex preparations (« toxic cocktail ») Long term effects in low doses on vulnerable populations

34. 34 Advocacy lessons Listen to concerns of actors involved and take them serious Early co-operation between issue owner and advocacy and communication is key Technical knowledge and « sound science » are not winning arguments per se Emotional and political aspects often more important (EP) Clearly define who does what and at what level Involve the parts of the network needed, including the relevant sector groups and affiliated org. Stay focused on priorities and key messages Build strong alliances with other sectors and DU Build media campaign as early as possible to prepare the ground for advocacy Speak with one voice

35. 35 Long term approach Early warningProcessing Anticipation Reputation Advocacy Decision

36. 36 Prioritisation table – June 2010 Urgency Importance ABC 1 ETS comitology: list of exposed sectors including indirect emitters ETS comitology: Auctioning rules Crisis recovery REACH implementation (review of annexes, candidate list, etc.) Innovation ETS comitology : Benchmarks Soil CLP – ATP comitology Nanomaterials NEC directive review Drinking water directive Indoor Air Quality ETS for NOx and SO2 Endocrine Disrupters 2 Biocides RoHS Falsified Medicines for human use SCP comitology Green Public Procurement Energy Labelling Health & Environment AP Energy tax directive FP8 Seveso II 3 Animal Testing REACH review (scope)

37. 37 Roles PC Strategy SIG Implementation NAB / ISB political assessment Consistent Messaging Communication Informed citizens, Business, Industry, Unions, NGOs, Academics, Consumers … Media (advertising) Segmented but not personalised Advocacy Institutions (rules) Negotiation (sales) Personalised

38. Coordinate Advocacy/Communication Advocacy 38 Communication = continuous Advocacy = time-limited tailor-made messages focussed messages

39. Target 39 Programme Councils Communication Advocacy

40. Coordination (COGO) 40 Issue management (position paper) Communication (one pager) Advocacy (status report) Distance to reduce

41. 41 Timeline 2009-2010 – Energy & HSE yellow first reading, orange second or final reading, blue comitology – red box = event ISSUES Nov DecJanFebMarAprilMayJuneJulyAugSepOct ETS comitology Auctioning rules to CCC Exposed sectors Scritiny by the EP Exposed sectors vote EP Auctioning rules Vote CCC Auctioning rules to EP for scrutiny Review codecision COM to adopt regulation Bench marks vote CCC Renewables comitology Sustainability (regulatory) cttee start work? NEC proposal to be launched by new COM? Security of Gas supply 1st reading ongoing Vote ITRE cttee Plenary vote ETS for NOx and SO2 Study ongoingStudy resultsPossibly decision to draft new legislation Energy Tax Directive COM proposal possible Water scarcity and droughts proposal to be drafted by new COM Drinking water impact assessment in preparation still ongoing COM proposal? Waste: sewage sludge Second online COM consultation COM proposal? IPPC Council common position EP start 2 nd reading Vote in ENVIInformal Trialogues Plenary vote Soil 1 st reading pending until Spanish presidency Seveso II Stakeholder consultation COM proposal Crisis recovery EP temporary committee start work

42. 42 Advocacy : one voice policy 42 National alliances Cefic Federations EU Alliances Companies