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PR & PROMOTION AUSTRIA DARJEELING LIMITED BLU-RAY FANTASTIC MR FOX DVD CROSSPROMOTION TH. RELEASE OF THE GRAND BUDAPEST HOTEL.

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Presentation on theme: "PR & PROMOTION AUSTRIA DARJEELING LIMITED BLU-RAY FANTASTIC MR FOX DVD CROSSPROMOTION TH. RELEASE OF THE GRAND BUDAPEST HOTEL."— Presentation transcript:

1

2 PR & PROMOTION AUSTRIA

3 DARJEELING LIMITED BLU-RAY FANTASTIC MR FOX DVD CROSSPROMOTION TH. RELEASE OF THE GRAND BUDAPEST HOTEL

4 Total Contacts & Media Value CONTACTSMEDIA VALUE in PRINT2.500.00011.550 ONLINE4.899.50032.111 TOTAL7.399.50043.661

5 Print M*Magazin (national monthly movie & entertainment magazine) – Blu-ray tip Darjeeling Limited

6 Print Skip (national monthly movie & entertainment magazine) – Blu-ray tip Darjeeling Limited

7 Online vice.com (international magazine with focus on arts, culture, and news topics – movie tip – sweepstake: Darjeeling Limited DVD & Blu-ray to be raffled

8 Online skip.at (movie portal) – movie tip – sweepstake Darjeeling Limited DVD & Blu-ray to be raffled

9 Online beyondpixels.at (gamers & movie portal) – movie tip – sweepstake Darjeeling Limited Blu-ray

10 Online uncut.at (movie portal) – movie tip – sweepstake: Fantastic Mr. Fox und Darjeeling Limited DVD to be raffled

11 Online oeticket.at (event & entertainment portal) – movie tip – sweepstake: Fantastic Mr. Fox und Darjeeling Limited DVD to be raffled + teaser on FB fansite (63.000 fans)

12 Online kinofilm.at (movie portal) – movie tip – sweepstake: Fantastic Mr. Fox DVD to be raffled

13 Online film.at (movie portal) – movie tip – Sweepstake: Fantastic Mr. Fox DVD to be raffled

14 Online tvheute.at (online tv guide) – Movie tip – sweepstake: Fantastic Mr. Fox DVD to be raffled

15 Online seniorkom.at (entertainment portal targeting 50+) – movie tip – sweepstake: Fantastic Mr. Fox & Darjeeling Limited DVD to be raffled

16 OSCAR WINNERS & TOP 5 TITLES

17 Total Contacts & Media Value CONTACTSMEDIA VALUE in OUT OF HOME700.00016.500 TV203.0008.500 RADIO105.0007.368 PRINT5.769.00076.293 ONLINE2.894.50020.583 TOTAL9.671.500129.244

18 Out of Home INFOSCREEN 44 large screens - approx. 6 square meters each in 11 of the most frequented subway stations 415 screens (17 inch) in Trams/ULF 65 screens (17 inch) in buses – 1 week 15 tip + sweepstake (silent spot) – placing 20 years FSL trailer

19 TV Café Puls (breakfast TV aired on Puls 4, Sat1 Austria & Pro7 Austria) – 2 min. FSL special on air – Live call to action – placing 20 years FSL trailer – Show hosts presented exklusive FSL box on in studio

20 Radio Welle 1 (regional radio station) – 2-3 mins. Blu-ray & DVD tip FSL Oscar winners: Black Swan, Little Miss Sunshine, The Descendants – sweepstake - aired 10 times per week

21 Radio FM4 (national, urban radio station) – FSL special on air in morning show – raffle of exclusive Searchlight Box

22 Print RAY (national monthly movie magazine) – Subscribers special – Black Swan & 127 hours DVD

23 Print Tele (national weekly TV guide supplement in several dailies) – DVD Tip Oscar winners

24 Print Skip (national monthly movie magazine) – DVD tip FSL Oscar winners

25 Print dot (national monthly movie & entertainment magazine) – DVD tip FSL Oscar winners

26 Print Wann & Wo (regional weekly entertainment magazine) – DVD tip FSL Oscar winners

27 Print TV Media (national weekly TV guide & entertainment magazine) – FSL special 20th anniversary: raffle of exclusive Searchlight Box

28 Print Bezirksrevue (regional monthly news magazine) – DVD tip FSL Oscar winner Crazy Heart

29 Print/Online Salzburger Nachrichten/ salzburg.com (newspaper) – DVD tip FSL Oscar winners – sweepstake

30 Online heute.at (news and entertainment portal) – DVD tip FSL Oscar winners – Sweepstake – placing trailer on site

31 Online seitenblicke.at (entertainment portal focused on stars, gossip & lifestyle) – DVD tip FSL Oscar winners – sweepstake

32 Online dieacademy.at (Oscar- fan site) – DVD FSL oscar winners – sweepstake

33 Online nachrichten.at (news portal) – DVD tip 20th Anniversary - Top 5 FSL DVDs – Sweepstake article not published yet


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