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Passer à la première page E-com, IT... IMPACT ON CCIs June 26, 2002.

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Presentation on theme: "Passer à la première page E-com, IT... IMPACT ON CCIs June 26, 2002."— Presentation transcript:

1 Passer à la première page E-com, IT... IMPACT ON CCIs June 26, 2002

2 Passer à la première page EUROCHAMBRES ACADEMY (CAPE) Georges Fischer - Director for e-developments Paris CCI - Chairman Worldchambers Consortium

3 Passer à la première page WHAT DOES IT CHANGE ? BACK TO BASICS ! n What is the market (not same answers for all) n Who are the competitors ? n Where are you legitimate ? n What is your objective ?

4 Passer à la première page WHAT DOES IT CHANGE ? OBJECTIVES ! n Legitimacy n Competitive advantage n Revenues n Efficiency n New members / Fidelity n …any/all of these

5 Passer à la première page IMPACT : WHERE ? n Lobbying n Services n Training n Member acquisition n Internal functioning n Networking

6 Passer à la première page Phase 1 Phase 2 Phase 3 Phase 4 Phase 1 Phase 2 Phase 3 Phase 4 EVOLUTION Companies Gettingaccustomed Products on the web as they are New products designed according to the web New chain of added value

7 Passer à la première page Phase 1 Phase 2 Phase 3 Phase 4 Phase 1 Phase 2 Phase 3 Phase 4 EVOLUTION CCIs Accustomed Going to the web « Web » approach E-transformation

8 Passer à la première page Phase 1 Phase 2 Phase 3 Phase 4 Phase 1 Phase 2 Phase 3 Phase 4 EVOLUTION : COMMUNICATION Presence on the web: corporatesite On line information forum « Push » and communityinformation Electronicedition ?(virtualCCIs) Portals

9 Passer à la première page Phase 1 Phase 2 Phase 3 Phase 4 Phase 1 Phase 2 Phase 3 Phase 4 EVOLUTION : TRAINING Presence on the web On line registration Integration (Computer : tool for - training - management) E-learningDistanttraining «One-to-tribe »Marketing One-to-onecursus

10 Passer à la première page Phase 1 Phase 2 Phase 3 Phase 4 Phase 1 Phase 2 Phase 3 Phase 4 EVOLUTION : SERVICES Presence on the web On line information answers One-to-tribe/one-to-onemarketing Trusted third party services IT/e-comawareness Networking On line sales On line registration Packagedservices ?

11 Passer à la première page NEW OPPORTUNITIES n Traditional services on new media n New services - Networked services - Packaged services - Trusted third parties

12 Passer à la première page A WHOLE SET OF NEW SERVICES n Affiliation n Packages n New marketing systems (auctions, market places…) n Community programs EVOLUTION OF SERVICES

13 Passer à la première page EVOLUTION OF SERVICES EXAMPLES n ATA Carnets n Information on line - new sources - new combination Member Extranet Member Extranet n Lets build a boutique !

14 Passer à la première page NETWORKED SERVICES n ChamberPass Serving co-members n Worldchambers - serving end-users - serving CCIs

15 Passer à la première page NEW SERVICES REMINDER n SELLING TRUST & CONFIDENCE n SELLING EXPOSURE

16 Passer à la première page NEW SERVICES : using your exposure n To host or not to host ? n Portal (local, national, international) ? n E-mall ? n Market place ?

17 Passer à la première page CHANGE BUSINESS MODEL! B to B n Cutting costs B to C n Generating new revenues… n … at a lower cost

18 Passer à la première page CHANGE BUSINESS MODEL! Cutting costs n ELECTRONIC PUBLISHING n ON LINE SALES n ON LINE SERVICES n BRINGING THE CHAMBER TO THE MEMBER!

19 Passer à la première page CHANGE BUSINESS MODEL! EXAMPLE : ON LINE SALES, RESERVATIONS, PROCEDURES n Cutting administrative costs n Tracking your customers n Fidelity programs n De-positioning

20 Passer à la première page CHANGE RELATION! CONTACT WITH MEMBERS n PROMOTION, FAQ n MEMBER EXTRANET n ONE TO TRIBE n BOTTOM UP

21 Passer à la première page TRUST AND CONFIDENCE MARKET n Chamber world wide brand n Image of brand : neutral, guaranteeing, official, focused n Network on the spot : think global, act local

22 Passer à la première page CHANGE THE BUSINESS YOURE IN ! BEFORE Contact / Information MEANTIME MEANTIME Negotiation / Payement AFTER Satisfaction Trust marks Certification Mediation

23 Passer à la première pageBEFOREContact/Information MEANTIME MEANTIMENegotiation AFTER Unsatisfaction Seal programs Seal programs (Eurochambres) TrustInfo (Eurochambres) TrustInfo (WCN/EBTrust) (WCN/EBTrust) Signature Certification Signature Certification --- ChamberSign ChamberSign Mediation (ADR/ODR) Mediation (ADR/ODR) (Eurochambres) CyberCMAP --- B to C B to B B to A

24 Passer à la première page Trust Marks B to C / merchant sites sites n exposure n mainly national n impact : buy B to B / international trade trade n exposure n mainly international n impact : contact

25 Passer à la première page Trust Marks B to C / merchant sites sites n privacy n code of conduct n delivery n satisfaction B to B / international trade trade n reality n quality of company n quality of production n satisfaction

26 Passer à la première page Private data « Codes of conduct » « Codes of conduct » (distant sales...) Process audit (security…) Trust-e BBB on line, Trusted Shops, WebCert, WebTrust « Satisfaction » (guarantee, delivery, quality…) - Insurance FIA-Net, - ADR/ODR (mediation,…) « B to C Seals»

27 Passer à la première page B to B Trust Marks n Information validation TrustInfo / ChamberSeal n Financial rating n e-commerce enabled SGS on Site, EBTrust (DNV)

28 Passer à la première pageNETWORK n Act as a network n Members are equal n Members are not equal : know how transfer n Modular approach … n...but minimum standards

29 Passer à la première pageTHREATS n Being technology oriented n No more protection n One CCI per country is enough ! (?) n Quality control n Network or notwork ? n REMINDER : subversive!

30 Passer à la première page CONCLUSION: ADVERTISEMENT n French Lottery 100% of our winners have bet n Nescafé Open up, open up n Nike Just do it !


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