1. Pandora UNFORGETTABLE MOMENTS ADJANI STEEN 1BMH

2. History  Started as a family-run jewellery shop  Copenhagen  Founded in 1982  Import from Thailand International brand

3. The Pandora Collection  Target audience : only women  Charm bracelets  Designer rings  Earrings  Necklaces  Watches  Affordable prices

5. The brand image of Pandora  Inspire women  Charm bracelet concept

6. Slogan

7. Points of sale  Production site in Thailand  70 countries  10,300 points of sale

8. Pandora store  Danish design  White furniture  Website

9. Pandora club  Newsletter  Exclusive offers  Personal jewellery tips

10. Packaging