1. Copyright © 2010 Pearson Education, Inc. publishing as Prentice HallChapter 18 - 1 Building Careers and Writing Résumés

2. Copyright © 2010 Pearson Education, Inc. publishing as Prentice HallChapter 18 - 2 Learning Objectives Describe the approach most employers take to find new employees Explain the importance of networking in your career search Discuss how to choose the appropriate résumé organization and list advantages and disadvantages of the three common options

3. Copyright © 2010 Pearson Education, Inc. publishing as Prentice HallChapter 18 - 3 Learning Objectives List the major sections of a traditional résumé Identify six formats in which you can produce a résumé Describe what you should do to adapt your résumé to a scannable format

4. Copyright © 2010 Pearson Education, Inc. publishing as Prentice HallChapter 18 - 4 Securing Employment in Today’s Job Market Understanding employer’s approach Organizing your approach

5. Copyright © 2010 Pearson Education, Inc. publishing as Prentice HallChapter 18 - 5 The Job Search Process 1.Build toward a career 2.Prepare the résumé 3.Understand the interview process 4.Prepare for the interview 5.Complete the interview 6.Follow up and accept the offer

6. Copyright © 2010 Pearson Education, Inc. publishing as Prentice HallChapter 18 - 6 How Employers Approach the Recruiting Process Look inside the company Networking and personal references Employment agency or search firm Unsolicited résumés Solicited résumés via advertising

7. Copyright © 2010 Pearson Education, Inc. publishing as Prentice HallChapter 18 - 7 Organizing Your Approach Monitor business news Researching specific firms Building a network Seeking career counseling

8. Copyright © 2010 Pearson Education, Inc. publishing as Prentice HallChapter 18 - 8 Three-Step Résumé Process WritingCompletingPlanning Analyze Situation Gather Information Select Medium Get Organized Revise Résumé Produce Résumé Proofread Résumé Distribute Résumé Adapt to the Audience Compose the Message

9. Copyright © 2010 Pearson Education, Inc. publishing as Prentice HallChapter 18 - 9 Planning Your Résumé The “Story of You” –Audience and purpose –Relevant information –The best medium –Organization

10. Copyright © 2010 Pearson Education, Inc. publishing as Prentice HallChapter 18 - 10 Analyze Audience and Purpose The résumé –Target company –Hiring manager

11. Copyright © 2010 Pearson Education, Inc. publishing as Prentice HallChapter 18 - 11 Gather Information Employment history Education background Personal Experience

12. Copyright © 2010 Pearson Education, Inc. publishing as Prentice HallChapter 18 - 12 Choose the Medium Word document Plain-text PowerPoint Multimedia Plain paper

13. Copyright © 2010 Pearson Education, Inc. publishing as Prentice HallChapter 18 - 13 Organize the Résumé Think in terms of results Know how to get things done Well rounded Career progress and development Standards of excellence Flexible and willing to try new things Communicate effectively

14. Copyright © 2010 Pearson Education, Inc. publishing as Prentice HallChapter 18 - 14 “Red Flags” for Employers Frequent job changes Gaps in work history Inexperience or over-qualification Long-term with one company For-cause job termination Criminal or arrest record

15. Copyright © 2010 Pearson Education, Inc. publishing as Prentice HallChapter 18 - 15 Typical Résumé Formats Chronological Functional Combination

16. Copyright © 2010 Pearson Education, Inc. publishing as Prentice HallChapter 18 - 16 Writing Your Résumé Respect your résumé Take your time Review good models Minimize frustration

17. Copyright © 2010 Pearson Education, Inc. publishing as Prentice HallChapter 18 - 17 Keep the Résumé Honest Workplace references Background checks Credit histories

18. Copyright © 2010 Pearson Education, Inc. publishing as Prentice HallChapter 18 - 18 Adapting to the Audience Consider the employer’s perspective Link accomplishments to potential Translate skills and experience Clarify educational achievements

19. Copyright © 2010 Pearson Education, Inc. publishing as Prentice HallChapter 18 - 19 Composing Your Résumé Contact information Introductory statement Educational background Employment history Activities and achievements Relevant personal data

20. Copyright © 2010 Pearson Education, Inc. publishing as Prentice HallChapter 18 - 20 Completing Your Résumé Revising Producing Proofreading

21. Copyright © 2010 Pearson Education, Inc. publishing as Prentice HallChapter 18 - 21 Common Résumé Problems Length issues Amateurish Writing problems Generic quality Hard to read Poorly produced Boastful tone Gimmicky design

22. Copyright © 2010 Pearson Education, Inc. publishing as Prentice HallChapter 18 - 22 Producing Your Résumé Printed traditional résumé Printed scannable résumé Electronic plain text file MS Word file HTML format Electronic PDF file

23. Copyright © 2010 Pearson Education, Inc. publishing as Prentice HallChapter 18 - 23 Traditional Printed Résumé High-quality paper Professional image

24. Copyright © 2010 Pearson Education, Inc. publishing as Prentice HallChapter 18 - 24 Printed Scannable Résumé OCR software Résumé length Keyword summary

25. Copyright © 2010 Pearson Education, Inc. publishing as Prentice HallChapter 18 - 25 Digital Résumé Formats Plain text file MS Word file HTML version PDF format

26. Copyright © 2010 Pearson Education, Inc. publishing as Prentice HallChapter 18 - 26 Proofreading the Résumé Headings and lists Grammar and punctuation Spelling and word choice Paper and digital formats

27. Copyright © 2010 Pearson Education, Inc. publishing as Prentice HallChapter 18 - 27 Distributing Your Résumé Postal mail Fax machine Email

28. Copyright © 2010 Pearson Education, Inc. publishing as Prentice HallChapter 18 - 28 Posting Résumés Online Personal e-portfolio Personal website Social networking General job sites Specialized websites Staffing services