1. ASSIGNMENT Read AG ch. 1-2 Complete Homework #1 #1-5 of exercise 3 on pg. 67 Complete #1-5 of exercise 4 on pg. 67 Start your commonplace book after class today (entries begin next week)

2. THE NATURE OF RHETORIC & RHETORICAL ANALYSIS

3. 1 MINUTE PAPER What is a big idea you got from either of the readings? What is a specific confusion you had about either of the readings?

4. APPEALS IN MODERN RHETORIC TERMS Rhetoric: “Concern for audience manifested in the situation and form of communication” (x). 4 part model: author, audience, value (appeal), medium

5. Appeal Author Audience Medium

6. APPEALS To plead or please to a 3 rd entity or idea and promote harmony Plead: appeal to something else (God or nature, for instance). Do we respect the same authority or value? Please: Do we like the same thing?

7. COMMON APPEALS Need for sex Need for companionship Need to nurture Need for guidance Need to achieve Need to dominate Need for attention Need for autonomy Need to escape Need to feel safe Physiological needs

8. Companionship Romance Family Friendship Fear of rejection

9. Nurturing & Caring for: Defenseless creatures Children Pets Natural world Anything cute

10. Autonomy Independence Integrity of individual Solitary & proud individual Fear of losing independence

11. Escape Freedom Getting away Rest Adventure Fleeing responsibility

12. Dominate Power Super powers Strength Influence & clout Being in charge

13. APPEALS IN WRITING Handout: Nicholas Carr “Is Google Making Us Stupid?”

14. PERFORMING PROSE CH. 1 Stylistic Variant vs. Stylistic value. Variant: Alternate ways of saying nearly the same thing Value: What is gained or lost by choosing one variant over another.

15. “Textual Context: How does the word interact with the other words around it? Social Context: Interaction between writer and reader through the words, including position of the writer and positioning of the reader. Cultural Context: How verbal devices interact with broader cultural meanings and values.” Could it have a broader meaning or significance to a segment of society? Textual Cultural Social

16. WHAT CHOICES & RIPPLES? Thoreau…took man’s relation to Nature and man’s dilemma in society and man’s capacity for elevating his spirit and he beat all these matters together, in a wild free interval of self- justification and delight, and produced an original omelette from which people can draw nourishment in a hungry day. Walden is one of the first of the vitamin-enriched American Dishes. –E.B. White

17. FREEWRITE Now let’s try constructing a variant. Take 1-2 minutes and let’s rewrite that passage using a different controlling metaphor other than cooking. Choose from one of these: Weaving or spinning (clothing?) Growing Building Exploring ??? Thoreau…took man’s relation to Nature and man’s dilemma in society and man’s capacity for elevating his spirit and he…

18. Did we cover all questions?

19. ASSIGNMENT Read AG ch. 1-2 Complete Homework #1 #1-5 of exercise 3 on pg. 67 Complete #1-5 of exercise 4 on pg. 67 Start your commonplace book after class today (entries begin next week)

20. WORKS CITED Fowles, Jim. Common Culture: Reading and Writing about American Popular Culture. Ed Michael Petracca, Madeleine Sorapure. Upper Saddle River: Prentice Hall, 1998. Print.