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Chapter 2 Culture & Intercultural Communication

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1 Chapter 2 Culture & Intercultural Communication
Intercultural Competence: Interpersonal Communication Across Cultures Myron W. Lustig & Jolene Koester Chapter 2 Culture & Intercultural Communication This multimedia product and its contents are protected under copyright law. The following are prohibited by law: any public performance or display, including transmission of any image over a network; preparation of any derivative work, including the extraction, in whole or in part, of any images; any rental, lease, or lending of the program. Copyright © 2013 Pearson Education, Inc. All Rights Reserved.

2 Culture “Culture is a learned set of shared interpretations about beliefs, values, norms, and social practices, which affect the behaviors of a relatively large group of people.” Copyright © 2013 Pearson Education, Inc. All Rights Reserved.

3 Culture Culture is learned.
Culture is a set of shared interpretations. Culture involves the sharing of beliefs, values, norms, and social practices. Culture affects behaviors. Culture involves large groups of people. Copyright © 2013 Pearson Education, Inc. All Rights Reserved.

4 Culture is learned People learn about their culture through interactions with parents, guardians, siblings, friends, and even strangers. Culture is taught by the explanations people receive for the natural human events around them. What is learned from others within a culture provides members with a set of interpretations that they then use as filters to make sense of messages and experiences. Copyright © 2013 Pearson Education, Inc. All Rights Reserved.

5 Culture is a set of shared interpretations
Cultures exist in the minds of people and not just in external or tangible objects or behaviors. The meanings of symbols exist in the minds of the individual communicators; when those symbolic ideas are shared with others, they form the basis of culture. A culture can form only if symbolic ideas are shared with a relatively large group of people. Copyright © 2013 Pearson Education, Inc. All Rights Reserved.

6 Culture involves the sharing of beliefs, values, norms, and social practices
Beliefs refer to the basic understanding of a group of people about what the world is like or what is true or false. Values refer to what a group of people defines as good and bad or what it regards as important. Norms refer to rules for appropriate behavior, which provide the expectations people have of one another and of themselves. Copyright © 2013 Pearson Education, Inc. All Rights Reserved.

7 Culture involves the sharing of beliefs, values, norms, and social practices
Social practices are the predictable behavior patterns that members of a culture typically follow. Taken together, the shared beliefs, values, norms, and social practices provide a “way of life” for the members of a culture. Copyright © 2013 Pearson Education, Inc. All Rights Reserved.

8 Culture affects behaviors
Shared interpretations about beliefs, values, and norms affect the behaviors of large groups of people. The social practices that characterize a culture give people guidelines about what things mean, what is important, and what should or should not be done. Culture provides predictability in human interactions and a basis for forming expectations about others. Culture is not a complete explanation for all behaviors; differences in age, gender, social status, and other factors also affect the likelihood that people will enact specific behaviors. Copyright © 2013 Pearson Education, Inc. All Rights Reserved.

9 Culture involves large groups of people
Some believe small groups of people (work groups, a classroom of students) are a “culture,” but they are not. The term culture, in this text, is restricted to describing large, societal levels of organization. In this text, the definition of the term culture is very similar to ethnicity. Copyright © 2013 Pearson Education, Inc. All Rights Reserved.

10 Culture and related terms
Nation is a political term and is not equivalent to culture. Race is predominantly a political, legal and social distinction. Ethnicity refers to variety of groups that a share common language, religious traditions, nation-state, cultural system, and historical origins. Subculture refer to cultures that exist in the midst of another large culture. Coculture is a term used in place of subculture to hide implication of hierarchy. Copyright © 2013 Pearson Education, Inc. All Rights Reserved.

11 Why cultures differ History Ecology Technology Biology
Institutional Networks Interpersonal Communication Patterns Copyright © 2013 Pearson Education, Inc. All Rights Reserved.

12 History The unique history of a culture affects the development and maintenance of a culture. Descriptions of historical events transmitted across generations forms the shared knowledge that guides a culture’s collective action. You have to know what people have gone through to understand what they want and don’t want. Copyright © 2013 Pearson Education, Inc. All Rights Reserved.

13 Ecology Ecology refers to the external environment in which the culture lives. Ecological conditions affect a culture’s formation and functioning. Effects of a culture’s ecology are often hidden from its members because the climate and environment are a pervasive and constant force. Geographical features such as availability of water and land contour affect differences among cultures. Copyright © 2013 Pearson Education, Inc. All Rights Reserved.

14 Technology Technology refers to the inventions a culture has created or borrowed. Changes in the available technology can radically alter the balance of forces that maintain a culture and affect a culture’s survival. Media are any technologies that extend the ability to communicate beyond the limits of face- to-face encounters and allow humans to extend their sensory capabilities. Media can also influence how people perceive other cultures. Copyright © 2013 Pearson Education, Inc. All Rights Reserved.

15 Biology Biology is a term used to describe the inherited characteristics and genetic compositions cultural members share. There is more variation within races than between races. Most differences among human groups result from cultural learning or environmental causes. Race is an imperfect term for categorizing human populations. Copyright © 2013 Pearson Education, Inc. All Rights Reserved.

16 Institutional Networks
Institutional networks are the formal organizations in societies that structure activities for large numbers of people. Institutional networks include government, educational systems, religious organizations, and professional and social organizations. 2. Through the availability of new media, institutional networks can be created and sustained more readily. 3. Religion is an important institutional network that binds people to one another and helps maintain cultural bonds. Copyright © 2013 Pearson Education, Inc. All Rights Reserved.

17 Interpersonal Communication Patterns
Interpersonal communication patterns are the unique face-to-face verbal and nonverbal coding systems used to convey meanings and intentions used within a culture. Interpersonal communication patterns are the means through which a culture transmits its beliefs and practices from one generation to another. Cultures assign and organize importance to their interpersonal communication patterns. Copyright © 2013 Pearson Education, Inc. All Rights Reserved.

18 The interrelatedness of cultural forces
Although the forces that influence the creation and development of cultural patterns have been explained separately, it is important to understand that each cultural force works in conjunction with and is influenced by the others. Cultural adaptations and accommodations are rarely made consciously. Cultures attempt to adjust to the world around them by altering the shared and often unquestioned cultural assumptions guiding their thoughts and actions. Copyright © 2013 Pearson Education, Inc. All Rights Reserved.

19 Definition of Intercultural Communication
“Intercultural communication occurs when large and important cultural differences create dissimilar interpretations and expectations about how to communicate competently.” Copyright © 2013 Pearson Education, Inc. All Rights Reserved.

20 Intercultural Communication and Related Terms
Intracultural communication refers communication between culturally similar individuals. Interethnic and interracial communication refer to communication between members of different racial or ethnic groups who live in the same nation-state. Cross-cultural communication involves a comparison of interactions among people from the same culture to those from another culture by comparing them on attributes of interest International communication refers to interactions among people from different nations. Copyright © 2013 Pearson Education, Inc. All Rights Reserved.

21 Discussion Questions What differences are there between the view that “people are born into a culture” versus the opinion that “one becomes a member of a culture through a process of learning”? Describe one belief, one value, and one norm that you hold that is also held by the “typical” member of your culture. How do each of these affects your communication with parents or other elders? Which current technologies do you think affect and change your culture? Copyright © 2013 Pearson Education, Inc. All Rights Reserved.


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