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Major Academic Plan (MAP) Why study Public Relations within Communications? Public relations is a growing field and a valuable degree for energetic, creative.

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Presentation on theme: "Major Academic Plan (MAP) Why study Public Relations within Communications? Public relations is a growing field and a valuable degree for energetic, creative."— Presentation transcript:

1 Major Academic Plan (MAP) Why study Public Relations within Communications? Public relations is a growing field and a valuable degree for energetic, creative and outgoing individuals interested in current events, advertising, consumer behavior, popular culture and public relation processes in a growing digital and media driven world. This option for a BA in Communication Studies will provide you with the opportunity to develop an understanding of public relations theories and practices, advance your desktop publishing and design skills, and hone your critical thinking skills all while developing effective communication techniques. Opportunities Abound Students working toward the BA Communication Studies in Public Relations have the opportunity to study journalism and aspects of visual communication design, in addition to the foundational communication courses. They are also encouraged to participate in an internship where they can directly apply the concepts and methods for effective communication and public relation strategies learned in class. Public Relations is a growing field and students graduating with this Communication Studies option find career opportunities in Public Relations Firms, Labor Unions, Healthcare Organizations, Government, Business Corporations, Associations, and Volunteer Organizations. CMST graduates are actively involved in shaping the way we communicate in organizations, through various technologies, and within political, intercultural, social, and public settings. Communication in Public Relations Option (66 credits) Required Public Relations Credits (21 credits) JRNM 332 News Writing (5) JRNM 451 Introduction to Public Relations Theory (4) JRNM 452 Advanced Public Relations Theory (4) JRNM 453 Public Relations Writing (4) Choose one of the following: DESN 360 Publication Design (4) DESN 368 Web Design 1 (4) Department Chair Dr. Gary Krug 109 Communications Building Cheney, WA 99004 509.359.2313 gkrug@ewu.edu Department Assistant Phyllis Steele 108 Communications Building Cheney, WA 99004 509.359.2313 psteele@ewu.edu Sample Careers Media Relations Manager Digital Media Journalist Director of Public Relations Communication Specialist Sales Representative Director of Public Affairs Market Research Analyst Advertising Manager Film Marketing Director Associate in Arts & Sciences BA in Communication Studies in Public Relations (66 credits) Department of Communication Studies College of Social & Behavioral Science and Social Work

2 Degree Requirements (AA-DTA) with Suggested Classes that Fulfill EWU Prerequisites/Requirements Required Courses for Undergraduate Students at EWU  International Studies (4 quarter credit min) o ANTH& 234 Religion and Culture (5) o GEOG 102 World Regional Geography (5) o GEOG 105 Geography of World Affairs (5) o GEOG 123 Intro to Globalization (5) o HIST 115 English History 1603 to Present (5) o HIST 210 Global History (5) o HIST 223 History of Russia and Eastern Europe 1533 to Pres (5) o HIST 230 Revolutions in the Modern World (5) o HIST 280 History of Africa (5) o HUMAN 205 Life & Culture for Study Abroad (1-5) o INTST 105 Geography of World Affairs (5) o INTST 150 International Business (5) o INTST 200 States & Capitalism: Origin/Modern Global System (5) o INTST 201 Intro to International Political Economy (5) o INTST 202 Cultural Encounters & Tensions (5) o INTST 204 Global History (5) o INTST 261 The Middle East in the Islamic Era (5) o INTST 280 History of Africa (5) o MKTG 200 International Marketing (1-10) o MUSC 117 Music of the World (5) o PHIL 201 Introduction to Political Philosophy (5) o POLS 227 Middle East Politics & Society (5) o POLS& 203 International Relations (5) o SOC& 201 Social Problems (5) WRITTEN COMMUNICATION (10 credits) ENGL& 101 English Composition I (5)ENGL 101 College Composition: Exposition and Argument (5) ENGL 201 The Research Paper (5)ENGL 201 College Composition: Analysis/Research/Documentation (5) QUANTITATIVE/SYMBOLIC REASONING (5 credits) Consult your advisor for course options. HUMANITIES (15 credits) CMST& 220 Public Speaking (5)CMST 201 Public Speaking (5) SOCIAL SCIENCES (15 credits) Consult your advisor for course options. NATURAL SCIENCES (15-16 credits) Consult your advisor for course options. ELECTIVES (30+ credits) Consult your advisor for course options. These courses can be taken before or during the major Program.  Foreign Language o Two full years of high school-level or one full year of college-level credit is required for graduation.  Cultural Diversity (4 quarter credit minimum) o CES 257 Queer Studies (5) o CES/ETHN 100 Race in the United States (5) o CES/ETHN 109 Introduction to Women’s Studies (5) o CES/ETHN 120 Introduction to Native American Studies (5) o CES/ETHN 152 Introduction to Asian American Studies (5) o CMST 280 Intercultural Communication (5) o CMST 330 Intercultural Communication for the Professional (5) o ENGL 276 Women Writers (5) o HD 140 U.S. Race Relations (2) o PSYC 250 Cross Cultural Psychology (5) o PSYC 257 Psychology of Sex & Gender (5) o SOC 105 Blacks in America (5) o SOC 262 Sociology of Race & Ethnicity (5) Course(s) listed in the left column are those offered at your institution, course(s) listed in the right column are those that are equivalent at EWU.


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